The 360 Approach Bridging the Great Divide

360 APPROACH

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BRIDGING THE

360 APPROACH

Pre-Covid

Post-Covid

ONE CLIENT AT A TIME 360 APPROACH

As we experience the great divide, the UCR® One Client at a Time: 360 Approach is your game plan for ultimate client engagement. In this self-guided class, you will learn how to engage with each client in a 360 approach, using various resources to elevate your relationships.

Check out the supplemental resources below!

Ultimate Social Media:

Facebook Video / Live Instagram Video / Live (IGTV) Virtual Live Open House Tagging Local Businesses COVID-19 Pages (Selling & Buying Redefined) Community Videos

Ultimate Video Live:

FaceTime (Apple) / Duo (Android) Social Media Video / Video Live (FB, IN & LI) BombBomb (one to one / one to many) Personal Video (Boost & Organic) Virtual Live Open House (Zoom or FB Live) Hyper-Local Businesses (promotion/recommendation) Community Videos

THE WHAT

THE HOW

THE WHERE

THE WHO

Tip: How to save time when creating a tab module from scratch. Create one tab that has the images, text format, animations, and interactions you want the other tabs in the module to have. Copy and paste the tab and change the names of the pasted tab folders in the layers panel. You can then change the text and images in each tab. This is more efficient than making each tab from scratch.

To replace an image, select the png or jpeg on the canvas or in the layers panel and click the "Replace image" button, which is next to the image thumbnail in the design panel. Any applied animation to the original image will carry over to the new one. Tip: Try to make the new image a similar size and dimension to the image being replaced.

Market Updates Business Practices (Protocols)

Weekly/Monthly Video Content:

Boost Ads:

Monthly Market Updates Personal Video Housing Updates What’s Your Home Worth

For questions about the One Client at a Time: 360 Approach please contact emmanuelf@johnlscott.com

GREAT DIVIDE

Ultimate Real Estate Content:

Housing Updates Luxury Updates Buyside Monthly Report MarketInsights Property Tracker Notifications Hyper-Local Update (weekly)

Campaigns:

Tips @ Home Home Valuation Real Estate in Motion JLS Cares

THE WHAT

THE HOW

THE WHERE

THE WHO

Cloud CMA Live Housing Update MarketInsights

Zoom Consultation Real Estate Update:

Home Anniversary Birthdays Special Event (graduation, birth, change)

Annual Connection:

In-person when appropriate Phone/Text/Social Media Direct Message FaceTime (Apple) / Duo (Android) Retargeting for Boost Ads (Social proof )

Ultimate Personal Engagement:

Download 360 PDF