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Seasonal Promotion
Lifestyle Image Guidelines
Dates may be subject to change.
For creative representation only.
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Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Requirements
Placements
• Homepage carousel banner
• Homepage module
• Landing Page for: Desktop, Mobile, App
• Promotional emails
• Push notifications
July 1 - August 31
Back to School
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Themed deal
• Deal copy
• Affiliated text link ID
• Start and end dates
Must follow creative guidelines
Requirements
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium placement in the landing page and email exposure.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Valentine's Gift Guide landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
Asset Requirement & FAQs
Placements:
• Homepage carousel banner
• Homepage module
• Landing Page for: Desktop, Mobile, App
• Promotional emails
• Push notifications
April 14 - May 12
Deadline: Tuesday, April 9th
Mother's Day Gift Guide
Labor Day Mattress HIT
Wedding HIT
Kid's Clothing HIT
Health & Wellness HIT
National Lipstick Day HIT
Dorm Room Essentials HIT
Summer Skincare HIT
Back to School II
Back to School I
Back to School
Travel Week ( April)
Grilling & BBQ HIT 2x
Memorial Day Mattress HIT 2x
National Car Care HIT 2x
Mother's Day Gift Guide II
Mother's Day Gift Guide I
Mother's Day Gift Guide
Q3 2024
Q2 2024
View Seasonal Events
Seasonal Events
Foster member engagement and drive increased awareness and sales with our Seasonal and Category Experiences
Seasonal & Category Experiences
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Themed deal
• Deal copy
• Affiliated text link ID
• Start and end dates
Must follow creative guidelines
Requirements
Merchants have the option elevate to 10% Cash Back on select days (Phase & Phase 2: ). Participating merchants are guaranteed premium placement in the landing page and email exposure.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
No In Store Phase 1 package.
Asset Requirement & FAQs
Placements:
• Homepage carousel banner
• Homepage module
• Landing Page for: Desktop, Mobile, App
• Promotional emails
• Push notifications
April 14 - April 27
Deadline: Tuesday, April 9th
Mother's Day Gift Guide I
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Themed deal
• Deal copy
• Affiliated text link ID
• Start and end dates
Must follow creative guidelines
Requirements
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: 1/22 & Phase 2: 2/6). Participating merchants are guaranteed premium placement in the landing page and email exposure.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
No In Store Phase 2 package.
Asset Requirement & FAQs
Placements:
• Homepage carousel banner
• Homepage module
• Landing Page for: Desktop, Mobile, App
• Promotional emails
• Push notifications
April 28 - May 12
Deadline: Tuesday, April 23rd
Mother's Day Gift Guide II
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
JPG or PNG format only.
Imagery should well represent the category product
Themed deal
• Deal copy
• Affiliated text link ID
• Start and end dates
Must follow creative guidelines
Requirements
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here.
Asset Requirement & FAQs
Start your engines! April is national car care month. To celebrate, auto and tires retailers will offer promotions on car accessories, maintenance tools, auto care products and more. Join the fun with 2x Cash Back all week-long on auto and tire care products.
Placements:
• HP Multi-Merchant topic (full file)
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
April 1 - 7
Deadline: March 22nd
Duration: 1 Week
National Car Care HIT 2x
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
JPG or PNG format only.
Imagery should well represent the category product
Themed deal
• Deal copy
• Affiliated text link ID
• Start and end dates
Must follow creative guidelines
Requirements
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here.
Asset Requirement & FAQs
Memorial Day weekend presents a golden opportunity for retailers to boost mattress sales and clear inventory. The Memorial Day Mattress HIT offers shoppers 2x Cash Back on their mattress purchases all week-long.
Placements:
• HP Multi-Merchant topic (full file)
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
• Hot Deals Themed Email (Ask your rep!)
May 21 - 27
Deadline: May 13th
Duration: 1 Week
Memorial Day Mattress HIT 2x
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
JPG or PNG format only.
Imagery should well represent the category product
Themed deal
• Deal copy
• Affiliated text link ID
• Start and end dates
Must follow creative guidelines
Requirements
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here.
Asset Requirement & FAQs
June kicks off summer season sales and the return of outdoor entertaining. From grills utensils, and marinades to outdoor entertainment and patio furniture, the Grilling & BBQ HIT is a week-long celebration offering hot deals on products to refresh your outdoor space for summer.
Placements:
• HP Multi-Merchant topic (full file)
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
• Social
• Hot Deals Themed Email (Ask your rep!)
May 17 - 23
Deadline: June 7th
Duration: 1 Week
Grilling & BBQ HIT 2x
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Schedule
1x per month
Duration
1 week
Placements
• Homepage Carousel Banner
• Homepage Store Module
• Email
• Push
April 8 - 14
Deadline: Tuesday, April 2nd
Cash Back: 2x
Travel Week (April)
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Schedule
1x per month
Duration
1 week
Placements
• Homepage Carousel Banner
• Homepage Store Module
• Email
• Push
May 14 - 20
Deadline: Wednesday, May, 8th
Cash Back: 2x
Travel Week (May)
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Schedule
1x per month
Duration
1 week
Placements
• Homepage Carousel Banner
• Homepage Store Module
• Email
• Push
Deadline:
Online: Wednesday, June 26th
In-store: Friday, June 14th
Travel Week (June)
Travel Week (May)
Travel Week (June)
business.rakuten
Get Started
Media
Audience Targeting
App Exclusives
In-Store Cash Back
Champion Buyer Events
Premium Cash Back
2x Cash Back
Elevated Rewards
Everyday Rewards
Cash Back Strategies
General
Merchants have the option to elevate to 10% Cash Back on select days (Phase 1: 7/19 & Phase 2: 8/1 and 8/22).
Participating merchants are guaranteed premium placement in the landing page and email exposure.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page.
Merchants must maintain In-Store Cash Back offer for the full duration of participation.
Assets & FAQs
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Must follow creative guidelines
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Requirements
General
Merchants have the option to elevate to 10% Cash Back on select days (Phase 1: 7/19 & Phase 2: 8/1
and 8/22).
Participating merchants are guaranteed premium placement in the landing page and email exposure.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store
Merchants have the option to participate in the Own the Seasonal package.
Participating merchants are guaranteed exposure in a promotional email and push as well as pre-scroll placement in the homepage topic during the BTS phase.
Merchants must provide increased flat fee for this opportunity.
Assets & FAQs
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Must follow creative guidelines
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Schedule
1x per month
Duration
1 week
Placements
• Homepage carousel banner
• Homepage module
• Landing Page for: Desktop, Mobile, App
• Promotional emails
• Push notifications
July 1 - 31
Back to School I
May 14 - 20
Deadline: Wednesday, May, 8th
Cash Back: 2x
July 1 - 31
Deadline:
Online: Tuesday, June 25th
In-store: Tuesday, June 11th
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Requirements
General
Merchants have the option to elevate to 10% Cash Back on select days (Phase 1: 7/19 & Phase 2: 8/1 and 8/22).
Participating merchants are guaranteed premium placement in the landing page and email exposure.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.ion elevate to 10% Cash Back on August 22.
In-Store
Merchants have the option to participate in the Own the Seasonal package.
Participating merchants are guaranteed exposure in a promotional email and push as well as pre-scroll placement in the homepage topic during the BTS phase.
Merchants must provide increased flat fee for this opportunity. Merchants also have the option elevate to 10% Cash Back on August 22.
Participating merchants are guaranteed premium placement in the landing page. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day.
Assets & FAQs
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Must follow creative guidelines
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Schedule
1x per month
Duration
1 week
Placements
• Homepage carousel banner
• Homepage module
• Landing Page for: Desktop, Mobile, App
• Promotional emails
• Push notifications
July 1 - 31
Back to School II
Deadline:
Online: Wednesday, June 26th
In-store: Friday, June 14th
August 1 - August 31
Deadline:
Online: Monday, July 26th
In-store: Friday, July 12th
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Requirements
General
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
In-Store
Merchants have the option elevate to 10% Cash Back on August 22.
Participating merchants are guaranteed premium placement in the landing page.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day.
Assets & FAQs
Dimension is 1200×628px.
JPG or PNG format only.
Lifestyle image - Imagery should well represent the category product
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
July 1 - 31
Summer Skincare HIT
Deadline:
Online: Wednesday, June 26th
In-store: Friday, June 14th
July 8 - 14
Deadline: Tuesday, July 2nd
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Requirements
General
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
In-Store
Merchants have the option elevate to 10% Cash Back on August 22.
Participating merchants are guaranteed premium placement in the landing page.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day.
Assets & FAQs
Dimension is 1200×628px.
JPG or PNG format only.
Lifestyle image - Imagery should well represent the category product
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
July kicks off back to school season.
To help students prepare, brands will be running promotions on bed sheets, compact furniture, organization storage and more. Join in on the rush with 2x Cash Back all week-long on dorm essentials.
Placements
• HP Multi-Merchant topic (full file)
• Multi-merchant topic on BTS seasonal collection page
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
• Hot Deals Themed Email (Ask your rep!)
July 1 - 31
Dorm Room Essentials HIT
Deadline:
Online: Wednesday, June 26th
In-store: Friday, June 14th
July 22 - 28
Deadline: Tuesday, July 16th
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Requirements
General
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
In-Store
Merchants have the option elevate to 10% Cash Back on August 22.
Participating merchants are guaranteed premium placement in the landing page.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day.
Assets & FAQs
Dimension is 1200×628px.
JPG or PNG format only.
Lifestyle image - Imagery should well represent the category product
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Celebrate National Lipstick day with 2x Cash Back! Show beauty enthusiasts some love with a special offer on lip products and sets.
Placements
• HP Multi-Merchant topic (full file)
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
July 1 - 31
National Lipstick Day HIT
Deadline:
Online: Wednesday, June 26th
In-store: Friday, June 14th
July 29
Deadline: Tuesday, July 23rd
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Requirements
General
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
In-Store
Merchants have the option elevate to 10% Cash Back on August 22.
Participating merchants are guaranteed premium placement in the landing page.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day.
Assets & FAQs
Dimension is 1200×628px.
JPG or PNG format only.
Lifestyle image - Imagery should well represent the category product
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Kick-off National Wellness Month with a week of 2x Cash Back. Celebrate with an extra incentive on your health and wellness offers.
Placements
• HP Multi-Merchant topic (full file)
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
• Hot Deals Themed Email (Ask your rep!)
July 1 - 31
Health & Wellness HIT
Deadline:
Online: Wednesday, June 26th
In-store: Friday, June 14th
August 5 - 11
Deadline: Tuesday, July 30th
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Requirements
General
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
In-Store
Merchants have the option elevate to 10% Cash Back on August 22.
Participating merchants are guaranteed premium placement in the landing page.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day.
Assets & FAQs
Dimension is 1200×628px.
JPG or PNG format only.
Lifestyle image - Imagery should well represent the category product
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
School is almost in session and parents are looking for the best deals to get their children back-to-school ready. Win shoppers looking for deals on school-related items such as kids' clothing, backpacks, and school uniforms.
Placements
• HP Multi-Merchant topic (full file)
• Multi-merchant topic on BTS seasonal collection page
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
• Hot Deals Themed Email (Ask your rep!)
July 1 - 31
Kid's Clothing HIT
Deadline:
Online: Wednesday, June 26th
In-store: Friday, June 14th
August 12 - 18
Deadline: Tuesday, August 6th
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Requirements
General
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
In-Store
Merchants have the option elevate to 10% Cash Back on August 22.
Participating merchants are guaranteed premium placement in the landing page.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day.
Assets & FAQs
Dimension is 1200×628px.
JPG or PNG format only.
Lifestyle image - Imagery should well represent the category product
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Love is in the air! Summer is peak wedding season and guests are on the hunt for the best outfits, gifts, travel services, and more. Help shoppers navigate wedding season with 2x Cash Back on their wedding guest must-haves.
Placements
• HP Multi-Merchant topic (full file)
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
• Hot Deals Themed Email (Ask your rep!)
July 1 - 31
Wedding HIT
Deadline:
Online: Wednesday, June 26th
In-store: Friday, June 14th
August 19 - 25
Deadline: Tuesday, August 13th
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full duration of participation.
All Stores available for each phase/total duration (online only).
Merchants have the option elevate to 10% Cash Back on select days (Phase 1: & Phase 2: ). Participating merchants are guaranteed premium
exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
Seasonal Promotion Lifestyle Requirements
Themed landing page
Participating partners must have a themed shopping destination or have goods that are relevant to the Seasonal event.
Themed lifestyle image
1200x628 pixels
Requirements
General
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
In-Store
Merchants have the option elevate to 10% Cash Back on August 22.
Participating merchants are guaranteed premium placement in the landing page.
Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day.
Assets & FAQs
Dimension is 1200×628px.
JPG or PNG format only.
Lifestyle image - Imagery should well represent the category product
Offer Copy- Coupon or offer to promote
(45 characters limit, including spaces)
Additional spec details here
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Labor Day weekend presents a golden opportunity for retailers to boost mattress sales and clear inventory. The Labor Day Mattress HIT offers shoppers 2x Cash Back on mattress purchases all week-long.
Placements
• HP Multi-Merchant topic (full file)
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
• Hot Deals Themed Email (Ask your rep!)
July 1 - 31
Labor Day Mattress HIT
Deadline:
Online: Wednesday, June 26th
In-store: Friday, June 14th
August 27 - September 2
Deadline: Wednesday, August 21st
With summer heat, sun, swims, and sweating - skincare is more important than ever. From skincare essentials to summer beauty must-haves, the Summer Skincare HIT will feature incredible deals from top beauty brands.
Placements
• HP Multi-Merchant topic (full file)
• Category Page Multi-Merchant Category Topic
• Secondary Email Banner
• Hot Deals Themed Email (Ask your rep!)
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Schedule
1x per month
Duration
1 week
Placements
• Homepage Carousel Banner
• Homepage Store Module
• Email
• Push
Travel Week (July)
July 1 - 7
Deadline: Tuesday, June 25th
Cash Back: 2x
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Schedule
1x per month
Duration
1 week
Placements
• Homepage Carousel Banner
• Homepage Store Module
• Email
• Push
Travel Week (September)
September 9 - 15
Deadline: Tuesday, September 3rd
Cash Back: 2x
Participation is limited to SMB and Mid-Tier merchants.
For creative representation only
Merchant must pay at least double their base Cash Back rate that is paid to members to participate in 2x Cash Back Events and such rate must be maintained for the full duration of the promotion.
Seasonal Promotion Lifestyle Requirements
Merchants have the option elevate to 10% Cash Back on select days aligned to Back-to-School email marketing. Participating merchants are guaranteed email exposure. Merchants must elevate to 10% Cash Back and maintain this rate for the full duration of the day. Email reservations are limited to the phase in which the merchant is participating.
In-Store Requirements
Participating brands pay flat fee media to have their In-Store offer featured in the Back to School landing page. Merchants must maintain In-Store Cash Back offer for the full durationof participation.
Requirements
Schedule
1x per month
Duration
1 week
Placements
• Homepage Carousel Banner
• Homepage Store Module
• Email
• Push
Travel Week (August)
August 5 - 11
Deadline: Tuesday, July 30th
Cash Back: 2x
Travel Week (July)
Travel Week (September)
Travel Week (August)
