Capability
Strategy
Three key modules are used to deliver recommended target price points
A portfolio dashboard is used to provide management oversight
Roll-up of pricing tool to portfolio level for management oversight
Used to flex overall price points
Price based on price elasticity within market environment
Pricing Engine
Mortage value model
Relationship value model
Price elasticity model
Portfolio management dashboard
A
B
C
D
Management set list price
Elasticity based target price
Customer value target minimum
Mortgage value based floor
Pricing output
Line Manager sign-off
Manager's manager sign-off
The result target prices will be fed to revenue managers using a traffic light system
Price calibrated to target ROE
Incorporates cost, revenue and risk
score (calibration to micro segments)
Discount based on existing value
of the customer
E
Pricing strategy scenarios