Strategy
refinement
Scope and
objective
Identification
approach
Activation
approach
Engagement
measurement
Tracking
1
4
Measure the impact of the detailing and promotional activities
2
Engage the KOLs and ensure readiness to interact with HCPs
3
Detailing the 3 power brands on the right target audience
Our integrated offerings and 360-degree approach are designed to help you succeed and strengthen your business
Click each section to learn more
Strategy
refinement
1
Reinforce plan to increase RX behavior
Scope and
objective
Identification
approach
2
Engage the KOLs and ensure readiness to interact with HCPs
4
Measure the impact of the detailing and promotional activities
Tracking
3
Detailing the 3 power brands on the right target audience
Reinforce plan to increase RX behavior
Activation
approach
Engagement
measurement
Click to
watch
overview
video
What’s your strategy currently based on?
How certain are you that you’re on the right track?
Discover how IQVIA Belgium helps you with your Strategy Refinement
Discover how IQVIA Belgium helps you with your Strategy Refinement
Maximizing your product’s potential starts with a strong strategy. We can help developing a strong value proposition, generating the real world evidence to build a scientifically robust dossier to obtain the right price and reimbursement conditions in Belgium.
1
Reinforce plan to increase RX behavior
Discover how IQVIA Belgium helps you with your Targeting and Messaging
How do you create productive interactions with the authorities involved?
Who are the key opinion leaders, and which message will resonate?
Which HCPs will have the biggest impact on your target patients?
Running a successful campaign is two-fold. There’s the quality side of it – including message optimization – and then there’s the quantity side. Channel and team size optimization, as well as targeting and segmentation and prioritization, are key. Finding the right balance with these elements will increase the quality and value of your interactions and optimize your visits.
Engage the KOLs and ensure readiness to interact with HCPs
2
Discover how IQVIA Belgium helps you with your Launch Approach & Engagement Measures
How to fine tune the efficiency of your launch approach? How to make sure the ROI of your efforts will increase?
Discover how IQVIA Belgium helps you with your Launch Approach & Engagement Measures
By broadening your launch efforts, we aim to boost the ROI of your investment. We’ll guide you through all the possible channels and ways to maximize your efforts.
Detailing the 3 power brands on the right target audience
3
Discover how IQVIA Belgium helps you with the tracking of your activities
How to track your sales force effectiveness? How to establish what works and pinpoint what needs to be recalibrated?
Discover how IQVIA Belgium helps you with the tracking of your activities
By linking the activity of your sales staff to the impact on the market, you can then adjust your three- to five-year forecast. If you see market dynamics that you can’t explain, our data and technology can drill down to uncover links between efforts and outcomes to provide answers.
Measure the impact of the detailing and promotional activities
4
Click to
watch
overview
video
IQVIA Belgium 360 approach
You may be familiar with IQVIA, but you might not be aware of the fact that we can help solve a variety of business challenges, at any stage of the product launch and commercialization cycle.
Through this series of videos, we will show you how we can effectively expand your business... through long-term partnerships or near-term, on-demand support.