With the advancement of e-commerce, retail companies that depend on product design are in a sea of change. The traditional model for companies in industries like interior design and home improvement has long relied on constructing physical samples before a product reaches production. These physical samples are both resource- and time-intensive to produce and quickly become obsolete.
As nearly all retail has moved online, 3D virtual design is the next frontier. Innovative companies like ALL3D, a female-led virtual design startup out of San Francisco, are changing how brands and consumers interact with new products. By offering tech-based solutions that provide companies a superior way to design sustainably and affordably, thereby streamlining the pipeline between brand and consumer, ALL3D is revolutionizing the home goods and improvement industry.
Through ALL3D’s browser-based platform, manufacturers and retailers can shift from a physical-first to a virtual-first, sustainable solution. For consumers, ALL3D provides the ability to customize and personalize home products, so they can always know exactly what it is they’re buying. It’s win-win.
By StoryStudio on May 15, 2023
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E-commerce changed the retail
experience forever. ALL3D’s virtual solution makes it even better.
Anyone can use ALL3D. Our goal is to democratize 3D for all brands and become the ‘Shopify of 3D.’”
-Amra Tareen, Founder
SPONSORED BY ALL3D
“Our goal is to democratize 3D for all brands and become the ‘Shopify of 3D,’” said ALL3D founder Amra Tareen in a recent feature in Furniture Today. The article notes that one of ALL3D’s biggest selling points – and what makes the startup uniquely positioned in the field – is this democratization. By putting the easy-to-use virtual modeling tech in one place, anyone can use the platform without having skills in 3D software or needing to download other programs.
“Anyone can use it,” said Tareen of ALL3D’s intuitive browser-based platform. Highlighted in both Furniture Today and a recent feature in Architectural Digest, ALL3D tech feels miles ahead of the curve for both the accessibility and sustainability of their product. The stories focused on a partnership between ALL3D and Skyline Furniture, in which ALL3D built Skyline Furniture “visitable” online apartments that served as showrooms for the company’s new furniture collections. From experience designing in the 3D space, Tareen noted how presenting goods in a 3D elicits an unprecedented sales conversion. Now, with ALL3D’s platform, any business can take advantage of these powerful design tools.
“With our assets,” explained Tareen, “marketing teams can now drop and drag products into a roomscape and have more control over what the final image looks like.”
The final images are stunning, blurring the already thin line between virtual and physical reality. A consumer shopping for Skyline Furniture can easily picture what the products will look like in their space, because experiencing the 3D virtual renderings is nearly indecipherable from being there in person.
The tech works for consumers, too. ALL3D anticipates that its platform will be used across a wide set of industries so consumers can try before they buy in previously unprecedented and accurate ways. As the internet moves away from 2D entirely, the future of the web will be 3D spaces — just like the world around us — and like the ones ALL3D is already creating. E-commerce giants like Amazon are expected to follow into the 3D retail experience soon.
Immersion, personalization, and customization is going to change
e-commerce in a big way. Using ALL3D means no more waste.”
“The whole immersion, personalization, and customization is going to change e-commerce in a big way,” Tareen said. This change has several real-world implications. By giving consumers the ability to customize and personalize home products, Tareen predicts we’ll see a reduction in consumer returns and wasted materials, thereby lowering the carbon footprint of any industries who have previously struggled to reach sustainability benchmarks. “Using ALL3D means no more waste. No more throwing 12 million tons of furniture into the landfill. No fast fashion. There's none of that because everything is made to serve the consumer’s needs. You know exactly what you're getting before it arrives.”
-Amra Tareen, Founder
Click to explore how it works
Successfully launched and looking to scale, ALL3D is broadening the opportunities provided by their tech. Businesses can get started building products in 3D spaces for free at all3d.ai now. The easy-to-navigate platform allows users to design and create virtual products in 3D — without ever creating a physical sample. It also enables users to create a virtual 3D model of an existing product or upload an existing 3D product model to be shown in an immersive, interactive showroom space.
“This is the future,” Tareen said. “We are changing how retail is going to happen with virtualization of retail because we're creating virtual products, using technology.”
Try virtualizing your products today at www.all3d.ai.
