Stays within their country or region for short get-aways and destination snacking
Wants to see friends and relatives across continents for 2–4 weeks with well-planned stays
Big shopper, high spender, especially on luxury, health and beauty brands, and a higher hotel spender
Consistently spends on lifestyle categories like dining and bars and beauty even when not on vacation
Seeks outdoor activities and destination experiences with recurring or similar spend patterns at home
Seeks prepaid bookings and spends differently when on vacation than at home