EXAMPLES OF OUR WORK
Building a tech-enabled RGM solution for a global consumer goods company
A global, multi-category consumer goods company needed to transform its RGM capabilities to better manage a diverse product portfolio within four global business units. With varied RGM sophistication and data maturity across 15+ markets, implementing a streamlined, scalable RGM solution was crucial. By deploying RGMx to tech-enable its capabilities, the company achieved an impact of
$1 billion
in gross profits post implementation, captured over three years.
Deploying a SaaS model that created new promotional “golden rules” for a global beauty company
A global beauty company in the United Kingdom implemented RGMx through SaaS deployment to enhance its promotion capabilities across three categories, three channels, and four retailers at a 50% promotional spend. RGMx helped create 50 new promotional “golden rules” and produce multiple sell-in stories to secure execution. Upon implementation, the company achieved over
£7 million
in EBITDA and an increase of over 10% in promotional improvement.
Building a new playbook to maximize RGM growth for a global beverage company
A global beverage player engaged in a multi-decade journey to deliver steady RGM growth with distinctive RGM capabilities. The journey consisted of multiple waves, including building foundational RGM capabilities, developing an RGM 2.0 playbook in Europe and rolling it out globally, deploying tech-enabled RGM in LATAM and US, and developing an RGM playbook in the US and then rolling it out in Europe. The company saw
1–2% net sales growth
per year and 2-3% gross profit growth per year. It adopted an integrated approach encompassing marketing, sales, supply chain, finance, and line-of-business leaders.