SPONSORED BY Copenhagen
5 Qualities to Look for in a Furniture Store
"Our Danish heritage gave us a steppingstone into the modern Danish look and new European style that defines us. We’ve stayed true to this look and style since our origins."
This passion for providing cutting-edge furnishings to the Austin community shows through Copenhagen’s inclusion of renowned brands like BDI and Skovby of Denmark in its collection. Take, for instance, BDI’s Up-Linq Bed, whose frame conceals tech-forward features like built-in outlets and touch-controlled LED lighting. Or, consider the Dansk Multifunction Table by Skovby, whose clever construction allows it to transform from a petite table for two to a mid-size dining surface for six.
A fixture of the Austin design scene since 1993, Copenhagen is a family-owned furniture store that prides itself on bringing “a unique retail environment and curated selection of European contemporary furnishings and accessories to the Austin market,” in the words of Copenhagen President and CEO Jens Hansen. With the exciting relocation of Copenhagen Austin complete and the new showroom now open at 4501 W. Braker Ln., now is the ideal time to find a furniture store that feels like home to you.
Here are five things to look for when searching for a furniture retailer – and why Copenhagen might be your perfect fit.
Every bit as important as style is the quality of your furnishings. Investing in products that are well-designed and built to last will let you enjoy your furniture for years to come. When furniture shopping, take the time to examine pieces in-person, test their comfort, and try out any mechanisms. Feel free to ask questions of your salesperson or do further research on brands and manufacturers.
“We’re not looking to just write sales tickets or upsell our customers, but rather build long-term relationships with them."
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Up-Linq Bed
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Shop Stressless® Recliners
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Shop Stressless® Consul
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Shop Butterfly Dining Table
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Shop Bink
Media Table
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An Aesthetic That Speaks to You
Superior Quality & Durability
Variety is the spice of life, and interior design is no exception. When looking for a furniture store, think about which places have a generous selection of pieces for different rooms, styles, occasions, and budgets – as well as which places keep you coming back to see what’s new.
An Engaging Level of Variety
Companies with staying power tend to continually evolve, staying relevant to the present, anticipating the future, and giving back to their communities. This can take the form of integrating new technologies, emphasizing sustainability, engaging in philanthropy, and more.
“As our success grows, Copenhagen looks for ways to give back to the Austin community, which is most recently seen in our ‘5 for 5’ charity events to support the Austin area food bank,” says Hansen. Over the past three years, Copenhagen’s Spring Charity Food Drives have collectively raised $250,000 for local food banks across Texas and Arizona – including $10,000 this past year for the Central Texas Food Bank of Austin.
Additionally, Copenhagen has integrated Floorplanner software into its site, allowing customers to design virtual rooms and envision how products will look in their home. For many products, customers can also use the Augmented Reality feature to “place” a piece of furniture into their surroundings. Pair this tech-savviness with the inclusion of many sustainable brands in the Copenhagen catalog – such as Stressless®, whose Norwegian factories run on hydropower – and Copenhagen is on track to continue evolving with the times.
A Future- and Community-Oriented Mindset
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Eva Flowerpot
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Horn Bowl
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Whether you are planning a full remodel, or simply looking for the perfect piece to complete your interior, consider Copenhagen. Visit the new Austin store this fall at 4501 W. Braker Ln. at Hwy. 183 or shop online at CopenhagenLiving.com. “We’d like to invite everyone to come test us out,” says Jens Hansen. “You will not be disappointed.”
Whether it’s the intricate woodwork of an antique chair or the sinuous lines of a contemporary sectional, the furniture we choose for our home has a powerful effect on its comfort, functionality, and ambiance. That’s why it’s important to find a furniture store that speaks to you.
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Intuitively, it makes sense to gravitate toward stores whose style you find beautiful, calming, and inspirational – and whose products you can easily imagine becoming a part of your daily life. Perhaps you enjoy the classic look of traditional furniture, or the versatility of a transitional style – or maybe you are captivated by the sleekness and innovation of modern and contemporary furnishings.
Jens Hansen stands by Copenhagen’s dedication to modern design, stating, “Our Danish heritage gave us
Exemplary Customer Service
Service is often the variable that can make or break a retail experience. Feeling welcome when entering a store and being helped when you need assistance are crucial to good customer service – and so is receiving plenty of time and space to make your decisions.
“Our caring, knowledgeable sales and design staff are truly interested in the customer’s needs and wants,” Hansen emphasizes. “We’re not looking to just write sales tickets or upsell our customers, but rather build long-term relationships with them.” Indeed, it’s not uncommon for longtime Copenhagen sales associates to work with customers whose parents were also clients of the store!
Copenhagen is committed to providing end-to-end service, from the moment a customer walks into a showroom, to the moment their new furniture is placed in their home, and beyond. Copenhagen’s sales staff offers everything from design help to virtual floorplanning services, and each store has an in-house delivery team to transport, assemble, and place your new furniture to your liking. Afterward, service and repair teams are available to assist you should you need it, while a five-year warranty gives you peace of mind.
“Contemporary furniture shines in its functional design and thoughtful scaling for today’s often more compact lifestyle,” says Hansen. “At Copenhagen, we’re focused on the ‘less is more’ concept, creating clean, comfortable environments that relax the mind and body.”
“Our unique approach to product presentation places items in coordinated, room-like vignettes complete with art and accessories,” adds Hansen. “This gives customers a better idea of what the ‘total look’ could be in their personal environment.” With new products arriving weekly and floor display teams consistently creating fresh vignettes, you’ll never enter the same store twice. And if you see something you like but wish to customize it further, many Copenhagen brands offer the option of special ordering in your choice of color or finish.
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Every bit as important as style is the quality of your furnishings. Investing in products that are well-designed and built to last will let you enjoy your furniture for years to come. When furniture shopping, take the time to examine pieces in-person, test their comfort, and try out any mechanisms. Feel free to ask questions of your salesperson or do further research on brands and manufacturers.
A commitment to quality drives Copenhagen to “source only the best products from around the world, at competitive prices,” according to Hansen. Manufacturers chosen for the Copenhagen collection are those who put care and consideration into each step of their development and production process, like Stressless® of Norway. Consider that every Stressless® recliner starts with a base made from 32 layers of beechwood, and an internal frame with patented ergonomic features. Plush foam encases the frame, and premium leather adds the final touch. “The products we sell withstand the test of time,” says Hansen, with many Stressless® customers getting good use out of their seating for decades.
Superior Quality & Durability
This passion for providing cutting-edge furnishings to the Austin community shows through Copenhagen’s inclusion of renowned brands like BDI and Skovby of Denmark in its collection. Take, for instance, BDI’s Up-Linq Bed, whose frame conceals tech-forward features like built-in outlets and touch-controlled LED lighting. Or, consider the Dansk Multifunction Table by Skovby, whose clever construction allows it to transform from a petite table for two to a mid-size dining surface for six.
Variety is the spice of life, and interior design is no exception. When looking for a furniture store, think about which places have a generous selection of pieces for different rooms, styles, occasions, and budgets – as well as which places keep you coming back to see what’s new.
With every Copenhagen location boasting an expansive showroom – and the new Austin store numbering over 30,000 square feet – you’ll be dazzled by the range of furniture and accessories offered for living rooms, dining rooms, bedrooms, and offices. From the minimalist Hudson Desk to the opulent Atrium Dining Table, to the quirky Ambienti Glamour sculptures, Copenhagen offers something for nearly everyone.
An Engaging Level of Variety
Whether you are planning a full remodel, or simply looking for the perfect piece to complete your interior, consider Copenhagen. Visit the new Austin store this fall at 4501 W. Braker Ln. or shop online at CopenhagenLiving.com. “We’d like to invite everyone to come test us out,” says Jens Hansen. “You will not be disappointed.”
Companies with staying power tend to continually evolve, staying relevant to the present, anticipating the future, and giving back to their communities. This can take the form of integrating new technologies, emphasizing sustainability, engaging in philanthropy, and more.
“As our success grows, Copenhagen looks for ways to give back to the Austin community, which is most recently seen in our ‘5 for 5’ charity events to support the Austin area food bank,” says Hansen. Over the past three years, Copenhagen’s Spring Charity Food Drives have collectively raised $250,000 for local food banks across Texas and Arizona – including $10,000 this past year for the Central Texas Food Bank of Austin.
Additionally, Copenhagen has integrated Floorplanner software into its site, allowing customers to design virtual rooms and envision how products will look in their home. For many products, customers can also use the Augmented Reality feature to “place” a piece of furniture into their surroundings. Pair this tech-savviness with the inclusion of many sustainable brands in the Copenhagen catalog – such as Stressless®, whose Norwegian factories run on hydropower – and Copenhagen is on track to continue evolving with the times.
A Future- and Community-Oriented Mindset
+
+
A fixture of the Austin design scene since 1993, Copenhagen is a family-owned furniture store that prides itself on bringing “a unique retail environment and curated selection of European contemporary furnishings and accessories to the Austin market,” in the words of Copenhagen President and CEO Jens Hansen. With the exciting relocation of Copenhagen Austin taking place this fall, now is the ideal time to find a furniture store that feels like home to you.
Here are five things to look for when searching for a furniture retailer – and why Copenhagen might be your perfect fit.
Shop by stressless recliner category
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Shop
Mayfair Large Chair and
Ottoman
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The Gala bedroom collection features a 50s-inspired design with grooved walnut veneer.
With every Copenhagen location boasting an expansive showroom – and the new Austin store numbering over 30,000 square feet – you’ll be dazzled by the range of furniture and accessories offered for living rooms, dining rooms, bedrooms, and offices. From the minimalist Hudson Desk to the opulent Spyder Dining Table, to the quirky Ambienti Glamour sculptures, Copenhagen offers something for nearly everyone.
Made in Italy, the Spyder Dining Table is a showstopper with its 1.5" thick live-edge tabletop and sculptural metal base.
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Shop Spyder Table
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Shop Centro Lift Desk
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a steppingstone into the modern Danish look and new European style that defines us. We’ve stayed true to this look and style since our origins, and I believe our core customers find it refreshing that we’re exclusively modern and contemporary.”
+
Shop
the Edge
Chair
+
A commitment to quality drives Copenhagen to “source only the best products from around the world, at competitive prices,” according to Hansen. Manufacturers chosen for the Copenhagen collection are those who put care and consideration into each step of their development and production process, like Stressless® of Norway. Consider that every Stressless® recliner starts with a base made from 32 layers of beechwood, and an internal frame with patented ergonomic features. Plush foam encases the frame, and premium leather adds the final touch. “The products we sell withstand the test of time,” says Hansen, with many Stressless® customers getting good use out of their seating for decades.
The Stressless® Admiral Chair and Ottoman combines a classic design with intuitive comfort technology.
Designed by Stig Christensen, the Edge Chair is a prime example of a contemporary interpretation of 1940's Danish design.
A dimmable LED headboard is just one of the tech-forward elements of the Up-Linq Bed.
Made by Stressless® of Norway, the Consul Chair and Ottoman is a bestselling design that offers superior comfort.
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Ambienti Glamour sculptures like Flying Girl and Copper Diver feature bold colors and a sense of dynamism.
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Shop Ambienti Sculptures
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BDI's electrically powered Centro Lift Desk is always the perfect height to elevate your workday.
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Shop Stressless® Sofas & Sectionals
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The Stressless® Emily Sectional features leather upholstery and power motion controls for ultimate relaxation.
5 Qualities to Look for in a Furniture Store
Whether it’s the intricate woodwork of an antique chair or the sinuous lines of a contemporary sectional, the furniture we choose for our home has a powerful effect on its comfort, functionality, and ambiance. That’s why it’s important to find a furniture store that speaks to you.
Shop Stressless® Recliners
+
Intuitively, it makes sense to gravitate toward stores whose style you find beautiful, calming, and inspirational – and whose products you can easily imagine becoming a part of your daily life. Perhaps you enjoy the classic look of traditional furniture, or the versatility of a transitional style – or maybe you are captivated by the sleekness and innovation of modern and contemporary furnishings.
Jens Hansen stands by Copenhagen’s dedication to modern design, stating, “Our Danish heritage gave us a steppingstone into the modern Danish look and new European style that defines us. We’ve stayed true to this look and style since our origins, and I believe our core customers find it refreshing that we’re exclusively modern and contemporary.”
An Aesthetic That Speaks to You
"Our Danish heritage gave us a steppingstone into the modern Danish look and new European style that defines us. We’ve stayed true to this look and style since our origins."
“Contemporary furniture shines in its functional design and thoughtful scaling for today’s often more compact lifestyle,” says Hansen. “At Copenhagen, we’re focused on the ‘less is more’ concept, creating clean, comfortable environments that relax the mind and body.”
+
Shop
Up-Linq Bed
+
Shop Stressless® Consul
+
“Our unique approach to product presentation places items in coordinated, room-like vignettes complete with art and accessories,” adds Hansen. “This gives customers a better idea of what the ‘total look’ could be in their personal environment.” With new products arriving weekly and floor display teams consistently creating fresh vignettes, you’ll never enter the same store twice. And if you see something you like but wish to customize it further, many Copenhagen brands offer the option of special ordering in your choice of color or finish.
Service is often the variable that can make or break a retail experience. Feeling welcome when entering a store and being helped when you need assistance are crucial to good customer service – and so is receiving plenty of time and space to make your decisions.
“Our caring, knowledgeable sales and design staff are truly interested in the customer’s needs and wants,” Hansen emphasizes. “We’re not looking to just write sales tickets or upsell our customers, but rather build long-term relationships with them.” Indeed, it’s not uncommon for longtime Copenhagen sales associates to work with customers whose parents were also clients of the store!
Exemplary Customer Service
Copenhagen is committed to providing end-to-end service, from the moment a customer walks into a showroom, to the moment their new furniture is placed in their home, and beyond. Copenhagen’s sales staff offers everything from design help to virtual floorplanning services, and each store has an in-house delivery team to transport, assemble, and place your new furniture to your liking. Afterward, service and repair teams are available to assist you should you need it, while a five-year warranty gives you peace of mind.
“We’re not looking to just write sales tickets or upsell our customers, but rather build long-term relationships with them."
