Without AI
With AI
Various, disconnected opportunity lists (e.g. inconsistent information in spreadsheets and a CRM system, or parallel lists between new and existing customers)
Prioritized list of customer-specific recommendations, helping sellers target the right opportunities by integrating external and internal data
Limited or no guidance on where to begin with opportunities
Prescriptive ranking of next best opportunities informed by interaction history
Unclear propensity scores (which evaluates the likelihood a customer will take action), where numbers or opportunity rankings are displayed without explanations
Clear explanation of ranking methodology to support seller discussions
Before gen AI
With Gen AI
Before
With
Before
With