To learn more about how affiliate marketing can help
you outperform your goals, contact a Rakuten
Advertising performance marketing expert today
Contact us
More resources
Find additional retail insights, strategies, and case studies below.
Publisher Data
Advertiser Data
Welcome to
the busiest shopping season of the year!
Access live e-commerce insights from
the Rakuten Advertising Network below
CYBER WEEK RETAIL
click trends
CYBER WEEK RETAIL click trends
Get to know
your shoppers
in real time
As Cyber Week unfolds, consumers are quickly filling their baskets, eagerly awaiting the season's top deals. Capitalize on this momentum by boosting your affiliate marketing strategy and tapping into new audiences with targeted promotions and offers!
Shoppers began their gift searches earlier, seeking out the most value. Economic landscapes may shift, but a constant emerges: the commitment of consumers to spend. Their buying patterns might evolve, but their readiness to shop remains undeterred.
Dive deep into Rakuten Advertising Network's real-time data trends and insights across the US, Canada, UK, France, Germany, Australia, and Brazil.
Toggle between nations using the flags in the dropdown menu at the top of the screen and stay updated with the latest click trends.
The 2023 click data below in color will update daily until December 2 and show a deeper dive into some key vertical trends in the regional network.
Publisher Click Trends
The 2023 click data below in red will update hourly until December 2 and show a deeper dive into some key vertical trends in the regional network.
Advertiser Click Trends
View Advertiser Trends
* Rakuten Network same store click data, by day, 2022 & 2023.
11/12
Sunday
11/13
11/20
11/26
Sunday
11/21
11/14
11/22
11/27
Cyber
Monday
11/23
Thanks-
giving
11/15
11/24
Black
friday
11/28
11/25
11/16
11/29
11/17
11/30
12/02
11/18
12/01
11/19
Sunday
este ano
ano passado
Loyalty
este ano
ano passado
Deals
este ano
ano passado
Coupon
este ano
ano passado
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
Publisher Holiday Shopping Click Trends
View Publisher Trends
*Rakuten Network same store click data, by hour, 2022 & 2023. Last year's trendlines have been shifted to align with Black Friday and Cyber Monday. US Chart dates and times are shown in UTC. Local time is UTC-5.
this year
last year
26
27 Cyber Monday
28
29
30
Dec 1
2
19
20
21
22
23 Thanksgiving
24 Black Friday
25
12
13
14
15
16
17
18
Sunday
Monday
tuesday
wednesday
thursday
friday
saturday
Bem-estar e beleza
Beleza continuou a ver um crescimento considerável ano após ano, à medida que as vendas, os cliques e os pedidos continuam a aumentar em relação ao ano anterior. Vemos o mercado continuar a prosperar à medida que a indústria da beleza está sempre crescendo e evoluindo.
Vestuário e Acessórios
Vestuário e acessórios tiveram um ano de 2023 muito forte em todas as principais métricas, notadamente os cliques e as vendas aumentaram em relação ao ano anterior. Boas notícias para os varejistas de moda nesta sazonalidade!
Todas as verticais
Vimos isso refletido nas tendências do setor, mas está claro que o mercado de afiliados brasileiro continua crescendo ano a ano. As vendas nas mesmas lojas aumentaram 48%, os cliques aumentaram 33% e os pedidos aumentaram 49%.
Bem-estar
e beleza
Vestuário e Acessórios
Todas as verticais
Home Improvement
Sales have increased 5% YOY, whereas clicks have increased over 30%, highlighting that consumers are continuing to search for the right price to upgrade their homes.
High End/Luxury
The luxury goods market has been struggling in 2023 with sales dipping below 2022 levels but clicks and orders remain up YOY. Whether they are window shopping or taking advantage of discounts, consumers still have a desire for luxury items.
Footwear
This year's growth for footwear has been seen across all key metrics and these trends will continue over Cyber Week. Clicks, sales, and orders are strong YOY and AOV has increased, up to $163 per order.
Food & Drink
Sales have increased over 61% this year, as consumers continue to purchase their food and drink items online. These are expected to ramp up during the holidays as people purchase food and drink as gifts.
Apparel & Accessories
As Australia enters its summer months, consumers are gearing up for the heat by purchasing clothes for the season. Sales may be flat compared to 2022, but clicks and orders are up slightly.
All Verticals
Despite a potential recession, key metrics prove that consumers in Australia are still spending even with an increase in cost of living. Sales have increased 20%, clicks are up 63%, and orders are up 36% YOY leading into the holiday shopping season.
Home Improvement
High End/Luxury
Footwear
Food & Drink
Apparel &
Accessories
All Verticals
High End/Luxury
Despite general retail decreasing slightly in 2023, shoppers with higher incomes were still spending on luxury items. Clicks are trending below 2022 levels
Consumer Electronics
Inflation increased the AOV in this vertical, but the total sales remained flat YOY, with total clicks and orders falling below last year.
Apparel & Accessories
A commonly known truth is that fashion is not very recession-proof, 2023 has proved that true. Sales, clicks, and orders were all down this year, but there is hope for a small rebound this holiday shopping season.
All Verticals
Inflation and with that the higher costs of living in Germany has unfortunately affected affiliate sales, but certain metrics shine through. Total sales are flat, clicks are up 22% YOY, showing that consumers are searching around for deals and prices they deem worthy.
High End/Luxury
Consumer
Electronics
Apparel &
Accessories
All Verticals
High End/Luxury
Browsing for online Luxury has always been a part of shopping on the French network, and in 2023, it showed a 79% increase. The French aren’t just window shopping, orders have also increased 25% this year.
Apparel & Accessories
Apparel and accessories have had a very strong 2023 in all key metrics, notably sales have increased by 14%, and orders increased by nearly 13%. Good news for fashion retailers this Cyber Week.
All Verticals
2023 has been a fruitful year for France, as both sales and clicks for the same stores YOY have increased. Orders remained consistent with last year as consumers have adjusted to inflation.
High End/Luxury
Apparel &
Accessories
All Verticals
Toys
It appears parents are looking towards experiences or crafts for their children this year, as all metrics leading into the holiday season are below 2022 levels. Clicks are down 11% YOY, but if anything has the chance to turn clicks around, it will be children’s gifting lists!
High End/Luxury
The luxury goods market has shifted in 2023 with sales dipping below
2022 levels.
Sporting Goods
Could the Lionesses in the World Cup help the sales of sporting goods? Sales have increased 15% YOY, but clicks are down 2% entering the holiday season. This could turn around though as many gifting guides include customized Lioness gear as a “must-get” this holiday season.
Jewellery
Jewellery shopper research has reflected just that. Clicks have increased over 2022 levels, but orders and total sales are down YOY leading into the holiday shopping season.
Department Stores
Shoppers are getting ready for their peak shopping. Sales and orders are below last year’s levels, but this has the potential to shift during Cyber Week 2023.
Beauty & Personal Care
Despite other verticals experiencing a slowdown, beauty and personal care are outperforming others. There is no question that the uptick in beauty influencers and social commerce has contributed to the success of this vertical.
Apparel & Accessories
Has waned in 2023, with sales, clicks, and orders remaining below their 2022 levels YOY.
All Verticals
While eCommerce affiliate sales for UK are flat YOY due to the continued impact of inflation. This festive period should bring a much-needed influx of sales.
Toys
Sporting Goods
Jewellery
High End/Luxury
Departments Stores
Beauty &
Personal Care
Apparel &
Accessories
All Verticals
High End/Luxury
Clicks are up for Luxury items, but overall sales and click metrics are down more than 30% YOY. The luxury shopper is out there, returning to check on their next investment while saving up for their next luxury purchase.
Footwear
Footwear is a true standout in the Canadian market for 2023, clicks are up a significant 57% year over year heading into this holiday season! On top of clicks being up, sales are also up 47% and orders are up 29% YOY.
Beauty & Personal Care
2023 has been a stellar year for beauty and personal care brands across Canada with sales trending above 2022. Clicks are up 10%, sales are up 8%, and orders are up 3% year-over-year.
Apparel & Accessories
Apparel and accessories have had a very strong 2023 in all key metrics, notably sales have increased by 11%, clicks are up by 47%, and orders have increased by 10%. Good news for fashion retailers this Cyber Week!
All Verticals
The Canadian market is seeing mixed growth results depending on the vertical, standouts include apparel, accessories, beauty, and footwear. Overall sales are trending behind 2022 levels, but clicks are up 8% YOY, showing that shoppers are interested, but they might need that extra incentive to click “purchase”.
High End/Luxury
Footwear
Beauty &
Personal Care
Apparel &
Accessories
All Verticals
Housewares
After last year's availability of appliances issues, this year was a great come back in sales and orders.
Home Improvement
The cost of home sales are on the rise, consumers are looking to improve their current home rather than purchase a new one, resulting in great growth across all metrics.
High End/Luxury
Clicks have decreased YOY, as inflation impacts luxury purchases with more spending-cautious shoppers.
Footwear
Although growth is increasing, currently clicks are trending below
2022 levels.
Food & Drink
Food and drink gifts remain popular in Q4, with 2023 conversions edging slightly higher.
Department Stores
Shoppers are starting earlier, especially pre-Black Friday. Focus on Tuesday and Thursday sales.
Beauty & Personal Care
2022 was a reset year for Beauty that experienced such growth in 2020 and 2021. This year's growth has been seen across all metrics and will continue over cyber week.
Apparel & Accessories
Apparel continues to see a steady increase in sales since 2019. Conversion rates are slightly below 2022 levels, due to orders not increasing at the same rate as clicks this year. Sales and AOV are up YOY.
All Verticals
For most of 2023, the US affiliate network sales have been trending above 2022 levels sales, with a strong come back in our Beauty Category, Consumer Electronics, Travel and more. Looking ahead to Holiday 2023, we expect sales increase YOY, but consumers will wait for the right price before making purchases this year.
Housewares
Home Improvement
High End/Luxury
Footwear
Food & Drink
Departments Stores
Beauty &
Personal Care
Apparel &
Accessories
All Verticals
Advertiser Click Trends
Brazil
Australia
Germany
France
United Kingdom
Canada
United States
Escholha um pais
Choose your region
Brazil
Australia
Germany
France
United Kingdom
Canada
United States
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afiliados pode ajudá-lo a superar seus objetivos, entre em contato com um especialista em marketing de performance da Rakuten Advertising
Entre em contato
Mais recursos
Encontre insights, estratégias e estudos de caso adicionais sobre varejo abaixo.
Dados de Publishers
Dados de Anunciantes
Bem-vindo à temporada de compras mais movimentada do ano
Acesse abaixo insights dos e-commerces ao vivo da rede da Rakuten Advertising
CYBER WEEK RETAIL
click trends
CYBER WEEK RETAIL click trends
Conheça seus consumidores
em tempo real
À medida que o período da Black Friday se desenrola, os consumidores enchem rapidamente os seus carrinhos, aguardando ansiosamente as melhores ofertas da temporada. Aproveite esse momento impulsionando sua estratégia de marketing de afiliados e alcançando novos públicos com promoções e ofertas direcionadas.
Os compradores começaram suas buscas por presentes mais cedo, em busca do melhor valor. O cenário económico pode mudar, mas surge uma constante: o compromisso dos consumidores em comprar. Os seus padrões de compra podem evoluir, mas a sua disponibilidade para comprar permanece inalterada.
Mergulhe profundamente nas tendências e insights de dados em tempo real da rede da Rakuten Advertising no Brasil, EUA, Canadá, Reino Unido, França, Alemanha e Austrália.
Alterne entre os países usando as bandeiras abaixo e fique atualizado com as últimas tendências de cliques.
Os dados de cliques de 2023 abaixo em vermelho serão atualizados de hora em hora até 2 de dezembro e mostrarão um olhar mais profundo em algumas tendências verticais importantes na rede regional.
Tendências de
cliques do publishers
Os dados de cliques de 2023 abaixo em vermelho serão atualizados de hora em hora até 2 de dezembro e mostrarão um olhar mais profundo em algumas tendências verticais importantes na rede regional.
Tendências de
cliques do anunciante
Dados de Publishers
*(NEED TRANSLATION FOR LEGAL?) Rakuten Network same store click data, by hour, 2022 & 2023. Last year's trendlines have been shifted to align with Black Friday and Cyber Monday. US Chart dates and times are shown in UTC. Local time is UTC-5.
Este ano
ano passado
26
27 Cyber Monday
28
29
30
Dec 1
2
19
20
21
22
23 Thanksgiving
24 Black Friday
25
12
13
14
15
16
17
18
Domingo
Segunda-feira
Terça-feira
Quarta-feira
Quinta-feira
Sexta-feira
Sábado
Tendências de cliques do anunciante
Dados de Anunciantes
* Rakuten Network same store click data, by day, 2022 & 2023.
11/12
Domingo
11/13
11/20
11/26
Domingo
11/21
11/14
11/22
11/27
Cyber
Monday
11/23
Thanks-
giving
11/15
11/24
Black
friday
11/28
11/25
11/16
11/29
11/17
11/30
12/02
11/18
12/01
11/19
Domingo
Tendências de cliques do publishers
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To learn more, contact us to speak
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Contact us
More resources
Find additional retail insights, strategies, and case studies below.
Welcome to
the busiest shopping season of the year!
Live 2023 e-commerce updates and insights, from the Rakuten Advertising Network
Holiday Retail
click trends
View Publisher Data
View Advertiser Data
Get to know
your shoppers
in real time
Shoppers are starting their gift searches earlier and are adjusting their budgets. They’re changing when, where and who they buy from. It’s clear consumers’ shopping habits – and their Christmas lists – will look a lot different this holiday season.
Below is our proprietary live data feed of network and category-level insights from Rakuten Advertising for publishers and advertisers across the US, Canada, UK, France, Germany, Australia, and Brazil.
Choose your region from the main navigation
bar to toggle between countries and discover
the most recent traffic trends.
The 2023 click data below in red will update hourly until December 2 and show a deeper dive into some key vertical trends in the regional network.
pt Publisher Click Trends
The 2023 click data below in red will update hourly until December 2 and show a deeper dive into some key vertical trends in the regional network.
pt Advertiser Click Trends
To learn more about how affiliate marketing can help
you outperform your goals, contact a Rakuten
Advertising performance marketing expert today
Contact us
More resources
Find additional retail insights, strategies, and case studies below.
Publisher Data
Advertiser Data
Welcome to
the busiest shopping season of the year!
Access live e-commerce insights from
the Rakuten Advertising Network below
CYBER WEEK RETAIL
click trends
CYBER WEEK RETAIL click trends
Get to know
your shoppers
in real time
As Cyber Week unfolds, consumers are quickly filling their baskets, eagerly awaiting the season's top deals. Capitalize on this momentum by boosting your affiliate marketing strategy and tapping into new audiences with targeted promotions and offers!
Shoppers began their gift searches earlier, seeking out the most value. Economic landscapes may shift, but a constant emerges: the commitment of consumers to spend. Their buying patterns might evolve, but their readiness to shop remains undeterred.
Dive deep into Rakuten Advertising Network's real-time data trends and insights across the US, Canada, UK, France, Germany, Australia, and Brazil.
Toggle between nations using the flags in the dropdown menu and stay updated with the latest click trends.
The 2023 click data below in red will update hourly until December 2 and show a deeper dive into some key vertical trends in the regional network.
Publisher Click Trends
The 2023 click data below in red will update hourly until December 2 and show a deeper dive into some key vertical trends in the regional network.
Advertiser Click Trends
View Advertiser Trends
* Rakuten Network same store click data, by day, 2022 & 2023.
11/12
Sunday
11/13
11/20
11/26
Sunday
11/21
11/14
11/22
11/27
Cyber
Monday
11/23
Thanks-
giving
11/15
11/24
Black
friday
11/28
11/25
11/16
11/29
11/17
11/30
12/02
11/18
12/01
11/19
Sunday
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
this year
last year
Loyalty
this year
last year
Deals
this year
last year
Coupon
this year
last year
Content/Subnetwork
Publisher Holiday Shopping Click Trends
View Publisher Trends
*Rakuten Network same store click data, by hour, 2022 & 2023. Last year's trendlines have been shifted to align with Black Friday and Cyber Monday. US Chart dates and times are shown in UTC. Local time is UTC-5.
this year
last year
26
27 Cyber Monday
28
29
30
Dec 1
2
19
20
21
22
23 Thanksgiving
24 Black Friday
25
12
13
14
15
16
17
18
Sunday
Monday
tuesday
wednesday
thursday
friday
saturday
Beauty & Personal Care
2022 was a reset year for Beauty that experienced such growth in 2020 and 2021. This year's growth has been seen across all metrics and will continue over cyber week.
Apparel & Accessories
Apparel continues to see a steady increase in sales since 2019. Conversion rates are slightly below 2022 levels, due to orders not increasing at the same rate as clicks this year. Sales and AOV are up YOY.
All Verticals
For most of 2023, the US affiliate network sales have been trending above 2022 levels sales, with a strong come back in our Beauty Category, Consumer Electronics, Travel and more. Looking ahead to Holiday 2023, we expect sales increase YOY, but consumers will wait for the right price before making purchases this year.
Beauty &
Personal Care
Apparel &
Accessories
All Verticals
Home Improvement
The cost of home sales are on the rise, consumers are looking to improve their current home rather than purchase a new one, resulting in great growth across all metrics.
High End/Luxury
Clicks have increased YOY, although inflation has impacted luxury purchasing as shoppers are being more careful with their spending dollar.
Footwear
This year's growth has been seen across all metrics and will continue over cyber week. So far this year clicks have increased almost 50% YOY and sales have increased 23% YOY.
Food & Drink
Food and drink gifts remain popular in Q4, with 2023 conversions edging slightly higher.
Apparel & Accessories
Apparel continues to see a steady increase in sales since 2019. Conversion rates are slightly below 2022 levels, due to orders not increasing at the same rate as clicks this year. Sales and AOV are up YOY.
All Verticals
For most of 2023, the US affiliate network sales have been trending above 2022 levels sales, with a strong come back in our Beauty Category, Consumer Electronics, Travel and more. Looking ahead to Holiday 2023, we expect sales increase YOY, but consumers will wait for the right price before making purchases this year.
Home Improvement
High End/Luxury
Footwear
Food & Drink
Apparel &
Accessories
All Verticals
High End/Luxury
Clicks have increased YOY, although inflation has impacted luxury purchasing as shoppers are being more careful with their spending dollar.
Beauty & Personal Care
2022 was a reset year for Beauty that experienced such growth in 2020 and 2021. This year's growth has been seen across all metrics and will continue over cyber week.
Apparel & Accessories
Apparel continues to see a steady increase in sales since 2019. Conversion rates are slightly below 2022 levels, due to orders not increasing at the same rate as clicks this year. Sales and AOV are up YOY.
All Verticals
For most of 2023, the US affiliate network sales have been trending above 2022 levels sales, with a strong come back in our Beauty Category, Consumer Electronics, Travel and more. Looking ahead to Holiday 2023, we expect sales increase YOY, but consumers will wait for the right price before making purchases this year.
High End/Luxury
Consumer
Electronics
Apparel &
Accessories
All Verticals
Housewares
After last year's availability of appliances issues, this year was a great come back in sales and orders.
Home Improvement
The cost of home sales are on the rise, consumers are looking to improve their current home rather than purchase a new one, resulting in great growth across all metrics.
High End/Luxury
Clicks have increased YOY, although inflation has impacted luxury purchasing as shoppers are being more careful with their spending dollar.
Footwear
This year's growth has been seen across all metrics and will continue over cyber week. So far this year clicks have increased almost 50% YOY and sales have increased 23% YOY.
Food & Drink
Food and drink gifts remain popular in Q4, with 2023 conversions edging slightly higher.
Department Stores
Shoppers are starting earlier, especially pre-Black Friday. Focus on Tuesday and Thursday sales.
Beauty & Personal Care
2022 was a reset year for Beauty that experienced such growth in 2020 and 2021. This year's growth has been seen across all metrics and will continue over cyber week.
Apparel & Accessories
Apparel continues to see a steady increase in sales since 2019. Conversion rates are slightly below 2022 levels, due to orders not increasing at the same rate as clicks this year. Sales and AOV are up YOY.
All Verticals
For most of 2023, the US affiliate network sales have been trending above 2022 levels sales, with a strong come back in our Beauty Category, Consumer Electronics, Travel and more. Looking ahead to Holiday 2023, we expect sales increase YOY, but consumers will wait for the right price before making purchases this year.
High End/Luxury
Apparel &
Accessories
All Verticals
Housewares
After last year's availability of appliances issues, this year was a great come back in sales and orders.
Home Improvement
The cost of home sales are on the rise, consumers are looking to improve their current home rather than purchase a new one, resulting in great growth across all metrics.
High End/Luxury
Clicks have increased YOY, although inflation has impacted luxury purchasing as shoppers are being more careful with their spending dollar.
Footwear
This year's growth has been seen across all metrics and will continue over cyber week. So far this year clicks have increased almost 50% YOY and sales have increased 23% YOY.
Food & Drink
Food and drink gifts remain popular in Q4, with 2023 conversions edging slightly higher.
Department Stores
Shoppers are starting earlier, especially pre-Black Friday. Focus on Tuesday and Thursday sales.
Beauty & Personal Care
2022 was a reset year for Beauty that experienced such growth in 2020 and 2021. This year's growth has been seen across all metrics and will continue over cyber week.
Apparel & Accessories
Apparel continues to see a steady increase in sales since 2019. Conversion rates are slightly below 2022 levels, due to orders not increasing at the same rate as clicks this year. Sales and AOV are up YOY.
All Verticals
GB
For most of 2023, the US affiliate network sales have been trending above 2022 levels sales, with a strong come back in our Beauty Category, Consumer Electronics, Travel and more. Looking ahead to Holiday 2023, we expect sales increase YOY, but consumers will wait for the right price before making purchases this year.
Toys
Sporting Goods
Jewelry
High End/Luxury
Departments Stores
Beauty &
Personal Care
Apparel &
Accessories
All Verticals
Housewares
After last year's availability of appliances issues, this year was a great come back in sales and orders.
Home Improvement
The cost of home sales are on the rise, consumers are looking to improve their current home rather than purchase a new one, resulting in great growth across all metrics.
High End/Luxury
Clicks have increased YOY, although inflation has impacted luxury purchasing as shoppers are being more careful with their spending dollar.
Footwear
This year's growth has been seen across all metrics and will continue over cyber week. So far this year clicks have increased almost 50% YOY and sales have increased 23% YOY.
Food & Drink
Food and drink gifts remain popular in Q4, with 2023 conversions edging slightly higher.
Department Stores
Shoppers are starting earlier, especially pre-Black Friday. Focus on Tuesday and Thursday sales.
Beauty & Personal Care
2022 was a reset year for Beauty that experienced such growth in 2020 and 2021. This year's growth has been seen across all metrics and will continue over cyber week.
Apparel & Accessories
Apparel continues to see a steady increase in sales since 2019. Conversion rates are slightly below 2022 levels, due to orders not increasing at the same rate as clicks this year. Sales and AOV are up YOY.
All Verticals
For most of 2023, the US affiliate network sales have been trending above 2022 levels sales, with a strong come back in our Beauty Category, Consumer Electronics, Travel and more. Looking ahead to Holiday 2023, we expect sales increase YOY, but consumers will wait for the right price before making purchases this year.
High End/Luxury
Footwear
Beauty &
Personal Care
Apparel &
Accessories
All Verticals
Housewares
After last year's availability of appliances issues, this year was a great come back in sales and orders.
Home Improvement
The cost of home sales are on the rise, consumers are looking to improve their current home rather than purchase a new one, resulting in great growth across all metrics.
High End/Luxury
Clicks have increased YOY, although inflation has impacted luxury purchasing as shoppers are being more careful with their spending dollar.
Footwear
This year's growth has been seen across all metrics and will continue over cyber week. So far this year clicks have increased almost 50% YOY and sales have increased 23% YOY.
Food & Drink
Food and drink gifts remain popular in Q4, with 2023 conversions edging slightly higher.
Department Stores
Shoppers are starting earlier, especially pre-Black Friday. Focus on Tuesday and Thursday sales.
Beauty & Personal Care
2022 was a reset year for Beauty that experienced such growth in 2020 and 2021. This year's growth has been seen across all metrics and will continue over cyber week.
Apparel & Accessories
Apparel continues to see a steady increase in sales since 2019. Conversion rates are slightly below 2022 levels, due to orders not increasing at the same rate as clicks this year. Sales and AOV are up YOY.
All Verticals
For most of 2023, the US affiliate network sales have been trending above 2022 levels sales, with a strong come back in our Beauty Category, Consumer Electronics, Travel and more. Looking ahead to Holiday 2023, we expect sales increase YOY, but consumers will wait for the right price before making purchases this year.
Housewares
Home Improvement
High End/Luxury
Footwear
Food & Drink
Departments Stores
Beauty &
Personal Care
Apparel &
Accessories
All Verticals
Advertiser Click Trends
Brazil
Australia
Germany
France
Great Britain
Canada
United States
Escholha um pais
Choose your region
Brazil
Australia
Germany
France
Great Britain
Canada
United States
