According to Salehe Bembury, there will be a future where we can print our shoes from home and personalize it our way, thanks to 3D printing. I'd personally love to construct whistles into my hiking boots, or just get a pair of neutral Nike Metcons that match my current love for beige.
At the end of the day, people want to feel like they are an individual, and brands need to give them the tools to do that.
Hotwire has the tools and expertise to be truly curious. Let's chat about how we can inject this into your brand and communications strategy.
Thanks for reading this week's Drop!
Reach out to learn more »
#IgnitePossibility
What does the future of shoes look like for me?
WSJ
FROM:
But that means generalists, or just doing the thing without knowing the context, is becoming harder. Scientific comms is no different than any other topic, say tech, for instance. Not surprising we're seeing consultancies pop up that can clearly get a complicated message across.
FROM:
Hello SciCom
Everything is always getting more complex — thank you specialization!
Crystal's Drop:
Len's Drop:
SEPTEMBER 08 /2023
This week, members from our US creative, planning and account teams are examining the golden rules of drive thru ettiquette, the future of shoes, and why more consultancies are popping up to deliver complicated messages.
Bree's Drop:
In the era of smartphones and social media, customers filming staff in restaurants and bars has become a common trend. It's crucial for customers to understand the impact their filming can have on workers' well-being and to seek consent before capturing their faces on camera.
Being a good human means recognizing the boundaries of others, regardless of the number of followers one may have. Let's foster a culture of respect and empathy, both online and offline.
PSA: Be a good human, even in the drive thru.
WSJ
FROM:
Hello:
SciComedy
SciCompany
SciCompassion
![](https://media-s3-us-east-1.ceros.com/hotwirepr/images/2023/09/07/6a7e203fcff5e3384ca22e98130d54ad/giphy-41.gif)