Personalization and Customer Value Management
B2B Pricing
Sales Growth
Drive sustained growth while building deep, lasting customer relationships. Sales Growth provides actionable insights across the full customer lifecycle: engaging new customers, increasing share of wallet, and building loyalty.
Sales Growth
Companies that put analytics at the heart of decision making can drive
10–20%
Back
Learn more
Next
Give customers what they want with personalized experiences across every channel. CVM brings together unified customer data, machine learning algorithms and analytics to turn insights into action, at speed and scale. The result? Revenue growth of 10–20%.
Learn more
Personalization and Customer Value Management
Outperformers achieve
40%
And capture
2%
Back
Next
Give commercial teams the insights and agility to capture even more value. B2B Pricing analyzes complex market dynamics, including customer willingness to pay, promotions, and contract performance, using the outputs to dynamically manage pricing and performance—and achieve above-market improvements.
Learn more
B2B Pricing
Companies that set their prices using data achieve
return on sales
2–7%
and lift their margins by nearly
2%
Back
Next
in revenue growth
more revenue than their peers
more of their revenue from personalization than their peers