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Consumer-validated concepts from around the globe
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What's Shaping Snacking Now
Saddle up for smoky BBQ crisps with sweet molasses and a tangy kick
Cowboy BBQ Crisps
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What’s Shaping Snacking Now
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Kerry’s 2026 Taste Trends spotlight how flavour is evolving from comfort and creativity to cultural connection.
Here’s what’s shaping snacking today:
43% of global consumers say they’re seeking "crazy creations" for ultimate indulgance*
This appetite for originality is reflected in Kerry’s Maximalist Flavour trend where bold, unexpected combinations take centre stage.
Smoky, sweet and tangy—Carolina Gold BBQ wings in crisp form
Carolina Gold Wings
Juicy grilled chicken meets sweet soy teriyaki in a snack that satisfies
Chicken Teriyaki Crisps
Slow-smoked brisket with bourbon BBQ glaze—deeply rich and irresistibly smoky
Tipsy Texan Brisket Tortilla Chips
Smoky grilled chicken and zesty lime sambal bring bold Indonesian street flavour
Ayam Bakar Sambal Limau Crisps
Rich cheddar meets sweet applewood smoke for a gourmet-style crunch
Applewood Smoked Cheddar Crisps
Succulent grilled meat, fragrant spice and smoky notes in every crisp
Sate Maranggi Crisps
Rotisserie chicken with thyme, lime and za’atar for a tangy, herby bite
Rotisserie Chicken with Lime & Za’atar Crisps
Creamy Manchego and smoky paprika deliver bold Spanish flavour
Manchego Cheese & Smoked Spanish Paprika Crisps
Smoky jalapeño and tangy ketchup combine for a sweet-heat snack
Smokey Chipotle Ketchup Crisps
64% want more
products with traditional
recipe-inspired flavours*
That desire is echoed in Heritage Reclaimed, which reimagines legacy tastes for today’s consumers, blending cultural identity with creativity.
This emotional connection to food is brought to life in Everyday Escapism, where flavour becomes a gateway to joy, comfort and calm.
18% snack to boost their mood*
* Innova Market Insights, 2025
* Innova Market Insights, 2025
* Innova Trends Survey, 2025
+ Taste Trends
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Your interest in Kerry’s fire-inspired concepts has been received. We’re excited to help you explore bold, globally inspired BBQ flavour concepts that spark innovation and satisfy consumer cravings.
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