Start your summer reading adventure and earn prizes from H-E-Buddy!
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Play H-E-Buddy’s Spin & Win game at H-E-B. Collect points with every spin to win cool prizes!
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H-E-B is taking a stand for inclusion in our schools and recognizing exemplary students with the H-E-B Buddy League Student Advocate Award.
Nominate a Child for the H-E-B Buddy League Student Advocate Award
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Show your artistic side with H-E-Buddy coloring pages, discover hidden pictures with connect the dots, or find hidden words with H-E-Buddy. All printable. All fun!
Fun & games
Browse recipes
From school fuel breakfast to after school snacks, we have you covered with kid-friendly recipes.
Kid-Friendly Recipes
Here's a sneak peek at your pal H-E-Buddy. Find out how he stays busy all day long.
Meet H-E-Buddy
We realize there's a need for tasty and nutritious choices to help kids grow up fit and strong. That's why our kid‑approved H‑E‑Buddy™ foods have strict nutritional standards.
H-E-Buddy Products
H-E-Buddy encourages little Texans to be healthy, learn and most of all have fun! Discover games, recipes and kid-friendly programs here!
Play H•E•Buddy™ Spin & Win game at H-E-B. Collect points with every spin to win cool prizes!
