trade spend management

Transparency build and harmonization

Oliver Wyman trade invest toolkit

Immediate commercial impact

Fact-driven process for top-down allocation of trade spend

Harmonized and exhaustive trade invest grid

Client simulation

Account benchmarks

Pay-for-performance linked trade invest

Platform management for marketplaces/resellers

Re-balanced margin management

Selective distribution concepts

Detailed account strategies, T&C target pictures, and prepared negotiations

Trade spend waterfall analysis

Collation of all retailer investments, incl. on-and off-invoice-discounts, trade marketing, supply chain costs

Tracking of product price developments across retailers

Promotional efficiency