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Life insurance is issued by Pruco Life Insurance Company (except in NY), and Pruco Life Insurance Company of New Jersey (in NY). All are Prudential Financial companies located in Newark, NJ. All guarantees and benefits of the insurance policy are backed by the claims-paying ability of the issuing insurance company. This material is being provided for informational or educational purposes only and does not take into account the investment objectives or financial situation of any clients or prospective clients. The information is not intended as investment advice and is not a recommendation about managing or investing your retirement savings. For information about your particular investment needs, please contact a financial professional. © 2022 Prudential Financial, Inc. and its related entities. Prudential, the Prudential logo, and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, registered in many jurisdictions worldwide. 1061897-00002-00 ISG_DG_ILI244_01 Ed. 09/2022
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people you love
one of your neighbors
the government
Life insurance is issued by Pruco Life Insurance Company (except in NY), and Pruco Life Insurance Company of New Jersey (in NY). All are Prudential Financial companies located in Newark, NJ. All guarantees and benefits of the insurance policy are backed by the claims-paying ability of the issuing insurance company. This material is being provided for informational or educational purposes only and does not take into account the investment objectives or financial situation of any clients or prospectiveclients. The information is not intended as investment advice and is not a recommendation about managing or investing your retirement savings. For information about your particular investment needs, please contact a financial professional. © 2022 Prudential Financial, Inc. and its related entities. Prudential, the Prudential logo, and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, registered in many jurisdictions worldwide. 1061897-00002-00 ISG_DG_ILI244_01 Ed.09/2022
If your policy covers your life for $250,000, the people you’ve named as beneficiaries get $250,000. They can use it any way they please.
One down, 4 to go. >
a cup of coffee per day
family night at the movies
a fancy dinner out
A $250,000 life insurance policy can cost less per month than...
Your payments, also known as premiums, are based on such things as your age and health.
That’s settled. Now, when should you get it?
when you start your first job
when someone depends on you financially
after your kids graduate from college
It’s a question of need.
Got it! How much do you need?
Some people buy life insurance at younger ages because it’s generally cheaper than at older ages.
your salary
your net worth
6 to 10 times your salary
A good rule of thumb is that life insurance coverage should be equal to...
What about taxes?
A financial professional can help you determine an amount that fits with your circumstances.
need to pay taxes on it
need to pay up to a 50% tax on it
receive it income tax-free
Take the next step
*Per Internal Revenue Code 101(a).
LIFE INSURANCE NEEDS ESTIMATOR
Get a more personal estimate of how much life insurance you may need using our easy calculator.