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The It List
New year, new vibe. That situationship you’ve been overthinking? Out. Going to bed before midnight? In. Not sure where to start your 2025 glow-up? We got you.
We asked Her Campus readers what’s hot (and what’s not) for the new year — from fashion and beauty to travel and trends. The result? The It List. Your go-to guide for everything worth your energy in 2025, and the trends you can leave firmly in 2024.
Let’s make this your most you year yet.
Beauty
Fashion
Lifestyle
social media
wellness
Create your own 2025 vision board
Lifestyle
Say goodbye to all the drama. This year, we’re focusing on experiences that actually make us happy. We’re spending 2025 traveling with family and close friends, marking our cals for major TV and fashion moments, and seeing top artists — SZA, Gracie Abrams, Tate McRae, and Kendrick Lamar — on tour.
what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's
what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓
What's in
What's out
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01
Traveling in large groups
01
European & Cross-country travel
Top Travel destinations for 2025
02
Brat green
New york
Europe
Hawaii
Japan
Florida
02
concerts
03
Stress & Gossip
Photo by Mike Coppola/ Getty Images
03
The Met gala & Super bowl
Photo by Michael Loccisano/Getty Images
04
Saying
"skibidi"
it's time to lock in
04
Saying "Locked In"
ADD TO CART
skibidi rizz
...
05
05
online shopping
Impulse buying
wellness
When it comes to wellness, just do less. We’re swapping e-cigs and alcohol for water and NA bevs, and skipping long nights out for extra shut-eye. As for mental health, we’re working hard to set boundaries and worry less about what others think of us.
what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what'
what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓
What's in
02
Productive weekends
05
Early bedtimes
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in my grandma era
goodnight<3
Bala Bangles
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shop now
?
03
owala water bottles
01
pilates
We’re in our hobby era this year, doing things like reading books and enjoying the outdoors.
04
Mindful consumption
Owala Freesip water bottle
shop now
What's out
02
borgs
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05
situationships
sooo what are we??
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01
hot girl walks
04
bedrotting
03
Self-doubt
Social media
BFFR: New Year’s resolutions to quit social media just aren’t realistic. Instead, this year, we’re deleting the apps we’re not using anymore (sorry, Lemon8) and resetting our algos to serve us more content that’s genuinely useful.
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What's In
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03
GRWMs
01
Shopping hauls
05
Touching Grass
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?
@spoonuniversity
People are split on Snapchat
47%
44%
say It's in
say it’s out
04
Food & Drink reviews
02
Youtube & Pinterest
What's Out
Curated scrolling is all about mindfully and intentionally choosing the content you encounter on your feed, leading to a more engaging social media experience.
05
Going Live
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01
Video Editing apps
LIVE
2,657
03
Doomscrolling
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?
02
Mukbangs
04
BeReal & Threads
Fashion
Three words to describe our 2025 fashion aesthetics? Clean, simple, and comfortable. This year we’re curating our closets with timeless, high-quality pieces that will always be in style. Bonus points if they’re thrifted.
what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what'
what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's ouT
What's in
What's out
01
fast fashion
Click on The Products to change outfits
01
cardigans
Thrifting is still king:
say vintage stores are in for 2025
91%
02
wedges
02
Kitten heels
03
Boxers & PJ shorts
03
printed Tights
04
skinny jeans
would rather splurge on a classic, luxury accessory than spend less on a trendy one.
49%
04
Animal print
Kate spade double knot huggies
shop now
05
minimalist jewelry
05
grunge style
Beauty
No-makeup makeup? Count us in. The clean girl aesthetic is still very much in for 2025, so instead of adding an 84th red lipstick to our makeup bags, this year, we’re focusing on hydrated, glowing skin and a natural beat.
what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's in ↑ what's i
what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's out ↓ what's
What's in
02
short hair
04
claw clips
?
Impress
press-on nails
shop now
01
press-on nails
bob and lob haircuts
say luxury fragrances are a top beauty trend for 2025
76%
03
lip oils
05
glass skin
elf glow reviver tinted lip oil
shop now
What's out
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04
overplucked eyebrows
02
blush blindness
03
retro makeup
01
bangs
defined brows
dramatic eye
bold lip
05
white eyeliner
Create your 2025 vision board
Click on each image on the board until you find the trends that fit your vibe for this year and share your customized collage on social.
Click on each element to change!
THE IT LIST
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