The solution:
You don’t have to compromise trustworthiness to use generative AI. Ipsos’ best-in-class suite of tools and capabilities leverages artificial intelligence as a complement to human intelligence to advance research with security, speed, efficiency and superior outcomes.
Our tools use our safe and secure Ipsos Facto platform as a base — a secure, protected environment that is platform-agnostic, using the latest models from Google, OpenAI, Anthropic and Mistral — and we never use your data to train the model. And, as with all proprietary data and information Ipsos handles, it’s safely behind a secure Ipsos firewall.
Looking for speed and agility?
Ipsos AI solutions have you covered.
InnoExplorer AI
Want to speed up development times?InnoExplorer AI accelerates innovation cycles and can create new ideas, concepts, products and packs in minutes. Models are trained on real consumer data and fine-tuned results from more than 170,000 innovations.
Product | Transfer
Considering expanding a product into another country? Product | Transfer predicts success in different markets. Using common factors which shape consumer choices and Ipsos’ wide knowledge base from operating in 90 countries, Product | Transfer can identify markets ripe for success based on consumer preferences.
Creative | Spark AI
Need to evaluate an ad quickly and effectively? Creative | Spark AI can accurately predict human reactions to your advertising in as little as 15 minutes through a dynamic and powerful combination of human and artificial intelligence.
Want to get more from your data?
Ipsos AI gets insights more efficiently than ever.
PersonaBot
Get more mileage from your segmentation with PersonaBot — an AI-powered solution that lets you have a conversation with target segments as if they were real people. Get a richer, deeper understanding of your segments’ attitudes and behaviors by having them on tap to talk to at any time — getting guidance for brand and communication strategies in seconds.
Ipsos Signals GenAI
Get actionable insights from social data in just three clicks with using Ipsos Signals GenAI. Use the best of artificial intelligence to quickly gather real human intelligence from millions of consumer conversations on social media — with a library of guided prompts curated by Ipsos experts to help you along the way.
AI-Powered Curation
Use AI-powered curation to streamline the process of extracting valuable insights from large data sets to easily determine what you know before making any critical decision. Effortlessly ingest documents from various topics and access an extractive Q&A tool to get quick answers to questions. Unlock insights through a simple, conversational AI interface that doesn’t inform any AI algorithm. Choose DIY or an assisted option that leverages Ipsos’ human intelligence.
Boost your workshops with Ipsos AI:
Want to get more out of your own AI systems? Ipsos can help there, too.
FOUR.AI
FOUR.AI is designed to overcome the 4 Fs of workshops — Framing, Fixed mindset, Familiarity bias, and Fear. Expert facilitators partner with your team using our workshop application to reframe problems, iterating through “how might we” questions with the researcher. The human intelligence-artificial intelligence partnership gives the best of both worlds — taking ideas further, faster.
AI Training for Insights Teams
Take your insights organization to a world-class standard by using AI with AI Training for Insights Teams. Ipsos’ Organizational Skills Development experts deliver customized learning content for your specific needs. Leveraging existing and custom content, we provide learning tailored to your industry, organizational needs or team skillsets.
How trusted AI from Ipsos can help you grow faster and smarter
How can I use the revolutionary technology of generative artificial intelligence to help grow my business, while still trusting that the output is safe and reliable?
The question:
Learn more
Contact us
Complete our form to learn more about leveraging Ipsos AI solutions for your company
Whether you’re just beginning your brand’s AI journey, looking to get more out of your data, or taking advantage of AI’s capabilities to scale bigger than ever, Ipsos’ best-in-class suite of AI tools can help you get the best possible outcome by combining with human intelligence from trusted experts who understand the world, in the 90 markets where we operate and beyond.
The output:
How can I use the revolutionary technology of generative artificial intelligence to help grow my business, while still trusting that the output is safe and reliable?
The question:
Learn more
Qualitative Insights — The heart of your business
You don’t have to compromise trustworthiness to use generative AI. Ipsos’ best-in-class suite of tools and capabilities leverages artificial intelligence as a complement to human intelligence to advance research with security, speed, efficiency and superior outcomes.
Our tools use our safe and secure Ipsos Facto platform as a base — a secure, protected environment that is platform-agnostic, using the latest models from Google, OpenAI, Anthropic and Mistral — and we never use your data to train the model. And, as with all proprietary data and information Ipsos handles, it’s safely behind a secure Ipsos firewall.
The solution:
Our Insights to Action Mini-Workshop Activation Modules spark ideas and get your team moving from insight to action in just one to three hours.
Insights to Action Mini-Workshop
Looking for speed and agility? Ipsos AI solutions have you covered.
Want to speed up development times?InnoExplorer AI accelerates innovation cycles and can create new ideas, concepts, products and packs in minutes. Models are trained on real consumer data and fine-tuned results from more than 170,000 innovations.
InnoExplorer AI
Considering expanding a product into another country? Product | Transfer predicts success in different markets. Using common factors which shape consumer choices and Ipsos’ wide knowledge base from operating in 90 countries, Product | Transfer can identify markets ripe for success based on consumer preferences.
Product | Transfer
Our qualitative IDEA, WHO, and WHY Dives provide a comprehensive understanding of your customers — who they are, what they want, and why they make the decisions they do. These dives use in-depth interviews, immersions, mobile platforms, and ethnography to humanize data.
IDEA, WHO, WHY
Want to get more from your data? Ipsos AI gets insights more efficiently than ever.
Get more mileage from your segmentation with PersonaBot — an AI-powered solution that lets you have a conversation with target segments as if they were real people. Get a richer, deeper understanding of your segments’ attitudes and behaviors by having them on tap to talk to at any time — getting guidance for brand and communication strategies in seconds.
PersonaBot
Need to identify and map human motivations? AI is built right into Ipsos Communities, including Censydiam Communities AI Scan — a turnkey, agile solution for stimuli evaluation, consumer profiling and category/brand positioning. Based on Ipsos’ validated motivational framework, Censydiam, it delivers a robust understanding of consumers’ emotional and functional needs.
Censydiam Communities AI Scan
Get actionable insights from social data in just three clicks with using Ipsos Signals GenAI. Use the best of artificial intelligence to quickly gather real human intelligence from millions of consumer conversations on social media — with a library of guided prompts curated by Ipsos experts to help you along the way.
Ipsos Signals GenAI
Boost your workshops with Ipsos AI:
Use AI-powered curation to streamline the process of extracting valuable insights from large data sets to easily determine what you know before making any critical decision. Effortlessly ingest documents from various topics and access an extractive Q&A tool to get quick answers to questions. Unlock insights through a simple, conversational AI interface that doesn’t inform any AI algorithm. Choose DIY or an assisted option that leverages Ipsos’ human intelligence.
AI-Powered Curation
FOUR.AI is designed to overcome the 4 Fs of workshops — Framing, Fixed mindset, Familiarity bias, and Fear. Expert facilitators partner with your team using our workshop application to reframe problems, iterating through “how might we” questions with the researcher. The human intelligence-artificial intelligence partnership gives the best of both worlds — taking ideas further, faster.
FOUR.AI
Want to get more out of your own AI systems? Ipsos can help there, too.
Contact us
Complete our form to learn more about leveraging Ipsos AI solutions for your company
Whether you’re just beginning your brand’s AI journey, looking to get more out of your data, or taking advantage of AI’s capabilities to scale bigger than ever, Ipsos’ best-in-class suite of AI tools can help you get the best possible outcome by combining with human intelligence from trusted experts who understand the world, in the 90 markets where we operate and beyond.
The output:
