A leisurely walk or quick car ride from the Convention Center, San Diego’s Little Italy is a food-centric neighborhood business district, established in the 1920’s and still going strong today. Hosting a Mercato every Saturday until 2 pm and boasting dozens of restaurants and other attractions, Little Italy will play host to Winter FancyFaire* participants through our Campus Tasting Trail. More details to come!
Little Italy
Sails
Pavilion
Demonstrations of unique and progressive food development techniques
Working with CIA
Next evolution of molecular gastronomy
Test Kitchen
The marquee hub of Winter FancyFaire, the Convention Center will host both traditional and unexpected trade show experiences on multiple levels, including the sun-drenched Sails Pavilion.
Spanning the length of Level 1 of the Convention Center, the Exhibit Hall is a one-stop-shop to discover top specialty food and beverage products across dozens of categories. Meet domestic and international exhibitors and find just what you’re looking for in category-specific Pavilions. Plus, discovery and sampling get rejuvenated in exciting new settings (keep scrolling!)
The
Exhibit Hall
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Southeast of the Convention Center lies Barrio Logan, the epicenter of San Diego’s Mexican community and a hub for art and expression. Designated as one of 14 California Cultural Districts, Barrio Logan is teeming with galleries, restaurants, breweries and more. Winter FancyFaire* invites participants to explore Barrio Logan on our Campus Tasting Trail and through offsite community-building events. More details to come!
Barrio Logan
Curated combinations of member products
Leverage culinary students and influencers to pair products
Brief demos with pairing notes and sampling
Mash-up Stage
Open to all
Catering that uses sofi awardees
Brief programming to recognize category winners and overall
sofi Celebration
Display and merchandising
Smart/surge pricing
Interactive shelf-talkers
Artificial Intelligence applications
Tech at Retail
Just outside the Convention Center is San Diego’s historic and friendly Gaslamp Quarter, a walkable area filled with restaurants, retail, and other attractions. Winter FancyFaire* will bring participants into this dynamic district through our Campus Tasting Trail and key community events:
Buyers’ Reception
First Night Celebration
And more to come!
Gaslamp Quarter
San Diego
Convention
Center
Bathed in sunlight and overlooking San Diego Bay, the New Horizon Hall will showcase emerging brands and products, progressive approaches to food development production, forward-looking chefs, and interactive opportunities to craft your own version of what’s next. As the conduits between makers and consumers, buyers are a lynchpin in shaping the future of food. This is where you can explore ways to bring the “better” food movement home for your operation and drive more sales.
The New Horizon Hall
