Most total reported corporate growth still comes from the core; only 20 percent comes from adjacent and breakout businesses.

Share of total revenue growth, 2016–2021, %, (n = 1,680)

Growth from adjacencies and new business building

Growth in core

¹

10

90

Industrials

10

90

Healthcare

11

89

Life sciences

14

86

Business services

16

84

Materials

17

83

Travel, logistics, and infrastructure

18

82

Tech, media, and telco

19

81

Consumer

29

71

Energy

19

81

Grand total

¹

Core business is defined as largest business segment in 2016.

Source: Capital IQ, McKinsey Corporate Performance Analytics™

McKinsey & Company

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