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WHAT WE DO >
HEARST AUDIENCE MARKETPLACE
The Hearst Audience marketplace gives advertisers the ability to choose and define the best audience for their unique campaign goals.
brand
AUDIENCE
YOUR CUSTOMER IS COMPLEX. REACHING THEM DOESN'T HAVE TO BE.
Geography (State, DMA, County,
ZIP Code)
Demographics (Age, Gender)
Household Traits (Income, Lifestyle)
Plus Many More
CLASSIC AUDIENCES
Mix and match key attributes from our a-la carte audience targeting menu featuring common demographic, behavioral and lifestyle segments.
HEARST AUDIENCE PERSONAS
CUSTOM AUDIENCES
Affluent Shoppers
Active Parents
Outdoor Enthusiasts
& Other Proprietary Personas
Choose from our library of robust, pre-built targeting profiles that reach your ideal customer with ease.
Tap into Hearst Anyscreen's expansive library of over 30,000 audience segments from the industry's leading data providers to build a customized targeting strategy to meet your campaign's unique goals.
TARGET AUDIENCE:
Boston DMA
Age 35+
Furniture intender or plans to buy second home
TARGET AUDIENCE:
Hearst Audience Persona
The Affluent Shopper visits luxury retailers often, purchasing upscale women and men’s apparel, home decor and furniture. They are interested in luxury vehicles, fine arts and antiques for purchase.
Jewelers
Diamond
Affluent Shopper
TARGET AUDIENCE:
20-MILE RADIUS AROUND STORE
Children under 18 in household
Interest in musical instruments
HEARST AUDIENCE MARKETPLACE IN ACTION
HEARST AUDIENCE MARKETPLACE IN ACTION
HEARST AUDIENCE MARKETPLACE IN ACTION
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HEARST AUDIENCE MARKETPLACE IN ACTION
TARGET AUDIENCE:
300 W 57th St, New York,
NY 10019
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Hearst Anyscreen
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Hearst Anyscreen
About Hearst
OTT
Display, Video, Social
Hearst Audience Marketplace
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What We Do
Who We Are
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OTT
OTT
Display, Video, Social
Display, Video, Social
Hearst Audience Marketplace
Hearst Audience Marketplace
Hearst Analytics
Hearst Analytics
Hearst Anyscreen
®
®
Hearst Anyscreen
About Hearst
About Hearst
300 W 57th St, New York,
NY 10019
who we are
®
AD solutions
get started
www.Hearsttelevision.com
Hearst Anyscreen
About Hearst
OTT
Display, Video, Social
Hearst Audience Marketplace
Hearst Analytics
Get Started
Ad Solutions
Who We Are
OTT
Display, Video, Social
Hearst Audience Marketplace
Hearst Analytics
Hearst Anyscreen
About Hearst
