Authentic ESG connects purpose, strategy and customer
ESG-DRIVEN COMPETITIVE ADVANTAGE
Purpose is the
reason for a company’s existence. ESG actions must be true to an organisation’s purpose, which helps stakeholders to perceive the ESG’s authenticity.
actions must meet the expectations of customers and give them voice. This can enhance an organisation’s brand, build customer loyalty and achieve a stronger
ESG must align
with the organisation’s business strategy, which enables ESG initiatives to contribute to the company’s long-term success and drive value creation.
Funds truly understand the full lifecycle from starting work to retirement
insight into factors
that affect the drivers of long-term outcome, such
a deep and sophisticated understanding of certain industries and