Theory of change
Overview
WP1
WP2
WP3
Climate adaptation & mitigation
Nutrition, health & food security
Gender equality, youth & social inclusion
Poverty reduction, livelihoods & jobs
Impact Areas
Pilot innovations in digital technologies for a) logistics and b) finance, benefitting at least 3,000 workers in agrifood micro, small and medium enterprise (MSME) jobs in Bangladesh, Nigeria, and Uganda. At least 45% of the pilot beneficiaries are women, and 20% youth.
In households of farmers and of the self-employed and workers in agrifood sectors, 10,000 people (at least 45% women and 20% youth) benefit from piloted Work Package 2 innovatons in domestic market value chains in three geographies.
In households of farmers and the self-employed and workers in agrifood sectors, 10,000 people (at least 45% women and 20% youth) benefit from piloted Work Package 1 innovations in global value chains in three geographies.
Outcomes
Work package 3: Cross-valuechain services Innovations and policy design for development for cross-value chain services to leverage new employment and income opportunities
Work package 2: Domesticvalue chains Innovation for inclusive and sustainable growth of domestic food value chains
Work package 1: Internationalvalue chains Making globally integrated value chains inclusive, efficient, and environmentally sustainable.
Work packages
Significant impact area
Principal impact area
Rethinking Food Markets overview
Sustainable development goals
Click the WPs below to learn more
Click the SDGs below to learn more
A structured set of tasks within a project that are grouped together to address a specific area or goal. This diagram shows the Theory of Change for the Rethinking Food Markets Initiative, which has 3 work packages.
The measurable changes or achievements that result from interventions. Outcomes tend to be longer term, whereas outputs are shorter term.
A comprehensive roadmap that outlines how specific activities and interventions are expected to lead to desired sustainable outcomes. It illustrates the causal pathways from actions to short-term results, long-term outcomes, and, ultimately, impacts.
Equip 500 million small-scale producers to be more resilient to climate shocks, with climate adaptation solutions available through national innovation systems.
End hunger for all and enable affordable healthy diets for the 3 billion people who do not currently have access to safe and nutritious food
Close the gender gap in rights to economic resources on, access to ownership of, and control over land and natural resources, for more than 500 million women who work in food, land, and water systems. Offer rewardable opportunities to 267 million young people who are not in employment, education, or training.
Reduce by at least half the proportion of men, women, and children of all ages living in poverty in all its dimensions according to national definitions. Lift at least 500 million people living in rural areas above the extreme poverty line of US $1.90 per day (2011 PPP).
Making digital tools and devices more available, affordable, and user-friendly to a broader audience.
Improved access to digital technology
The enhancement of manufacturing or agricultural methods alongside the ability to track products throughout the supply chain.
Improved production practices and traceability
The enhancement of communication, cooperation, and alignment between different levels of an organization
Improved vertical coordination
The interventions with this outcome are specifically exploring: Decreased output prices Improved market access Improvement or increase of collective bargaining
Improved marketing efficiency
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Bangladesh Clustering shrimp farmingClustering shrimp farming to promote traceability and certification in Bangladesh
Digital innovations for tracing products and making market information accessible
Ethiopia Digital sesame information systemsDigital information systems that efficiently target smallholder sesame farmers with information on weather and marking in Ethiopia
Mechanisms for upgrading product quality
Ethiopia Collective action for smallholder sesame farmersCollective action for smallholder sesame farmers to lower transaction costs in marketing in Ethiopia
Innovations to improve collaboration between different actors in the global value chain
End of initiative outcome In households of farmers and the self-employed and workers in agrifood sectors, 10,000 people (at least 45% women and 20% youth) benefit from piloted Work Package 1 innovations in global value chains in three geographies.
Making globally integrated value chains inclusive, efficient, and environmentally sustainable.
Work package 1: International value chains
Interventions
Secondary impact area
Primary impact area
Honduras Integrated coffee sales standardInterlinking extension and coffee markets through a novel and transparent standard for coffee sales to improve smallholder coffee farm productivity, coffee quality, and price transmission in Honduras
Scoping Study on Ethiopian Sesame Value Chain
Shrimp value chains in Bangladesh: A scoping study of possible research interventions
Webinar Insights - Challenges and opportunities of digital technologies for coffee value chains in Central America
Digital Innovations for the Coffee Value Chain in Honduras and Guatemala: A scoping study
The optimization of marketing processes, strategies, and resources to achieve better results.
The interventions with this outcome are specifically exploring: Improved farm-level use of technology or agronomic practices Increased access to market information Increased adoption of climate-smart farming
The interventions with this outcome are specifically exploring: Improved rules regarding food standards and dietary guidelines Increased traceability Improved uptake of product certification
The interventions with this outcome are specifically exploring: Improved access to extension services Improved raw product quality Increased traceability Improved farm-level use of technology or agronomic practices Increased farm income Increased uptake of product certification
Interventions being investigated in this area: Collective action for smallholder sesame farmers Digital sesame information systems Clustering shrimp farming Integrated coffee sales standard
Interventions being investigated in this area: Collective action for smallholder sesame farmers Clustering shrimp farming
Interventions being investigated in this area: Collective action for smallholder sesame farmers
Interventions being investigated in this area: Clustering shrimp farming
Click the interventions, outcomes, and impact areas below to learn more
A specific action or set of actions taken to address an identified problem or opportunity. Intervention and innovation are often used interchangeably.
Innovations to improve logistics and create inclusive business models and value chain contracts
Improved farm productivity and product quality
Work package 2: Domestic value chains
Product quality upgrading and food standard certification
Improved logistics
Improved logistics to reduce food losses
Improved food standard certification
Digital innovations for tracing products and making market information accesible
Improved product quality
Improved marketing
Improved farm productivity
Improved product preservation
Improved information access
Honduras Strategic messages for smallholder bean producers to improve bean qualityInformation service, targeting smallholder bean producers with strategic messages on good agricultural practices that affect bean quality ranging from production to postharvest management, as a follow-up to existing training by farmer cooperatives in Honduras
Honduras On-farm bean grain quality testing for smallholders in HondurasOn-farm bean grain quality testing for smallholders with low-cost, mobile test-kits operated by local technicians from farmer organizations in Honduras Manual seeder for maize and beansMechanical deceive to save labor in the planting of maize and beans for medium to large smallholder farmers in Honduras. Alternatively, cooperatives buy the seeder and provide the seeding service / or seeder for rent
Nigeria Quality seeds in NigeriaCombining improved vegetable seed varieties with extension support and certification of smallholder farmers for greater and more efficient vegetable productivity and marketing in Nigeria
Uganda Video campaign for Ugandan dairy farmers to increase milk qualityExtension and sensitization campaign for smallholder dairy farmers that explains various strategies for increasing the compositional quality of milk, such as choice of animal breed, pasture management, and supplementary feeding in Uganda Technology to test milk quality mid-stream for Ugandan smallholder farmersInstalling simple milk quality monitoring devices paired with a data-collection application at milk collection centers to differentiate milk qualities and encourage smallholder dairy farmers to supply better quality milk in Uganda
Improved farm productivity Enhancements in agricultural practices that lead to higher yields, and/or better resource efficiency.
The interventions with this outcome are specifically exploring: Improved farm-level use of technology or agronomic practices Improved raw product quality Increased yields Increased adoption of climate-smart farming
Improved product quality and preservation
Nigeria Solar dryer technology to conserve agricultural productsSolar dryer for hygienic, quality-preserving conservation of perishable farm produce like fruits and vegetables in Nigeria
Online platform for milk quality dataA website that aggregates and displays live data from milk samples taken in a random sample of milk collection center
Enhanced availability, transparency, and usability of detailed information about products. The interventions with this outcome are specifically exploring: Improved access to market information Improved farm-level use of technology or agronomic practices
The interventions with this outcome are specifically exploring: Increased incomes from crops or livestock Improved access to extension services Improved farm-level use of technology or agrononomic practices Decreased food loss and or reduction of food waste Increased food safety and/or quality Increased nutrition or decreased malnutrition Increased sales
The interventions with this outcome are specifically exploring: Increased food safety and/or quality Decreased food loss and/or reduction of food waste Improved farm-level use of technology or agronomic practices Increased nutrition or decreased malnutrition Increased incomes from crops or livestock Increased salesIncreased food safety and/or quality
Improved product preservation Advancements that enhance the ability to maintain a product's quality and safety over time through extending its shelf life and preventing spoilage, degradation, or deterioration.
The interventions with this outcome are specifically exploring: Improved farm-level use of technology or agronomic practices Decreased input costs Increased yields Improved raw product quality Increased adoption of climate-smart farming Increased climate resilience Increased uptake of inclusive business models Improved market access Increased food security Increased or improved sustainable development policies
The interventions with this outcome are specifically exploring: Improved market access Increased uptake of inclusive business models Increased food security Increased climate resilience Increased yields Improved farm-level use of technology or agronomic practices Increased or improved sustainable development policies
Improved marketing Advancements in promoting agricultural products
The interventions with this outcome are specifically exploring: Improved farm-level use of technology or agronomic practices Increased adoption of climate-smart farming Improved access to extension services Increased yields Improved raw product quality Improved food safety and/or quality Decreased food loss and or reduction of food waste Increased nutrition or decreased malnutrition Increased sales Increased income from crops or livestock Decreased input costs
The interventions with this outcome are specifically exploring: Improved farm-level use of technology or agronomic practices Improved raw product quality Increased income from crops or livestock
Improved food standard certification Enhancement of food products to meet higher quality benchmarks and obtaining official recognition that these products ahere to established safety and quality standards
The interventions with this outcome are specifically exploring: Improved farm-level use of technology or agronomic practices Decreased input costs Improved raw product quality Increased yieldsIncreased sales
Improved logistics Enhancements in the management of on- and off- farm operations, including the movement and storage of agricultural products, that lead to greater efficiency, and/or safer or higher quality outputs
Plastic crate rental servicesPlastic crate rental service to circumvent high post-harvest losses in the transportation of fresh fruits or vegetables in Nigeria Solar-powered cold storage for fruits and vegetable vendorsFully solar-powered walk-in cold stations for the 24/7 storage and preservation of fruits and vegetables, located at markets and used by vendors or retailers to store their perishable produce in Nigeria.
Logistics for cool transportation and preservation of fruits and vegetablesA refrigeration-equipped truck and logistical support system to transport and preserve fruits and vegetables stored in standardized plastic crates in Nigeria
Innovation for inclusive and sustainable growth of domestic food value chains
End of initiative outcome In households of farmers and of the self-employed and workers in agrifood sectors, 10,000 people (at least 45% women and 20% youth) benefit from piloted Work Package 2 innovatons in domestic market value chains in three geographies.
Solar Power to Transform Food Systems and Rural Livelihoods: Evidence from a Solar-Powered Cold Storage Intervention in Nigeria
Solar-powered cold-storage and agrifood market modernization in Nigeria
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Improved product quality Enhancements in agricultural practices or management of farm operations, that lead to higher quality outputs.
Interventions being investigated in this area: Strategic messages for smallholder bean producers to improve bean quality Video campaign for Ugandan dairy farmers to increase milk quality Technology to test milk quality mid-stream for Ugandan smallholder farmers On-farm bean grain quality testing for smallholders in Honduras Quality seeds in Nigeria Manual seeder for maize and beans Solar dryer technology to conserve agricultural products Plastic crate rental services Solar-powered cold storage for fruits and vegetable vendors Logistics for cool transportation and preservation of fruits and vegetables Online platform for milk quality data
Interventions being investigated in this area: Strategic messages for smallholder bean producers to improve bean quality Quality seeds in Nigeria Plastic crate rental services Solar-powered cold storage for fruits and vegetable vendors Logistics for cool transportation and preservation of fruits and vegetables
Interventions being investigated in this area: Video campaign for Ugandan dairy farmers to increase milk quality Technology to test milk quality mid-stream for Ugandan smallholder farmers On-farm bean grain quality testing for smallholders in Honduras Quality seeds in Nigeria Manual seeder for maize and beans Solar dryer technology to conserve agricultural products Plastic crate rental services Solar-powered cold storage for fruits and vegetable vendors Logistics for cool transportation and preservation of fruits and vegetables Online platform for milk quality data
Interventions being investigated in this area: Video campaign for Ugandan dairy farmers to increase milk quality Solar-powered cold storage for fruits and vegetable vendors
Making digital tools and devices more available, affordable, and user-friendly to a broader audience. The interventions with this outcome are specifically exploring: Improved farm-level use of technology or agronomic practices Increased traceability Increased uptake of inclusive business models Increased access to market information
Enhancements in the financial services provision that make financial services, especially in a digital format, more accessible, affordable, secure, and user-friendly for underserved or marginalized populations. The interventions with this outcome are specifically exploring: Improved women's empowerment Increased income from crops or livestock Improved access to social protections Increased logistics services
Increased adoption of and access to financial services
Uganda EzyAgric app for input quality tracing for Ugandan smallholder farmersThe EzyAgric app provides smallholder farmers with an integrated service platform to support farm management, good agricultural practices, and access to agri-inputs and credit in Uganda.
Digital innovations for tracing products and marking market information accessible
Bangladesh Financing livestock raising with profit sharing and insuranceFinancial- and insurance product, enabling particularly women smallholder farmers to obtain cattle for fattening and profitable resale in Bangladesh
Innovations in delivering finance
Innovations and policy design for development for cross-value chain services to leverage new employment and income opportunities
Work package 3: Cross-value chain services
Landscape report on existing financial and logistic services in the agricultural sector in Bangladesh
Webinar insights - Innovative financial solutions within agrifood value chains
Financial services and logistics innovation within agri-food value chains: A conceptual framework
End of initiative outcome Pilot innovations in digital technologies for a) logistics and b) finance, benefitting at least 3,000 workers in agrifood micro, small and medium enterprise (MSME) jobs in Bangladesh, Nigeria, and Uganda. At least 45% of the pilot beneficiaries are women, and 20% youth.
Country Scoping Report - Nigeria: Innovations and policy design for development for cross-value chain services (logistics and financial services)
Nigeria Supplemental cash loans to boost productivity in NigeriaInnovative combination of cash and input loans for smallholder farmers, improving their access to land, labor, and inputs to boost their productivity in Nigeria
Interventions being investigated in this area: Supplemental cash loans to boost productivity in Nigeria Financing livestock raising with profit sharing and insurance EzyAgric app for input quality tracing for Ugandan smallholder farmers
Interventions being investigated in this area: Financing livestock raising with profit sharing and insurance
Interventions being investigated in this area: Supplemental cash loans to boost productivity in Nigeria Financing livestock raising with profit sharing and insurance