Unforgettable customer journeys start with Rokt
Delight globetrotters and drive loyalty by providing personalized, relevant experiences at the moment that matters most – when they’re booking.
130%+
$100M+
4.6B+
YoY platform growth
R&D investment this year
transactions this year
12
years of expertise
Transform "just looking" to "upgrade my booking" with Rokt
Machine learning
Across 12 years of learning, our AI-based relevance platform determines the best ecommerce experience for each customer.
Unlock the power of the Transaction Moment™ with Rokt, and
upgrade your customer experiences.
Talk to an expert
Scaled network
The Rokt Network has unlocked more than 4.6B+ transaction this year as the trusted partner for the world’s leading brands and advertisers – 17,600 and counting.
Real-time data
Render the content and experience that each individual is most likely to respond to in milliseconds, delivering relevance and customer satisfaction.
Ethical data practices
Build trust with your customers by prioritizing transparency and ethical data handling. Strengthen your brand loyalty and customer relationships with Rokt.
4.6B+
transactions this year
130%+
YoY platform growth
Deliver first-class customer experiences
Harness the power of real-time data to offer tailored recommendations and create unique, relevant experiences for every customer. Our AI and machine learning personalize every booking journey, delighting travelers and unlocking revenue.
A Massive Opportunity for Airlines
There’s an 8-point gap between what airlines are currently achieving with ancillary revenue and what they could be if they completely optimized their strategies. The resulting 8% opportunity gap translates to $71.6B across the airline industry.
Reality: Unlocking the opportunity is hard
Balancing Revenue and Customer Experience is Crucial for Success
Unforgettable customer journeys start with Rokt
Delight globetrotters and drive loyalty by providing personalized, relevant experiences at the moment that matters most – when they’re booking.
Build lasting loyalty
Share relevant post-checkout offers that delight consumers without affecting repeat business. 69% of customers say offers post-checkout increase how favorably they view a brand.
Boost revenue
Turn your Payment and Confirmation pages into opportunities for premium offers that your customers want. Team up with top global brands to achieve impressive results with high eCPMs of $200 - $300.
Scale CLV initiatives
Scale customer lifetime value while maximizing every transaction journey. Promote upgrades, co-branded cards, and loyalty programs in real-time. Highlight brand partnerships and encourage cross sign-ups to keep customers engaged and coming back.
Deliver first-class customer experiences
Harness the power of real-time data to offer tailored recommendations and create unique, relevant experiences for every customer. Our AI and machine learning personalize every booking journey, delighting travelers and unlocking revenue.
Contact us
Unlock the power of the Transaction Moment with Rokt, and upgrade your customer experiences.
Scaled network
The Rokt Network has unlocked more than 4.6B+ transaction this year as the trusted partner for the world’s leading brands and advertisers – 17,600 and counting.
Real-time data
Render the content and experience that each individual is most likely to respond to in milliseconds, delivering relevance and customer satisfaction.
Ethical data practices
Build trust with your customers by prioritizing transparency and ethical data handling. Strengthen your brand loyalty and customer relationships with Rokt.
Rokt by the numbers
Rokt by the numbers
$100M+
R&D investment this year
The Travel Dilemma: Balancing Innovation with Customer-Centric Value Creation
To further explore how travel companies can diversify revenue while prioritizing customer experience, we commissioned Forrester Consulting to survey over 400 travel revenue and marketing leaders. Together with guest speaker Brendan Witcher of Forrester, we presented a preview of the findings at the 2024 World Aviation Festival, emphasizing the importance of balancing innovation with customer-centric value creation. Watch the presentation for a glimpse into a larger research initiative designed to unlock future strategies for maximizing travel ancillary revenue.
Findings from Rokt, from a study by Forrester Consulting
The Travel Dilemma: Balancing Innovation with Customer-Centric Value Creation
We partnered with Forrester to survey over 400 travel revenue and marketing leaders on revenue diversification. Together, we presented a preview of the findings at the 2024 World Aviation Festival, emphasizing the importance of balancing innovation with customer-centric value creation. This was a glimpse into a larger research initiative between Rokt and Forrester, designed to unlock future strategies for maximizing travel ancillary revenue. Full research coming here soon.
Findings from , powered by Research
A Massive Opportunity for Airlines
Reality: Unlocking the opportunity is hard
Balancing Revenue and Customer Experience is Crucial for Success
Not all travel organizations are ready to tackle the more critical but foundational tasks required to unlock this opportunity. While AI capabilities present significant potential to predict and meet customer needs in real-time, three-fourths of airlines still underutilize these tools.
A Massive Opportunity for Airlines
Reality: Unlocking the opportunity is hard
Balancing Revenue and Customer Experience is Crucial for Success
Effective data strategies, AI capabilities, and optimized booking flows are essential, but many organizations struggle to implement these on their own. Leaders recognize the need for strategic partners who offer the expertise and AI-driven tools to enhance customer value while prioritizing privacy.
Set your sights on the latest in travel with Rokt
How Travel Brands Can Build Loyalty with Gen Z Customers
March 11, 2024
Insights from Rokt and Guest, Forrester at the 2024 World Aviation Festival
November 4, 2024
It doesn’t need to be a balancing act between revenue growth and customer experience; it can be an overlapping strategy.”
“
As Anand Shah noted,
This challenge also presents a significant opportunity
Airlines that truly understand what matters to travelers can elevate the customer experience while increasing ancillary revenue.
Sign up to receive the full research when released
Transform "just looking" to "upgrade my booking" with Rokt
Rokt blog for WAF goes here
March 11, 2024