Indie rocks! An underground scientific sensation turned global brand, all by sticking to our roots of passion, pride, and originality.
The Handshake has existed since our inception, and like our working environment, our agency offerings, and our people, it continues to evolve as needs evolve. Our handshake intentionally embraces our commitment to strengthening employee and agency connections and provides everyone with the tools they need to develop individually and succeed collaboratively.
At BGB, culture is a shared priority that starts at the top. Senior leadership has established The BGB Handshake , a framework to ensure each employee is engaged, mentored, and offered the best experience.
- Albert Einstein
“We cannot solve our problems with the same thinking we used when we created them.”
The HCM awareness campaign is designed to empower people struggling with unexplained symptoms to ask their doctor a new question: Could It Be HCM?
Activating Untapped Power corporate campaign helped Affimed increase their recognition as a next-generation leader in immuno-oncology.
Why Work Here?
People often ask what keeps me at BGB and my answer is simple - it's the people. It has been a privilege to work with some of the smartest and hardest-working people in the industry. I have been challenged and supported by my leaders and peers, and I have grown professionally in ways that I could have never imagined.
“Leader’s Log” goes out every day featuring content from our people. We’ve traveled over 100 countries, run into celebrities often, love pets, music, and trivia, and we can cook
We have many Doctors of Science integrated into every piece of business including MDs, PhDs, and PharmDs (some of whom are still active in practice)
We have a mascot. Zelda the zebra was rescued off the SOHO streets 10 years ago. She’s been in our office ever since
We hand select our creative teams based upon their individual experience and proven mastery of translating business objectives into compelling narratives that build brands, capture the hearts and minds of HCPs, and most importantly, advance patient care.
Plastic waste in our oceans kills nearly 100,000 marine mammals and up to 1M seabirds every year by entanglement, ingestion or other means.
Plastics and other recyclables that sit in landfills or are littered rather than recycled easily make their way onto our beaches and into our oceans,
4M tons to be exact.
Want to learn more about us?
We don’t prioritize between science and creativity, but instead have an unmatched ability to marry the two while respecting each individually. We honor the left brain and right brain and are in constant awe of what the fusion of the two can create. Having the most qualified talent in the industry certainly helps.
The way we seamlessly integrate our medical, creative, strategy, digital, and other services makes for truly unique output and ensures the ideal blend of scientific expertise, clinical insight, innovation, and marketing savvy into each customer experience.
My background is in science and, at BGB, I’m surrounded by incredibly smart people at every level, on every team, who have an undying passion for science and healthcare – this coupled with a culture fueled by collaboration creates an incredible environment.
Whenever one asks me why I have stayed at BGB for more than 14 years, I tell them it’s because I have always had more opportunity for growth than what I even thought I was ready for at the time. I have seen BGB evolve over the years - it doesn’t feel like it’s been one job at one company in terms of my personal development, but from a culture and company perspective there has been an important constant of trustworthy leadership and of course my brilliant and fun Medical team (my favorite aspect)