Leadership
Rachel Romer
Co-Founder and Chief Executive Officer
Natalie McCullough
President and Chief Commercial Officer
Paul Freedman
President and Head of Learning Marketplace
Bijal Shah
Chief Experience Officer and Head of Platform
Greg Siegel
Chief Business Officer
Prior to Guild, Greg spent the last decade at Applied Predictive Technologies (APT), a software-as-a-service firm which enables global Fortune 2000 companies to predict the impact of key business changes through in-market experiments. During his tenure as SVP at APT, Greg built and led various parts of the go-to-market, including strategy, operations, and sales. In 2015, Greg led the sale of APT to Mastercard for $600M, and the subsequent merger of the teams. Greg holds a B.A. from the University of Virginia, where he was a Jefferson Scholar.
Our Board
Ken Chenault
Leighanne Levensaler
Wesley Chan
Janine McGrath Shelffo
Byron Deeter
Johnny C. Taylor, Jr.
Natalie McCullough
President and Chief Commercial Officer
Natalie leads Guild’s employer facing teams, driving the company’s go-to-market and growth efforts. She is a veteran executive with a track record of growth and a career focused on technology and the future of work. Prior to Guild she served as President and COO of Domino Data Lab, General Manager of Workplace Analytics and MyAnalytics at Microsoft, CRO at VoloMetrix, and spent over five years at McKinsey & Company. She serves as Co-Chair of the Board for Outward Bound California, and holds a Bachelor of Science Degree from Stanford University and an MBA from Harvard.
Paul Freedman
President, Learning Marketplace
As an undergraduate at The University of Chicago, Paul founded his first company, Academic Engine, which pioneered the application of natural language processing to college enrollment (acquired by LON: DMGT). He went on to lead Hobson’s fast-growing student recruiting business, before founding online college Altius Education (acquired by Datamark), and Practice (acquired by NYT: INST). In 2014, he founded Entangled Group (acquired by Guild Education in 2020). A sought-after commentator on the trends and technologies that are transforming education and employment, Paul’s commentary has appeared in Forbes, Tech Crunch, RealClear Education, Inside Higher Ed, and The Chronicle, among others.
Rachel Romer
Co-Founder and Chief Executive Officer
Prior to founding Guild, Rachel was the CEO of Student Blueprint, led student services at American Honors, and worked for the 2008 Obama campaign before serving in the Obama White House. She and her co-founder, Brittany, were previously selected for Forbes’ 30 Under 30 list, and The Denver Metro Chamber of Commerce named Guild as the 2017 Top Woman-Owned Business of the Year. Rachel holds an M.B.A. from Stanford’s Graduate School of Business as well as an M.A. in Education and B.A. in Political Science from Stanford University.
Natalie McCullough
Senior Vice President, Business Operations
Natalie joined Guild in 2020 where she leads Guild’s employer facing teams, driving the company’s go-to-market and growth efforts. She is a veteran executive and business leader with a track record of growth and a career that’s focused on technology and the future of work. Prior to Guild she served as President and COO of Domino Data Lab, a provider of an industry-leading data science platform, served as General Manager of Workplace Analytics and MyAnalytics at Microsoft and helped pioneer people analytics products in Microsoft’s Office365 Suite. Natalie also served as Chief Revenue Officer at VoloMetrix, an enterprise analytics company acquired by Microsoft, and spent more than five years at McKinsey & Company. She serves as Co-Chair of the Board for Outward Bound California, and holds a Bachelor of Science Degree from Stanford University and an MBA from Harvard.
Bijal Shah
Chief Experience Officer and Head of Platform
Bijal has significant experience leading multi-disciplinary technology teams. Prior to joining Guild, Bijal was SVP of Analytics & Data Science at Ibotta, and worked on the Global Corporate Strategy team at Visa, where she was responsible for Visa’s post-IPO organizational restructuring, repricing, and product innovation strategies. Bijal serves on the Board of Directors of Girls Inc. of Metro Denver, an organization focused on inspiring all girls to be strong, smart, and bold. Bijal holds a B.S. in Chemical and Biomolecular Engineering from the University of Pennsylvania, and an M.B.A from the Massachusetts Institute of Technology - Sloan School of Management.
Meet the team that’s leading innovation across the Guild platform.
Executive Leadership Team
We’ve partnered with leading investors who are deeply committed to Guild’s double bottom line.
Greg Siegel
Chief Business Officer
Lorna Hagen
Chief People Officer
Natalie McCullough
Senior Vice President, Business Operations
Natalie joined Guild in 2020 where she leads Guild’s employer facing teams, driving the company’s go-to-market and growth efforts. She is a veteran executive and business leader with a track record of growth and a career that’s focused on technology and the future of work. Prior to Guild she served as President and COO of Domino Data Lab, a provider of an industry-leading data science platform, served as General Manager of Workplace Analytics and MyAnalytics at Microsoft and helped pioneer people analytics products in Microsoft’s Office365 Suite. Natalie also served as Chief Revenue Officer at VoloMetrix, an enterprise analytics company acquired by Microsoft, and spent more than five years at McKinsey & Company. She serves as Co-Chair of the Board for Outward Bound California, and holds a Bachelor of Science Degree from Stanford University and an MBA from Harvard.
Greg Siegel
Chief Business Officer
Prior to Guild, Greg spent the last decade at Applied Predictive Technologies (APT), a software-as-a-service firm which enables global Fortune 2000 companies to predict the impact of key business changes through in-market experiments. During his tenure as SVP at APT, Greg built and led various parts of the go-to-market, including strategy, operations, and sales. In 2015, Greg led the sale of APT to Mastercard for $600M, and the subsequent merger of the teams. Greg holds a B.A. from the University of Virginia, where he was a Jefferson Scholar.
Natalie McCullough
Senior Vice President, Business Operations
Natalie joined Guild in 2020 where she leads Guild’s employer facing teams, driving the company’s go-to-market and growth efforts. She is a veteran executive and business leader with a track record of growth and a career that’s focused on technology and the future of work. Prior to Guild she served as President and COO of Domino Data Lab, a provider of an industry-leading data science platform, served as General Manager of Workplace Analytics and MyAnalytics at Microsoft and helped pioneer people analytics products in Microsoft’s Office365 Suite. Natalie also served as Chief Revenue Officer at VoloMetrix, an enterprise analytics company acquired by Microsoft, and spent more than five years at McKinsey & Company. She serves as Co-Chair of the Board for Outward Bound California, and holds a Bachelor of Science Degree from Stanford University and an MBA from Harvard.
Lorna Hagen
Chief People Officer
Lorna Hagen is a Human Capital executive with over 20 years of experience focused on building high-performance companies. Today, she is the Chief People Officer at Guild Education. Prior to Guild, she was Executive Vice President and Chief People Officer at iHeartMedia where she successfully rebuilt their HR function. Lorna helped lead a successful IPO at OnDeck Capital and lead the organization to 16 “Best Companies to Work For” awards. As a Latina executive, Lorna is passionate about taking D&I from talk to action and is committed to building equitable career opportunities for all employees.
Lorna Hagen
Chief People Officer
Chris Garber
Chief Financial Officer
Natalie McCullough
Senior Vice President, Business Operations
Natalie joined Guild in 2020 where she leads Guild’s employer facing teams, driving the company’s go-to-market and growth efforts. She is a veteran executive and business leader with a track record of growth and a career that’s focused on technology and the future of work. Prior to Guild she served as President and COO of Domino Data Lab, a provider of an industry-leading data science platform, served as General Manager of Workplace Analytics and MyAnalytics at Microsoft and helped pioneer people analytics products in Microsoft’s Office365 Suite. Natalie also served as Chief Revenue Officer at VoloMetrix, an enterprise analytics company acquired by Microsoft, and spent more than five years at McKinsey & Company. She serves as Co-Chair of the Board for Outward Bound California, and holds a Bachelor of Science Degree from Stanford University and an MBA from Harvard.
Chris Garber
Chief Financial Officer
Chris leads Guild’s financial operations and strategy, leveraging his broad cross-functional experience driving growth, business transformation and operational excellence in public and pre-IPO technology companies. Prior to Guild, Chris served as SVP of Finance & Operations at LiveRamp (NYSE: RAMP), a SaaS data connectivity platform company, where he led FP&A, Revenue Operations, Analytics, and Business Technology. Chris has held a variety of finance roles at Acxiom, Silver Spring Networks, Electronic Arts, and Applied Materials. He holds a B.S. in Finance from Santa Clara University and is a graduate of the Stanford Executive Program. Chris lives in the San Francisco Bay Area with his wife and two children.
Annie Kadavy
