Our consumer-facing app makes it easy and fun for shoppers to share buying and sentiment behavior, creating a single data source that enables richer consumer understanding.
We start with the consumer, because channels don't create trends, people do.
The Numerator OmniPanel is comprised of consumers using the Receipt Hog app. Different subsets of those consumers are then used to form panels that power our products.
Numerator OmniPanels
CHANNELS
Traditional B&M
eCommerce
Club & Specialty
Gas & Convenience
Dollar Store
And more
TRANSACTION SOURCES
Paper Receipts
Retailer Loyalty Data
Mobile App Purchases
Email
CONSUMER PROFILES
Survey Data
Demographics
Psychographics
Media Consumption
150K
HOUSEHOLDS
(active at least 2x per month for 12 consecutive months)
50K
HOUSEHOLDS
500K
MONTHLY ACTIVE HOUSEHOLDS
1M+
ACTIVE HOUSEHOLDS
TOTAL COMMERCE PANEL
Powers Numerator Insights for longitudinal understanding
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SURVEY PANEL
Powers Numerator Surveys to reach engaged verified buyers
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TEST PANEL
Powers Numerator Surveys to reach engaged verified buyers without biasing current or potential static panelists
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MEASUREMENT PANEL
LEARN MORE →
Powers Numerator Truview for a people-based approach to omnichannel market share
TEST PANEL
Powers Numerator Surveys to reach engaged verified buyers without biasing current or potential static panelists
LEARN MORE →
SURVEY PANEL
Powers Numerator Surveys to reach engaged verified buyers
LEARN MORE →
TOTAL COMMERCE PANEL
Powers Numerator Insights for longitudinal understanding
LEARN MORE →
MEASUREMENT PANEL
LEARN MORE →
Powers Numerator Truview for a people-based approach to omnichannel market share
TEST PANEL
Powers Numerator Surveys to reach engaged verified buyers without biasing current or potential static panelists
LEARN MORE →
SURVEY PANEL
Powers Numerator Surveys to reach engaged verified buyers
LEARN MORE →
TOTAL COMMERCE PANEL
Powers Numerator Insights for longitudinal understanding
LEARN MORE →
MEASUREMENT PANEL
LEARN MORE →
Powers Numerator Truview for a people-based approach to omnichannel market share
TEST PANEL
Powers Numerator Surveys to reach engaged verified buyers without biasing current or potential static panelists
LEARN MORE →
SURVEY PANEL
Powers Numerator Surveys to reach engaged verified buyers
LEARN MORE →
TOTAL COMMERCE PANEL
Powers Numerator Insights for longitudinal understanding
LEARN MORE →
MEASUREMENT PANEL
LEARN MORE →
Powers Numerator Truview for a people-based approach to omnichannel market share
MEASUREMENT PANEL
LEARN MORE →
Powers Numerator Truview for a people-based approach to omnichannel market share
TOTAL COMMERCE PANEL
Powers Numerator Insights for longitudinal understanding
LEARN MORE →
SURVEY PANEL
Powers Numerator Surveys to reach engaged verified buyers
LEARN MORE →
TEST PANEL
Powers Numerator Surveys to reach engaged verified buyers without biasing current or potential static panelists
LEARN MORE →
HOVER OVER A PANEL TYPE
