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With promises of revolutionary transformation and a sci-fi-inspired future, AI has quickly become the shiny new toy everyone wants their hands on – and no industry is immune to its lure. The possibilities seem endless, so where do marketers even start?

couldn't join us in person? Check out all the action from the sessions below!

It's All About the Customer

More Emotion: How AI Can Improve Brand Voice and Storytelling

Meet the Moment: A Fireside Chat

Not-So-Small-Talk: Intelligent Bots for Better Customer Service

Back to Basics: A Crash Course in AI