5 Tools to Measure and Grow Your Retail Fuel Operations
Optimize every aspect of gas station performance with our collection of five easy-to-use online tools, from real-time competitor pricing and alerts to market data that includes margins, market share and weekly volume trends.
Our web-based fuel solutions give you everything you need to analyze, strategize and lead your markets.
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Our gas station solutions help fuel retailers from major brands to regional independents to convenience store chains, as well as supermarkets and big-box stores. These tools are easy to use and the real-time pricing allows you to make strategic decisions faster and with more flexibility.
Hover over the tiles below for more information on each tool.
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PRICEPRO
Maintain competitive prices with access to real-time gas station price changes
PricePro collects retail fuel prices in your local area and provides real-time notifications or scheduled pricing events. Quickly adjust pump pricing and strategies.
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ANALYTICSPRO
See a complete view of retail fuel station market share by visit counts
Gain unique insight into consumer and competitor behavior. Compile true competitor lists for each station based on shared visitors.
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MARGINPRO
Compare fuel margins for brands and price leaders to see where your stations stack up
Immediately discover if margins are up or down by state, MSA or on a national level with MarginPro’s live ticking average.
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Grade your profit performance against key competitors in any region
Discover markets ripe for expansion and avoid underperforming markets
Enhance negotiating stance with suppliers to win price reductions equal to regional performance
Adjust margin cost-basis for a more accurate view of profits
Get an exclusive look at margins over time for competing brands and price leaders with OPIS MarginPro.
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MARKETSHAREPRO
Discover the full picture of your brand’s power in your local market
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DEMANDPRO
Understand localized retail station volume performance, trends and profitability
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Before PricePro, it took me 2 hours to change fuel prices - now it takes me 10 seconds!
PricePro helps protect fuel margins and volumes
AnalyticsPro analyzes station performance at the site level
MarginPro measures fuel profitability
MarketSharePro highlights brand power
DemandPro benchmarks fuel volumes
Video
In this video, Alan explains that it’s not about how you price your fuel, it’s about having the right tools to do it. PricePro has been a massive game-changer for him … watch now and see why!
Video
In just two minutes, this video reveals how Matthew Herrick and his team use PricePro's detailed fuel pricing data and POS integration to update prices in seconds. No more manual processes for Tri Star Energy ... press play to watch!
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Sell more fuel.
These 5 tools can help you succeed in a fast-moving market with razor-thin profit margins.
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Fine-tune pricing strategies to maximize margins and volumes
Combine proposed pricing with your custom “gut-feel” strategies
Leverage volumes and costs by importing them directly into PricePro
Configure your interface to work the way you do
PricePro is a completely integrated system. In one place, you can store all your notes, costs, margins, volumes and history.
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Identify your most serious competitors, not just those geographically closest
Learn when competitors are most vulnerable based on traffic flows for days and times
Use demographic profiles for your stores to understand who your "average" customer is
Access "point & click" historical data to discern performance trends
AnalyticsPro unveils the "why" behind site performance with advanced data insight into customer behavior.
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Grade your profit performance against key competitors in any region
Discover markets ripe for expansion and avoid underperforming markets
Enhance negotiating stance with suppliers to win price reductions equal to regional performance
Adjust margin cost-basis for a more accurate view of profits
Get an exclusive look at margins over time for competing brands and price leaders with OPIS MarginPro.
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Get the full picture of your brand's market share power
Determine brand performance by region
Know which brands sell the most fuel and price the most aggressively
Understand market dynamics to tailor pricing for increased volume and profit
Analyze markets that are ripe for expansion or acquisition
Get access to exclusive data that compares your brand’s volume and price differential against your competitors.
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See volumes based on actual retail fuel sales data
Grade your own volume performance against a regional benchmark
Benchmark profitability along with volumes using regional margin averages
Create a profitability benchmark by site
Get data from both high- and low-volume sites
Gauge retail sales within your market and not against an estimated national average.
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