See the metrics that matter to you
Report progress towards business objectives and uncover key drivers of success to enable future strategies
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CommsIQ
Leverage behavioral insights to deepen understanding of your target audience and develop insight-led strategies
Analyze effectiveness of marketing, demand generation and advertising programs with reporting and measurement
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Want to harness data and AI to optimize strategies, measure impact and enable business growth?
Get in touch about
CommsIQ:
Harness data and AI technologies across your entire communications and marketing journey
Optimize the delivery of insights to enable enhanced engagement with prospects
AccountIQ
Centralized Market Intelligence for Indeed
CASE STUDY
Hotwire helped Indeed improve their global communication measurement strategies by reviewing existing processes and metrics, optimizing data collection and governance.
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CASE STUDY:
opportunity pipeline generated
$50M
CommsIQ provides clear visibility of how communication activities resonate with your audiences, helping to demonstrate progress towards business objectives, identify key drivers of success, and enable the future optimization of strategies.
We understand the challenges of delivering purposeful reporting on communications campaigns. Without clear and defined direction on an approach or objectives, measurement methods become complicated and ineffective, leading to a report full of numbers and charts with little impact.
Visibility of activity across paid, earned, social, and owned channels
Presentation ready solution
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BENEFITS INCLUDE:
We create a reporting solution showcasing how your work delivers against business goals, customized and displayed in the way you and your business want to see it
We provide visibility across your key channels, utilizing multiple data sources to provide a holistic, 360 degree view of performance
We deliver a solution that is ready to present to key stakeholders in QBRs and in key meetings, improving efficiency and reducing the need for creating time consuming presentation decks
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Visibility of activity across paid, earned, social, and owned channels
Benefits Include:
See the metrics that matter to you
Presentation ready solution
We provide visibility across your key channels, utilizing multiple data sources to provide a holistic, 360 degree view of performance
We create a reporting solution showcasing how your work delivers against business goals, customized and displayed in the way you and your business want to see it
We deliver a solution that is ready to present with key stakeholders in QBRs and in key meetings, improving efficiency and reducing the need for creating time consuming presentation decks
THE RESULTS
We developed a solution that provided a comprehensive analysis of Indeed’s performance against key competitors – both at a group level and across key markets. To facilitate this, a reputational impact scorecard was created that merged a variety of data sources into a holistic solution which enabled analysis of performance against the key strategic objectives.
The implementation of our dashboard increased visibility of the impact of communications activities across the business, and led to increased reliance on this data in the creation of future strategies and in reviewing business performance within QBRs.
CASE STUDY:
Hotwire helped Indeed improve their global communication measurement strategies by reviewing existing processes and metrics, optimizing data collection and governance.
Centralized Market Intelligence for Indeed
Sr. Director, Communications Strategy and Operations
Chris Frezzo
"Hotwire has been an amazing partner in helping to transform our approach to communications measurement. This new approach has had a profound impact on our communications programs and our ability to drive positive results across multiple business units, regions and against key competitive benchmarks. From strategy through implementation, I've been impressed with the overall capabilities and skills of the entire Hotwire team."
We developed a solution that provided a comprehensive analysis of Indeed’s performance against key competitors – both at a group level and across key markets. To facilitate this, a reputational impact scorecard was created that merged a variety of data sources into a holistic solution which enabled analysis of performance against the key strategic objectives.
The implementation of our dashboard increased visibility of the impact of communications activities across the business, and led to increased reliance on this data in the creation of future strategies and in reviewing business performance within QBRs.
Centralized Market Intelligence for Indeed
The RESULTS
CHRIS FREZZO
Sr. Director, Communications Strategy and Operations
Indeed
"Hotwire has been an amazing partner in helping to transform our approach to communications measurement. This new approach has had a profound impact on our communications programs and our ability to drive positive results across multiple business units, regions and against key competitive benchmarks.
From strategy through implementation, I've been impressed with the overall capabilities and skills of the entire Hotwire team."
sign up for our D&A insights