What are your biggest financial concerns? Explore how they align with your peers—and other generations.
Financial Concerns by Generation
43%
Baby Boomers
Post-War Generation Born 1946-1964
Gen X
Sandwich Generation Born 1965-1980
Millennials
Tech Generation Born 1981-1996
Gen Z
Digital Natives Born 1997-2012
Emergency savings
Job security
Source: https://www.limra.com/en/research/research-abstracts-public/2025/2025-insurance-barometer-study/
41%
Least concerned with inheritance
23%
Baby Boomers
Post-War Generation Born 1946-1964
Gen X
Sandwich Generation Born 1965-1980
Millennials
Tech Generation Born 1981-1996
Gen Z
Digital Natives Born 1997-2012
Disability income protection
A comfortable retirement
Source: https://www.limra.com/en/research/research-abstracts-public/2025/2025-insurance-barometer-study/
Financial Concerns by Generation
What are your biggest financial concerns? Explore how they align with your peers—and other generations.
48%
41%
Children’s education costs
32%
Gen Z
Digital Natives Born 1997-2012
44%
Baby Boomers
Post-War Generation Born 1946-1964
Gen X
Sandwich Generation Born 1965-1980
Millennials
Tech Generation Born 1981-1996
Student debt
Long-term care costs
Having enough money for retirement
Source: https://www.limra.com/en/research/research-abstracts-public/2025/2025-insurance-barometer-study/
Financial Concerns by Generation
What are your biggest financial concerns? Explore how they align with your peers—and other generations.
36%
12%
25%
Baby Boomers
Post-War Generation Born 1946-1964
Gen X
Sandwich Generation Born 1965-1980
Millennials
Tech Generation Born 1981-1996
Gen Z
Digital Natives Born 1997-2012
Least concerned with student debt
Disability income protection
Long-term care costs
Source: https://www.limra.com/en/research/research-abstracts-public/2025/2025-insurance-barometer-study
Financial Concerns by Generation
What are your biggest financial concerns? Explore how they align with your peers—and other generations.
16%
4%