3%
only
of adults with cancer are enrolled in clinical trials4
15%
only
of patients are aware
of clinical trial options3
1/4
investigative sites will under-enroll2
1/10
investigative sites will fail to enroll a single patient2
Helping Freebirds Soar with Modernized Technology
The challenge
Freebirds World Burrito knew that outdated technology was hurting its ability to expand in a fast-changing marketplace. The Texas-based chain asked Point B to drive a technology overhaul that would identify needs, source the right vendors and chart its path
to become leaders in modern restaurant technology.
OPPORTUNITIES
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8,000
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1 milion
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4,500
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4,500
Freebirds partnered with Point B to supercharge its expansion plans with a technology-stack transformation across all touchpoints. The transformation kicked off by rolling out a new POS system across all Freebirds locations—all without interrupting a single day of business.
In the process, we helped Freebirds internalize the essentials of running a major technology program, sharing knowledge around the project management, structure, tools and processes that will set them up for success on future projects.
The opportunity
Our approach
From technology selection through change impact assessment and implementation, Point B helped Freebirds master the interdependencies
and integrations involved in introducing a new POS system as part of their technology stack. We went on to plan for the rollout at all locations and conducted full technology pilots in key markets while making sure all
stores remained fully operational.
Freebirds’ new, scalable cloud-based architecture and robust API integration structure are driving enhanced productivity across the company—with the flexibility needed to support its growth for years to come.
Project outcomes
Today, we have not only addressed our immediate needs, but we have cutting-edge technology that we are proud to offer
our tribe.
CASE STUDIES
The marketplace is changing, and our chain is expanding fast. We partnered with Point B to collaborate on a solution that would address our needs and equip us for the next level.
— Dawn Gillis, CTO Freebirds
Getting it Right
Point B’s software selection methodology gave Freebirds a proven, end-to-end process to identify, evaluate and implement the right POS system to support their ambitious growth plans. Based on our insight into their current and desired future states, we worked alongside Freebirds to:
Envision the
solution
Assess the
needed capabilities, requirements & scope
Select and implement the right technologies
& partners
Value Stream Strategy
Blueprint, future state, business case, roadmap, consolidation planning. Objective planning and prep work to operationalize strategies and sequencing.
Evaluation of Current and Definition of Future
Capability assessments, gap definition, best practices, standardization, requirements definition, prioritization, scope definition.
Technology Selection
Software selection, Systems Integrator (SI) selection, vendor negotiation. Help clients find the technology and implementer that culturally and functionally fits their organization and creates value
Technology Platform Operations
(Partner Supported)
Functional support, technical support, issue resolution, ticket management, service management for a specific platform.
Ongoing Technology Changes
(Partner Supported)
Upgrades, footprint expansions, and enhancements of functionality. Expand use of current system capabilities across the enterprise.
Technology Configuration
(Partner Supported)
Design, configure and implement new and/or consolidated platforms.
Implementation Enablement
Governance, program/project management, SI oversight, change management, communication, integration management, data migration.
DELIVERY
ADVISORY
6 of 6
Simplified and accurate resource sharing across their restaurant portfolio.
4 of 5
Facial recognition to track time and attendance, plus POS integration for enhanced timecard accuracy and
fraud prevention.
3 of 6
Real-time access to sales and labor data, including mobile applications for leadership.
2 of 6
Enhanced payment systems enabling EMV and PCI compliance utilizing cutting-edge hardware and modern system architecture.
1 of 6
Centralized management of menu items pricing and operating hours for all online channels.
Here are just a few of the key wins for the company, its customers
and employees.
5 of 6
New applicant tracking system (ATS),
which improved conversion, time to
hire and candidate experience.
Freebirds already had legendary food, great employees and raving fans. Now it has the modern restaurant technology needed to connect with customers in new ways,
across more locations.
— Dawn Gillis, CTO Freebirds
Optimize & support their technology transformation for long-term success
BACK TO CASE STUDIES
