Target Q2 2021 Highlights
The Target team delivered an outstanding Q2 performance,
continuing our 2021 momentum with consistent growth
on top of our all-time record-breaking Q2 2020.
on top of
+24.3% in Q2 2020
+8.9%
Comparable
Sales
on top of
+10.9% in Q2 2020
+8.7%
Comparable
Store Sales
on top of
+195% in Q2 2020
+10%
Comparable
Digital Sales
$3.64
Adjusted
EPS*
from continuing operations
$3.65
GAAP EPS
doubled since 2019
Target delighted guests with new, inspiring and affordable products.
Newness and differentiation
Guests shopped our stores in droves while also continuing to embrace our same-day services.
Traffic fuels growth
We continued our investments in our durable model, our team and our efforts to co-create a more equitable and regenerative future. In Q2, we...
Bold investments
Sales grew across all five core categories on top of last year’s strong growth.
Apparel led the way with double-digit growth.
Food & Beverage delivered low-double-digit growth.
Essentials & Beauty saw high-single-digit growth.
Home saw low-single-digit growth on top of >30% in Q2 ’20.
Hardlines grew mid-single-digits on top of >40% in Q2 ’20.
School days | Guests saved big on
back-to-school and college gear, kicking off a strong season that continues into Q3.
Owned brand sales grew in the mid-teens.
And there’s more on the way! We’ve already set the stage for more exciting products, partnerships and experiences coming in Q3 and beyond, including:
Ulta Beauty at Target
Christian Robinson for Target
Fall Designer Collection
Kindfull
Pet Food
Target delighted guests with new, inspiring and affordable products.
Newness and differentiation
>95%
12.7%
~55%
traffic increase drove sales growth.
of our total sales (physical and digital combined) fulfilled by stores.
growth in same-day services on top of +270% in Q2 ’20
Guests chose same-day services for >50% of all digital sales.
>80%
>30%
~20%
on top of >700% growth in Q2 ’20.
on top of >350% growth in Q2 ’20.
on top of >60% growth in Q2 ’20.
Continued to invest in our stores and supply chain.
Opened 2 new flow centers, with >100 full-store remodels underway and 19 new stores currently open.
Announced another $75M in recognition bonuses for our frontline teams, our sixth bonus in 18 months.
Introduced our new Target Forward sustainability strategy, including an
industry-leading team member education assistance benefit.
*Adjusted EPS is a non-GAAP financial measure most directly comparable to GAAP EPS. Adjusted EPS is reconciled to GAAP EPS in our Q2 2021 earnings release posted on our investor relations website.
