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McKinsey & Company

T-shirt production

Beef production

Electronics production

T-shirt production

Beef production

Electronics production

Hover over each bubble to reveal more

3

2

7

5

1

4

6

23

15

8

12

9

10

24

11

13

14

16

17

20

21

19

22

18

Lead and scale

Lower-than-average carbon price¹

Higher-than-average carbon price 

Cost neutral³

Average carbon 

Placement in value chain relative to retailer⁴

Cost relative to 

Retailer’s role

Tier 5+

Tier 4

Tier 3

Tier 2

Tier 1

Convene value chain

Collaborate 

Advocate and 

% of emissions abatement

A

B

C

D

Abatement levers across the value chain⁵

Animal feed

6. Biodiesel for on-farm machinery and equipment (feed farm)

Abatement levers across the value chain⁵

Animal feed

4. Conversion from flood to drip or sprinkler irrigation

Abatement levers across the value chain⁵

Animal feed

1. Controlled-release and stabilized fertilizers

Abatement levers across the value chain⁵

Animal feed

5. Use of green ammonia in fertilizer production

Abatement levers across the value chain⁵

Animal feed

2. Variable-rate fertilization

Abatement levers across the value chain⁵

Animal feed

3. Low or no tillage

Abatement levers across the value chain⁵

Animal feed

7. Cover crops

Abatement levers across the value chain⁵

Beef farming

13. Animal health monitoring and illness prevention

Abatement levers across the value chain⁵

Beef farming

9. Efficiency-focused breeding

Abatement levers across the value chain⁵

Beef farming

8. Anaerobic manure digestion

Abatement levers across the value chain⁵

Beef farming

16. Minimized time in feedlots

Abatement levers across the value chain⁵

Beef farming

14. Nitrogen inhibitors on pasture

Abatement levers across the value chain⁵

Beef farming

10. Feed processing for improved digestibility

Abatement levers across the value chain⁵

Ecosystem

23. Management intensive grazing

Abatement levers across the value chain⁵

Ecosystem

24. Regenerative silvopastures 

Abatement levers across the value chain⁵

Beef farming

11. Ionophores (monensin)

Abatement levers across the value chain⁵

Beef farming

12. Fat supplements in feed mix

Abatement levers across the value chain⁵

Beef farming

15. Fat supplements in feed mix

Abatement levers across the value chain⁵

Transportation and packaging

17. Optimized packaging design

Abatement levers across the value chain⁵

Processing

20. Renewable electricity in value chain (part cycle) 

Abatement levers across the value chain⁵

Processing

21. Renewable electricity in value chain (full cycle)⁶

Abatement levers across the value chain⁵

Transportation and packaging

19. Switch to recyclable plastics

Abatement levers across the value chain⁵

Transportation and packaging

18. Electrification of transport⁶

Abatement levers across the value chain⁵

Processing

22. Electrification of meat plants

McKinsey & Company

T-shirt production

Beef production

Electronics production

T-shirt production

Beef production

Electronics production

Hover over each bubble to reveal more

1

4

2

3

6

5

14

15

8

7

9

13

12

11

10

17

18

16

Lead and scale

Lower-than-average carbon price¹

Higher-than-average carbon price 

Cost neutral³

Average carbon 

Placement in value chain relative to retailer⁴

Cost relative to 

Retailer’s role

Tier 3

Tier 2

Tier 1

Convene value chain

Collaborate 

Advocate and 

% of emissions abatement

A

B

C

D

Abatement levers across the value chain⁵

Battery

8. Yield improvement and scrap recycling

Abatement levers across the value chain⁵

Materials

15. Switch magnesium to aluminum

Abatement levers across the value chain⁵

Materials

14. Glass: increased recycled content

Abatement levers across the value chain⁵

Battery

5. Renewable electricity in manufacturing

Abatement levers across the value chain⁵

Battery

6. Biogas for heating

Abatement levers across the value chain⁵

Printed circuit board

4. Take-back scheme

Abatement levers across the value chain⁵

Printed circuit board

3. Low-greenhouse-gas chemicals in fab production

Abatement levers across the value chain⁵

Printed circuit board

2. Perfluorocarbons gas best practice abatement

Abatement levers across the value chain⁵

Printed circuit board

1. Renewable electricity in production 

Abatement levers across the value chain⁵

Battery

7. Recycled battery materials

Abatement levers across the value chain⁵

Materials

11. Glass: biogas for heating

Abatement levers across the value chain⁵

Materials

12. Plastic: low CO₂ sourcing

Abatement levers across the value chain⁵

Materials

13. Aluminum: low CO₂ process tech

Abatement levers across the value chain⁵

Materials

9. Aluminum: electrification and renewable electricity

Abatement levers across the value chain⁵

Materials

10. Steel: low CO₂ sourcing for steel (eg, hydrogen direct reduced iron, recycled)

Abatement levers across the value chain⁵

Packaging and transportation

17. Electrification of transport⁶

Abatement levers across the value chain⁵

Packaging and transportation

18. Switch to recycled cardboard

Abatement levers across the value chain⁵

Packaging and transportation

16. Substitution of plastics with cardboard 

McKinsey & Company

T-shirt production

Beef production

Electronics production

T-shirt production

Beef production

Electronics production

Hover over each bubble to reveal more

17

2

16

1

7

4

3

6

5

11

9

8

12

13

10

15

14

18

Lead and scale

Lower-than-average carbon price¹

Higher-than-average carbon price 

Cost neutral³

Average carbon 

Placement in value chain relative to retailer⁴

Cost relative to 

Retailer’s role

Tier 4+

Tier 3+

Tier 2

Tier 1

Convene value chain

Collaborate 

Advocate and 

% of emissions abatement

A

B

C

D

Abatement levers across the value chain⁵

Polyester production

4. Biobased feedstock 

Abatement levers across the value chain⁵

Cotton cultivation

7. Switch to biodiesel in farm equipment and machinery 

Abatement levers across the value chain⁵

Polyester production

1. Cracker carbon capture and storage

Abatement levers across the value chain⁵

Circular materials

16. Closed-loop recycled polyester

Abatement levers across the value chain⁵

Polyester production

2. Biogas for heating

Abatement levers across the value chain⁵

Polyester production

3. Renewable electricity

Abatement levers across the value chain⁵

Cotton cultivation

6. Organic agriculture 

Abatement levers across the value chain⁵

Cotton cultivation

5. Regenerative agriculture 

Abatement levers across the value chain⁵

Garment manufacturing and logistics 

9. Biogas for heating

Abatement levers across the value chain⁵

Garment manufacturing and logistics 

8. Biomass boilers

Abatement levers across the value chain⁵

Garment manufacturing and logistics 

11. Renewable electricity

Abatement levers across the value chain⁵

Circular materials

15. Recycled cotton fibers

Abatement levers across the value chain⁵

Garment manufacturing and logistics 

12. Geothermal energy

Abatement levers across the value chain⁵

Garment manufacturing and logistics 

14. Equipment efficiency redesign

Abatement levers across the value chain⁵

Garment manufacturing and logistics 

10. Low-liquor dyeing machines

Abatement levers across the value chain⁵

Garment manufacturing and logistics 

13. Manufacturing and processing waste reduction

Abatement levers across the value chain⁵

Packaging and transportation

17. Electrification of transport⁶

Abatement levers across the value chain⁵

Packaging and transportation

18. Switch to recycled cardboard

To reduce Scope 3 emissions from t-shirt, beef, and electronics production, retailers can prioritize actions based on their decarbonization potential and proximity in the value chain.

Note: Based on production for 60% cotton, 40% polyester t-shirt.

To reduce Scope 3 emissions from t-shirt, beef, and electronics production, retailers can prioritize actions based on their decarbonization potential and proximity in the value chain.

Note: Based on production for 60% cotton, 40% polyester t-shirt.

To reduce Scope 3 emissions from t-shirt, beef, and electronics production, retailers can prioritize actions based on their decarbonization potential and proximity in the value chain.

Note: Based on production for 60% cotton, 40% polyester t-shirt.