THREE
TWO
ONE
FOUR
Let Us Introduce Ourselves
Knowing The Asset
Leasing and Marketing Strategy
Relevant Experience
Your Dedicated Team
Introduction
Competitive Landscape
Site Analysis
Example Brand Identity
In-House Marketing Team
The Message
Rethink The Tour
Why Stream + Pioneer?
Tenant/Broker Outreach
Energy, Momentum, Success
INTRODUCTION
NATIONAL
OFFICE
LOCATIONS
DATA CENTERS
HEALTHCARE
RETAIL
INDUSTRIAL
OFFICE
OUR PROPERTY TYPES
950+
Real Estate
Professionals
$3.0B
Annual
Transactions
200M+
SF of
Assignments
COVERED
WE HAVE YOU
Since 1999, Stream has been an active investor and industry leader, providing premium services, optimized value and critical environments to Fortune 500 companies. To date, Stream has acquired, developed and operated more than two million square feet of data center space in Texas, Minnesota, Illinois, California and Colorado, representing more than 200 megawatts of power.
DATA CENTERS
Stream’s healthcare platform provides a comprehensive range of best-in-class commercial real estate services to meet the niche demands of the healthcare industry. With deep industry expertise, our team of professionals offer creative and efficient solutions to tackle the complex and dynamic requirements associated with medical real estate.
HEALTHCARE
Stream’s seasoned retail professionals have a deep understanding of retail real estate and solid reputations in virtually all facets of the industry. Our skill and expertise combined with key relationships create a significant competitive edge for our private and institutional clients.
RETAIL
Stream has built an unmatched track record of success by doing things differently. Whether you’re a potential tenant, owner or investor, our professionals have the insight and experience it takes to make smart, strategic decisions. From distribution centers to bulk warehouse facilities, Stream can accommodate any project.
INDUSTRIAL
From the tallest downtown Class AA tower to the small suburban office building, Stream offers unique strategies to accomplish our clients’ goals. Whether you’re a potential tenant, owner or investor, our office professionals have the skill and market knowledge to meet your needs.
OFFICE
Meet Your Team
INTRODUCTION
JJ Leonard
Day-to-Day Lead, Leasing Strategy, Deal Execution, Tenant/Broker Outreach
Managing Director and Partner - Office Leasing
Tenant/Broker Outreach Lead, Leasing Strategy, National Tenant/Broker Outreach Lead
Managing Director - Office Tenant Rep.
Randy Cooper
Day-to-Day Lead, Leasing Strategy, Deal Execution, Tenant/Broker Outreach
Executive Vice
President
Matthew Wieser
Leasing Strategy and Support, Deal Execution, Financial Analysis, Reporting & VTS Lead
Vice President
Kristin Millington
SITE ANALYSIS
S
S
Strengths
C
C
CHALLENGES
O
O
Opportunities
T
T
THREATS
LEASING & MARKETING STRATEGY
LEASING & MARKETING STRATEGY
IN-HOUSE
CREATIVE
STRENGTH
Brand Identity
GETTING The MESSAGE OUT
The First Impression
THE TOUR EXPERIENCE
RETHINK THE TOUR
Case Studies
RELEVANT EXPERIENCE
Tenant/BrOKER
OUTREACH
RELEVANT EXPERIENCE
Proven Performance
RELEVANT EXPERIENCE
+
Irreplaceable Asset
Strong, Stable Ownership
Best-in-class On-site Amenities
New Construction
Strategic Location
Secure Covered Parking
Floorplate Shape and Size
Walkability
Visibility from Main Thoroughfare
“Off the Radar”
Lack of Tenant Demand
Corporate Relocations
Large Block Availability
Branding
Market Exposure
Lack of Submarket
Supply >150,000 SF
New Spec Development
Economic Conditions
Pandemic Uncertainty
Build-to-Suit Opportunities
Competitive Landscape
IMMEDIATE SUPPLY
GREATER DFW SUPPLY
200k+ SF SUPPLY
AMENITIES CHECKLIST
1
2
6
5
4
3
10
9
8
7
19
18
17
16
15
14
13
12
11
We Have it All!
NATIONAL MARKETING
DFW MARKETING
SUSAN
bloomfield
vivian
jang
melissa boNVILLION
sandy
wesp
olesia belkin
amy
chavez
aNna
kREMER
katie
locke
jacque marks
mary louise gibbins
aNALYST, nATIONAL gis sERVICES
dIRECTOR, nATIONAL dESIGN sERVICES
dIRECTOR, nATIONAL cONTENT sTRATEGY
dIRECTOR, nATIONAL dIGITAL mARKETING
cHIEF mARKETING oFFICER
Senior Graphic Designer
Graphic Designer
Senior Graphic Designer
Senior Graphic Designer
Strategic Marketing Manager
Stream’s marketing team is an award-winning creative powerhouse. We maximize your dollar by producing all strategy and design in-house.
LIST OF SERVICES
Branding/Identity Strategy
Establish Marketing Center
Custom Signage
Drone Aerial Footage
3D Animated Film & Video
360 Degree Virtual Tour
Advertising & Public Relations
Social Media Campaigns
Print & Digital Brochures
Email Marketing
Interactive Website
Targeted Tenant Marketing
Broker Event
Create Tour Path
Broker Roadshows
Key Broker Roundtable
Direct Brokerage Outreach
Develop Economic Recommendations
Timely and Accurate Reporting
Pre/Post-tour Communication & Follow-up
Leverage Technology
Pre-Tour
Fact Finding
Crafted
Tour Path
All Hands-On-Deck
Address
Tenant's Needs
Showcase
Amenties
Nail the Basics
Follow Up
Local/National ADS
Social Media
THE SHALE BRANDING
Leveraging technology that applies artificial intelligence (AI), we can reach decision-makers and influencers within our top targets via social platforms including LinkedIn, Instagram and Facebook.
Promotion that utilizes social media sparks interest, inspires interaction and drives traffic to precisely where you intended—keeping Pioneer Campus in the forefront and top of mind. As one of the most powerful ways to connect space to brokers and tenants, we will leverage key social media channels to dramatically increase the spotlight on this new opportunity.
ONE MACARTHUR RIDGE
THE APEX
State Farm
PLATINUM PARK
FANNIE MAE
Encana
WEBSITE
CEROS SITE
CEROS SITE
WEBSITE
CEROS SITE
WEBSITE
WEBSITE
WEBSITE
TARGET RELOCATIONS
NATIONAL LEVEL
LOCAL LEVEL
COOPER RELATIONSHIPS
DEALS IN THE MARKET
Greg Langston
Curt Linn
Rock Linton
Terry Quinn
Baron Aldrine
Doug Carignan
Mike Cleary
Peter Danna
Harlan Davis
Michelle Donaldson
Jeffrey Eiting
John Ellerman
Jeffrey Ellerman
Chris Herrmann
Ann Huntingon
Mike Kay
Seth Kelly
Phil Puckett
John Rooper
Chelby Sanders
Josh White
Peery Wood
Robbie Baty
Matt Heidelbaugh
Scott Hobbs
Rick Hughes
Bill McClung
Stuart Smith
Mike Wyatt
Susan Arledge
Steve Jarvie
Damian Rivera
Brooke Armstrong
Robert Blount
HArrison Burt
Russell Cosby
Bret Hefton
Calvin Hull
Andy Leatherman
Torrey Littlejohn
Conor McCarthy
Brad Selner
Paul Whitman
Riis Christenson
Robert Deptula
Randy Garrett
Sanders Thompson
OTHER FIRMS
John Beach
Wills Bauer
Jim Cooksey
Randy Cooper
Matt Craft
Dan Harris
Ric Kanatzar
Frank McCafferty
Dan Paterson
David Schrock
Craig Wilson
Targeting Corporate Relocations
Assesment prepared by McKinsey, Deloitte, Etc. - Sometimes includes EDC
Typically start inside Treasury/Tax, HR, BOD, IT - NOT RE!
EX) Liberty Mutual
Brokerage Team - National Account Team, One-offs/Misdirects
Many Times, the local broker's influence is very limited
EX) Liberty Mutual
2.2 MSF
Cooper
McKinsey
340,000 SF
Cooper
Goldman (CH)
X MSF
Cooper
D'Avanso (NY)
McKinsey
330,000 SF
Cooper
Santy (DC)
200,000 SF
Cooper
Undisc. (Big 3)
Confidential
CORPORATE RELOCATIONS
INTERNAL RELOCATIONS
John Boyle
Boston, MA
National Account
Craig Jablin
Los Angeles, CA
Plano, TX
1 MILLION SF
need photo FROM COOPER
Stream Advantage - Less corporate accounts, Office TenRep just launched,
Outstanding relationships
True Conflict vs. Percieved Conflict
More business acumen, Less real estate expierience
INTERNAL Relocation TEAM
Managing conflict of some company representation
Cushman & Wakefield: Jeff Cushman - HPE
Efic Olofson - Jacobs
Los Angeles
COOPER RELATIONSHIP - SAMPLESET
CBRE: Steve Bay - Top 1% 2018/2019
JLL: Tom Maloney - Tech Expert
Newmark: Joe Hamilton, Phil Mahoney - Facebook, Uber
Silicon Valley
CBRE: John Schlesinger/San Holmes - Undisputed Top Banker
Atlanta
Cushman & Wakefield: Mike Sessa, Scott Goldman
- Major HQ + Corporate Service (Broker Lead)
CBRE: Todd Lipman - Chicago CBD Leader
Chicago
JLL: Bob Ageloff - NY, Chicago + National
Cushman & Wakefield: Lou D'Avanvo, Mark Weiss,
Richard Bernstein - NY + National
New York
JLL: Ron Cariolla
Philadelphia
Cushman & Wakefield: Art Santry - Undispurted Top Broker
CBRE: Lou Christopher - Top 3%
Washington DC
Marketing Center
ONE MACARTHUR RIDGE
Dallas, TX
250,000 SF Property
Name & largest contiguous SF
1. Williams Square - W Tower
319,148 SF
2. 6000 Connection
293,890 SF
3. Williams Square - Ctrl Tower
174,560 SF
4. Cypress Waters - Bldg C
145,307 SF
5. Las Colinas Corp. Center 1
137,145 SF
6. 6031 Connection Dr.
109,478 SF
7. Intellicenter - Dallas
102,865 SF
8. Varispace Southlake
379,898 SF
9. The Terraces at Solana - Bldg 2
124,735 SF
10. The Terraces at Solana - Bldg 1
124,661 SF
11. 5400 Legacy Dr.
1,587,458 SF
12. The Campus at Legacy West
551,430 SF
13. The Campus at Legacy
483,743 SF
14. Liberty Mutual Campus
357,500 SF
15. Legacy Commons
296,433 SF
19. 3400 Cityline
215,132 SF
18. The Campus at Legacy
486,643 SF
17. 6400 Legacy Dr.
226,835 SF
16. 465 Independence Pky.
251,347 SF
Name & largest contiguous SF
18
17
16
15
14
13
12
11
19. 3400 Cityline
215,132 SF | $22.50 NNN
18. The Campus at Legacy
486,643 SF | $21.00 - $23.50 NNN
17. 6400 Legacy Dr.
226,835 SF | $27.00 NNN
16. 465 Independence Pky.
251,347 SF | $24.00 NNN
15. Legacy Commons
296,433 SF | $28.00 NNN
14. Liberty Mutual Campus
357,500 SF | $44.50 Full Service
13. The Campus at Legacy
483,743 SF
12. The Campus at Legacy West
551,430 SF | $31.00 NNN
11. 5400 Legacy Dr.
1,587,458 SF | $28.00 NNN
Name & largest contiguous SF
8
2
1
10. The Terraces at Solana - Bldg 1
124,661 SF | $20.00 NNN
9. The Terraces at Solana - Bldg 2
124,735 SF | $20.00-$21.00 NNN
8. Varispace Southlake
379,898 SF | $27.50 NNN
7. Intellicenter - Dallas
102,865 SF | $19.00 NNN
6. 6031 Connection Dr.
109,478 SF | $19.95-$23.00 NNN
5. Las Colinas Corp. Center 1
137,145 SF | $21.00 NNN
4. Cypress Waters - Bldg C
145,307 SF | $25.50 NNN
3. Williams Square - Ctrl Tower
174,560 SF | $28.50 - $30.00 NNN
2. 6000 Connection
293,890 SF | $25.50 NNN
1. Williams Square - W Tower
319,148 SF | $27.00-$28.00 NNN
Name & largest contiguous SF
19
Marketing Lead,
Creative Strategy
Director of Creative Design Services
Melissa
Bonvillion
THE APEX
Las Colinas, TX
525,000 SF, Two Buildings
PLATINUM PARK
Plano, TX
166,000 SF Property
CITYLINE
Richardson, TX
2.2M SF Mixed-Use Facility
LEGACY UNION ONE
Plano, TX
319,976 SF Property
Granite Park VII
Plano, TX
330,000 SF Property
RELEVANT EXPERIENCE
WHY STREAM
We're Ready.
The Perfect Partnership
R
e
s
p
e
c
t
RESPECT
ETHICS & HONESTY
SAFETY & ENVIRONMENT
PERSONAL ACCOUNTABILITY
ENTREPRENEURSHIP
COMMUNICATION
TEAMWORK & INCLUSION
Nice
Smart
Honest
Passionate
LOCAL
NATIONAL
Let's Get Started
Meet Your Team
Site Analysis & Competition
Leasing & Marketing Strategy
Tenant/Broker Outreach
Experience
1
2
3
3
Energy, Momentum, Success