1. Data based on IQVIA previous AIML projects / example outcomes from IQVIA customer projects.
Drive Rx uplift
increase in Rx uplift
by implementing
NBA in 8-12 weeks1
15-20%
More lasting
and impactful
messages
10%
increase
in message
recall1
Enhance
touchpoint
frequency
increase
in touchpoint
frequency1
15-20%
Increase
customer
reach
20-30%
increase in
overall customer
reach1
IQVIA Engagement Specialists ensure impactful
engagements to drive Rx uplift
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