Why SMBs Need AI for Growth in 2025
In today’s rapidly evolving tech landscape, AI-powered PCs aren’t just a game-changer—they’re a business necessity. For SMBs, these cutting-edge solutions offer enhanced productivity, smarter workflows, and improved security, helping them thrive in a competitive market.
For resellers, AI PCs represent a high-growth category with the potential to drive profitability, build customer loyalty, and establish a leadership position in delivering modern, intelligent solutions.
Partner with TD SYNNEX to bring the future of computing to SMBs and position your business for long-term success. Scroll to learn more about how AI PC sales benefit resellers and SMB customers alike.
Create Opportunity with AI PCs for SMBs
Integrating AI-powered PCs into an SMB's operations can contribute to improved performance, enhanced security, and a more streamlined and productive business environment.
AI-Powered PC - Benefits for a SMB Reseller
Benefits Summary
Enhanced Performance
AI-powered PCs often come with advanced processors and optimized hardware, leading to improved overall performance. This can result in faster processing speeds, quicker data analysis, and enhanced multitasking capabilities.
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AI-powered PCs are more than just a trend—they’re a transformative opportunity for both SMBs and resellers.
By delivering smarter, faster, and more secure solutions, you can help your customers achieve their goals while driving growth for your business.
With TD SYNNEX as your trusted partner, you’ll have access to the resources, expertise, and support needed to succeed in this high-growth category. Start building stronger customer relationships and unlocking new revenue streams today—because the future of computing starts here - Destination AI.
AI can automate repetitive tasks, allowing employees to focus on more strategic and creative aspects of their work. This increased efficiency can lead to higher productivity levels within the business.
Increase Productivty
AI-driven security features, such as threat detection and real-time monitoring, can provide an extra layer of protection against cyber threats. This is crucial for SMBs that may not have dedicated IT security teams.
Advanced Security Features
AI can analyze user behavior and preferences to personalize the computing experience. This not only improves user satisfaction but can also lead to increased customer loyalty.
Personalized User Experience
AI algorithms can analyze resource usage patterns and dynamically allocate resources where they are needed most. This can lead to more efficient use of hardware resources and cost savings for the SMB.
Optimized Resource Allocation
AI can predict hardware failures or issues before they occur, allowing for proactive maintenance. This helps prevent unexpected downtime, reducing disruptions to business operations.
Predictive Maintenance
AI-powered PCs often come equipped with advanced voice recognition and natural language processing capabilities. This can streamline communication and enable hands-free operation, benefiting employees who multitask or have accessibility needs.
Voice and Natural Language Processing
Embracing AI technology can give SMBs a competitive edge in the market. Businesses that leverage AI for efficiency, innovation, and customer engagement are better positioned for success in today's rapidly evolving business landscape.
Competitive Edge
Investing in AI technology ensures that the SMB is prepared for future advancements. As AI continues to evolve, having a foundation in place can make it easier for the business to adopt new technologies and stay ahead of the curve.
Future Proofing
Destination AI:
"Destination AI" is TD SYNNEX’s strategic initiative to lead businesses into a future powered by artificial intelligence. This program integrates AI technologies across key industries like healthcare, finance, and retail, offering essential infrastructure and endpoint solutions. TD SYNNEX collaborates with leading technology providers to deliver AI-powered value across business processes.
Destination AI empowers resellers to leverage AI technologies that drive innovation, enhance productivity, and streamline operations. The initiative provides the tools and knowledge resellers need to help their customers adopt smarter and more efficient computing solutions.
Key focus areas of Destination AI include:
Core AI Platforms: Leveraging AI software and platforms to deliver personalized, automated, and data-driven decision-making solutions.
Navigating the Future of AI-Driven Innovation
At the core of TD SYNNEX's AI efforts is the AI PC Refresh Program. This program is designed to replace outdated PCs and laptops with AI-enabled devices, fundamentally transforming how businesses operate. AI-enabled PCs improve productivity by automating tasks, enhancing data analysis, and providing real-time insights for faster decision-making. For resellers, the AI PC Refresh Program offers a unique opportunity to tap into the growing demand for AI-driven endpoints. By participating, you can bridge the gap between cutting-edge vendor innovations and your customers’ needs, positioning your business as a leader in the expanding AI market.
A Game-Changer for Resellers
AI PC Refresh Program:
Key Objectives:
Engagement
Sales Enablement
Education & Awareness
Market Research
Collaborate with resellers to deliver innovative AI-enabled solutions.
Analyze emerging AI trends and best practices to help resellers stay competitive.
Provide educational resources and campaigns to inform resellers and their customers about AI benefits.
Equip resellers with strategies to target key industries that are embracing AI technology.
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By aligning with TD SYNNEX’s AI PC Refresh Program, your business can unlock new revenue streams, drive growth, and future-proof your business in an increasingly AI-driven world.
KEY OBJECTIVES
AI Accelerators: Supporting businesses with infrastructure and tools for seamless AI integration, from hardware to cloud services.
AI-Enabled Endpoints: Deploying AI capabilities across PCs and other devices to enhance productivity and collaboration.
AI-enabled PCs are transforming the way businesses operate by enhancing productivity, automating repetitive tasks, and providing smarter, data-driven insights. As organizations move toward more advanced computing environments, AI PCs are becoming a cornerstone of innovation, enabling companies to stay competitive in a rapidly evolving marketplace.
As AI adoption accelerates, businesses in sectors like healthcare, finance, education, and manufacturing are increasingly looking to AI-enabled PCs to optimize operations, improve employee productivity, and drive business growth.
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Why AI PCs? Redefining Innovation and Productivity
TD SYNNEX Tools for Opportunities
Automation of Routine Tasks
AI PCs streamline workflows by automating tasks such as data entry, email management, and meeting summaries, freeing up employees for more critical thinking and problem-solving.
AI capabilities allow for faster and more accurate data processing, giving businesses deeper insights to make informed decisions in real-time.
Enhanced Data Analysis
AI capabilities allow for faster and more accurate data processing, giving businesses deeper insights to make informed decisions in real-time.
Personalized Assistance
Integration with AI-driven collaboration tools allows for seamless, real-time communication and collaboration between teams, whether in-office or remote.
Real-time Collaboration
AI-driven security measures, such as advanced threat detection and automated response, provide enhanced protection for sensitive data and systems.
Improved Security
NAVIGATING AI OPPOTURNITIES
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AI PC value points include:
TD SYNNEX offers a comprehensive set of tools and resources designed to help resellers capitalize on the growing demand for AI-enabled PCs.
These tools are geared toward equipping you with the knowledge, insights, and strategies needed to deliver AI-driven solutions to your customers and gain a competitive edge.
Key tools provided by TD SYNNEX include:
TD SYNNEX Tools for Navigating AI Opportunities
In-person events that offer resellers direct access to industry experts, allowing them to network, learn about the latest AI innovations, and explore new business opportunities.
AI PC Reseller Roadshows
A six-month comprehensive campaign designed to engage resellers with over 5,000 targeted opportunities, focusing on the AI PC Refresh Program and endpoint solutions.
DemandSolv Campaigns
TD SYNNEX offers customizable marketing and educational materials to support resellers in their AI outreach campaigns, enabling them to demonstrate the value of AI technologies to their customers.
AI Enablement Resources
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Master the Future of AI with Mac
Canalys forecasts that AI-capable PC shipments will reach 44 million in 2024 and 103 million in 2025. Apple leads the market with its entire Mac portfolio featuring M-series chips and Neural Engine, achieving the highest shipments and market share in the segment.
The Best AI PC is a Mac
Mac is the top choice for AI PCs, thanks to its advanced Apple silicon technology, which delivers exceptional performance and efficiency. Since 2020, Apple has been at the forefront of AI, prioritizing speed and privacy. Economically, Mac offers substantial savings with a higher residual value—30% for a MacBook Air compared to just 10% for a typical enterprise PC. This translates to an increased residual value of $498,000 for 3,750 devices and nearly a one-third reduction in IT support costs.
Seamless Integration and Unmatched Security
Mac also integrates seamlessly with other Apple devices and provides superior security with built-in encryption and advanced threat detection. For unparalleled performance, cost-efficiency, and security, Mac is the definitive choice.
Key Considerations for Choosing an AI PC
Privacy and Security:
Mac prioritizes privacy with on-device AI processing, Apple silicon, and Neural Engine, keeping data local and secure.
Seamless Usability and Connectivity:
On-device inferencing on Mac ensures seamless AI functionality with low latency and reliable performance, even in remote or low-bandwidth areas environments.
Cost Optimization and Trade-In Value:
As AI use grows and cloud costs rise, Mac provides a cost-effective solution with its advanced CPU, GPU, and Neural Engine for on-device processing, reducing cloud reliance. Additionally, Mac has a high residual value and trading in used devices through TD SYNNEX Trade-In further maximizes value.
Deploying and managing legacy PC inventories is time-consuming and costly. With Mac, this process becomes more efficient through the following key features:
Apple Business Manager: Allows for direct distribution of devices to users, eliminating the need for manual configuration and reducing administrative overhead.
Built-in Mobile Device Management (MDM): Enables IT teams to manage devices remotely, including configuration, updates, and secure erasure.
Reduced Management Complexities: Streamlined processes lower associated costs and minimize the burden on IT departments.
Key insights that demonstrate the cost-effectiveness of adopting Mac:
AI-Capable PC Shipments: Canalys reports AI-capable PCs are expected to reach 44 million units shipped in 2024, underscoring the importance of efficient deployment strategies.
Cost Savings: A Forrester Consulting study shows that adopting Mac could save $7.2 million in support and management costs over five years for a company with 50,000 employees.
The Most Used Windows Apps Are Available
Commercial workforces must have the apps they depend on with laptops powered by Snapdragon X Series processors. To date, hundreds of the most popular Windows apps are available for the modern workforce—and they perform beyond expectation.
Productivity apps, like the entire Office 365 Suite, Copilot+, and Zoom.
A robust assortment of IT and security applications.
Creativity apps, like the entire Adobe Suite, Copilot+, and OBS Studio.
More Apps Coming
Developers, OEMs, and anyone else who wants to work with AI can build apps quickly and cost-efficiently through Qualcomm AI Stack. Snapdragon X Elite is also available in the cloud with Qualcomm AI Hub for developers to begin profiling and testing their apps on an AI PC powered by Snapdragon.
With tools like these, paired to custom-built chipsets, Snapdragon enables the evolving Windows app ecosystem to grow rapidly.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
As businesses increasingly rely on AI-powered technologies, it's crucial to consider how device management and operational costs impact overall efficiency.
Managing legacy PCs can be cumbersome and expensive, but Apple’s Mac lineup offers a more streamlined approach, designed to meet the evolving needs of modern IT environments.
The following sections explore the key benefits of Mac in terms of streamlined management, cost savings, talent acquisition, and superior performance—illustrating why Mac is the ideal choice for businesses looking to stay ahead in the AI-driven landscape.
Attracting and retaining top talent is vital in today’s competitive job market. Mac plays a key role in this by offering:
Familiarity and Seamless Integration: Professionals, especially recent graduates, prefer working with Mac due to its integration with the Apple ecosystem, enhancing their overall work experience.
Boosts Talent Acquisition and Retention: The preference for Mac among professionals aids in attracting and retaining top talent, providing a competitive advantage for companies.
Key industry insights supporting the use of Mac in recruitment:
AI-Capable Leadership: Canalys reports that Apple leads in AI-capable PC shipments, driven by the Mac portfolio, which features M-series chips and the Neural Engine.
Productivity Gains: According to Forrester’s report, The Total Economic Impact of Mac in Enterprise, Mac devices contribute to a 3.5% increase in employee productivity.
Improved Job Satisfaction: The intuitive user experience, especially for iOS users, boosts job satisfaction and overall efficiency.
With Windows 10 support ending October 14, 2025, resellers have a prime opportunity to introduce Apple devices as a powerful and cost-effective alternative.
Explore the top five reasons why customers are increasingly choosing Apple devices.
Streamlined Management and Cost Savings
Enhanced Recruitment and Employee Retention
Why Mac is the Ultimate Choice for AI PCs
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Superior Performance and Affordability
Mac offers outstanding performance and cost-effectiveness through Apple silicon, including the Neural Engine, delivering:
Enhanced Efficiency and Faster Processing: Apple silicon outperforms many traditional processors, resulting in superior speed and efficiency.
Leadership in AI-Capable PCs: Canalys reports that Mac leads in AI-capable PC shipments, showcasing its advanced capabilities in this growing field.
Transitioning to Mac proves cost-effective by providing:
Performance Benefits and Cost Savings: Mac’s superior performance translates into savings on support and management, making it a smart investment.
Diverse and Affordable Options: Mac offers a range of price points from $600 to $2,000, ensuring businesses can find suitable options without compromising on performance.
Future-Proofing with AI-Capable Systems: With AI-capable PC shipments expected to reach 103 million units by 2025, adopting Mac offers a modern, efficient alternative to outdated systems.
Providing Mac devices enhances productivity, strengthens brand reputation, and offers a competitive edge as AI capabilities continue to evolve.
Browser Autonomy
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Browser Choice and Integration
Reason 6:
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Enhanced Usability
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Value & Affordability
Reason 5:
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Required Windows Account
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No Mandatory Accounts
Reason 4:
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App Ecosystem
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App Ecosystem
Reason 3:
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Unified Hardware and Software
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Unified Hardware and Software
Reason 2:
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Security Value
Reason 1:
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What Drives Customers to Apple Devices?
The most advanced chips ever built for
a personal computer, now powering AI.
Enhance your strategy with the top AI PC and TD SYNNEX’s Trade-In Program for maximum value. Contact us today at AppleUS@TDSYNNEX.com to get started!
From AI to ROI: Maximizing Gains with Apple Technology
Proven Security
Privacy Control
Frequent Updates
Advanced Authentication
Corporate Trust
Seamless Integration
Consistent Performance
Versatile Hardware Compatibility
Longer Device Lifecycle
Enhanced Value
Easy Default App Management
User-Friendly Interface
Streamlined Customization
Efficient Workflow
Enhanced Usability
Local Account Flexibility
Enhanced Privacy
Control Over Data
Private Computing
High Resale Value
Cost-Effective Investment
Long-Term Savings
Employee Retention and Attraction
Enhance Performance
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Unlock New AI Experiences for Business with Intel
Intel® Core™ Ultra processors and Intel vPro® deliver the ultimate AI PC for business, optimized for productivity, collaboration, creativity, and security. AI-powered threat detection starts at the hardware level, while built-in remote manageability and device discovery ensure smooth operations and enhanced IT insights.
Give Businesses a Boost with AI PCs from Intel
Intel vPro® powers business productivity by enhancing employee performance across workloads and applications. Its new architecture delivers power-efficient performance by intelligently assigning tasks to the right engine at the right time, ensuring superior efficiency for complex business needs and boosting overall effectiveness.
Multilayer Security: Right Out-of-the-Box
New and emerging threats demand a comprehensive, multi-layered security approach. Intel vPro® provides advanced protections at the hardware level and across the entire stack, ensuring your business is safeguarded from evolving risks. With out-of-the-box security features, Intel vPro® includes AI-powered threat detection that operates at the core of your devices, helping to identify and neutralize threats before they escalate.
These unique capabilities protect not only your users but also your data and critical business operations, offering peace of mind and enhanced security for your IT environment.
The AI PC for business has arrived and now, AI is for everyone
Built-In Tools to Maintain Productivity from Virtually Anywhere
With offices and PCs spread across locations, managing them efficiently is essential. Intel vPro® offers modern hardware-based management capabilities designed to reduce the complexity of managing a large PC fleet. These features simplify support tasks, allowing IT teams to provide faster resolutions and improve the end-user experience.
Intel vPro® also enables businesses to adopt sustainable computing practices, helping to reduce environmental impact while maintaining peak performance. By easing the burden of fleet management, Intel vPro® ensures your operations remain efficient, effective, and environmentally conscious.
When system performance falters, it often stems from hardware limitations. With Intel vPro®, proactive system monitoring helps identify these performance issues before they impact productivity. For example:
Memory configurations that can’t handle heavy graphics rendering
CPUs that struggle to meet the user’s specific workload profile
Once identified, IT can step in to provide faster systems tailored to the workload, ensuring smooth operations and notifying the user for remediation. This helps maintain optimal performance across the business.
The Most Used Windows Apps Are Available
Commercial workforces must have the apps they depend on with laptops powered by Snapdragon X Series processors. To date, hundreds of the most popular Windows apps are available for the modern workforce—and they perform beyond expectation.
Productivity apps, like the entire Office 365 Suite, Copilot+, and Zoom.
A robust assortment of IT and security applications.
Creativity apps, like the entire Adobe Suite, Copilot+, and OBS Studio.
More Apps Coming
Developers, OEMs, and anyone else who wants to work with AI can build apps quickly and cost-efficiently through Qualcomm AI Stack. Snapdragon X Elite is also available in the cloud with Qualcomm AI Hub for developers to begin profiling and testing their apps on an AI PC powered by Snapdragon.
With tools like these, paired to custom-built chipsets, Snapdragon enables the evolving Windows app ecosystem to grow rapidly.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
Intel® Core™ Ultra processors and Intel vPro® are revolutionizing the AI PC for business with a new architecture built to support the demands of AI workloads. This advanced architecture delivers the performance users need to efficiently manage complex tasks and adapt to emerging workloads, enhancing productivity across the board.
Meanwhile, IT teams benefit from cutting-edge tools that simplify management, including robust remote management capabilities and enhanced security features that provide protection from threats at the hardware level. With Intel vPro®, IT can ensure better system stability, monitor devices remotely, and safeguard data, all while reducing the need for manual interventions.
These innovations empower businesses to stay ahead of evolving challenges and maximize the potential of AI-powered computing, keeping your operations agile, secure, and ready for anything.
Intel vPro® helps predict and prevent potential hardware issues with advanced monitoring and analysis, including:
Detecting sudden battery decline, memory errors, and cooling/fan failures and notifying users before failures occur
Automatically launching repair processes to minimize downtime
This proactive approach ensures devices remain operational and efficient, reducing disruptions.
Intel vPro® helps quickly recover and restore systems by analyzing telemetry data to identify the root causes of crashes. By correlating this data, it can detect issues such as:
Driver rollouts causing system crashes
Incompatibility between components leading to application failure
Once the cause is identified, remediation suggestions are provided, and the user is notified, enabling swift resolution and minimal downtime.
Fix Poor Performance
Prevent Hardware Failure
Transform Business for the Future
Recover & Restore
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Enhance Security
Intel vPro® provides advanced security by using data analysis and insights to proactively protect the platform. This includes detecting potential threats, such as:
The use of banned algorithms or components with known vulnerabilities
Identifying an attack in progress through the platform's security engine
When a threat is detected, the platform alerts the user and provides recommendations for an immediate response, ensuring robust protection and swift action.
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HP Intel Lenovo Microsoft Snapdragon
Silver Tier Sponsors AMD Dell Technologies
Samsung
Destination AI
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HP Takes AI Leadership to the Next Level
HP is leading the charge in shaping the future of work, offering innovative solutions designed to meet the demands of modern hybrid and remote work environments. By integrating AI-powered technologies and advanced hardware, HP enables businesses to enhance productivity, security, and collaboration across various industries.
Empowering Hybrid and Remote Workspaces
HP's commitment to advancing artificial intelligence in computing empowers enterprises to deliver smarter workflows and improve decision-making processes. Whether it's managing remote teams or optimizing in-office performance, HP solutions are engineered for adaptability and efficiency.
NVIDIA: Unleash the Power of AI
Enterprises in all sectors are embracing AI to drive innovation, efficiency and competitive advantage. The latest generation of Z by HP workstations featuring NVIDIA RTX™ professional GPUs, NVIDIA ConnectX-6 Dx networking SmartNICs provide incredible computing power.
Combined with NVIDIA AI Enterprise and NVIDIA AI Workbench software, they provide the ideal platform for instantly augmenting data center and cloud computing resources for AI development, inference, data science, content creation and industrial digitalization workloads.
Explore the Benefits of
NVIDIA RTX-Powered AI
When you choose HP AI PCs powered by NVIDIA, customers can:
Augment data center compute
Offload data center compute resources with desktop workstations outfitted with the latest graphics processing units (GPUs).
Lower their total cost of ownership (TCO).
Reduce cloud computing expenses and minimize data security concerns with desktop computing resources.
Scale across the enterprise.
Easily scale out to data center or cloud using the same NVIDIA GPU-accelerated AI software stack.
Utilize local compute
Develop AI models, AI-augmented applications and serve language learning models (LLMs) locally.
The Most Used Windows Apps Are Available
Commercial workforces must have the apps they depend on with laptops powered by Snapdragon X Series processors. To date, hundreds of the most popular Windows apps are available for the modern workforce—and they perform beyond expectation.
Productivity apps, like the entire Office 365 Suite, Copilot+, and Zoom.
A robust assortment of IT and security applications.
Creativity apps, like the entire Adobe Suite, Copilot+, and OBS Studio.
More Apps Coming
Developers, OEMs, and anyone else who wants to work with AI can build apps quickly and cost-efficiently through Qualcomm AI Stack. Snapdragon X Elite is also available in the cloud with Qualcomm AI Hub for developers to begin profiling and testing their apps on an AI PC powered by Snapdragon.
With tools like these, paired to custom-built chipsets, Snapdragon enables the evolving Windows app ecosystem to grow rapidly.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
As a TD SYNNEX and HP sales partner, you have the opportunity to offer your customers the HP AI Companion, an innovative suite of AI tools designed to boost productivity and keep their systems performing at peak levels.
Paired with HP AI PCs, the HP AI Companion enables users to explore new technologies, find answers, and leverage web content for seamless access to information, advice, and creative ideas. Your customers can interact with their personal files to gain actionable insights, build custom libraries for document analysis, and easily draft reports and articles. They’ll stay informed on the latest AI advancements, engage with trending topics, and spark conversations around emerging technologies. Plus, with the HP AI Companion’s Perform tool, they’ll benefit from continuous updates and performance optimizations, ensuring their PCs run efficiently and provide a superior user experience over time.
HP AI Companion
Enhance Security
HP Wolf Security1 answers the toughest challenges businesses face today, improving outcomes for risk management, operational efficiency, and productivity Whether we’re serving large-scale enterprises with dedicated IT teams and complex security requirements or smaller companies with limited IT resources, HP Wolf Security delivers solutions that accelerate business results.
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Samsung
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Featured AI PCs
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Z by HP Desktops
Desktop workstation PCs for technical and creative professionals who demand high performance for the world’s heaviest workloads.
Accelerate cusomter workflows with our AI workstations. Engineered for the most demanding tasks—including generative AI, 3D modeling & animation, and machine learning development. With ISV certifications, pro-grade components, and rigorously tested for performance, they handle massive datasets and complex models with ease.
Unleash the Power of Artificial Intelligence with AI Workstations
GPU access is often a scarce resource for a company’s most valuable resource, data scientists and AI developers. As AI workloads grow exponentially, 81% of data scientists believe AI makes their job more fulfilling.1 Z by HP Boost solves for scarcity by maximizing GPU utilization to deliver secure, scalable, and on-demand performance to meet rising AI demands, enhance productivity, and accelerate development. Z by HP Boost is an industry-first solution that revolutionizes GPU sharing across HP AI workstations:
On-demand performance: Delivers instant access to GPU resources, with the flexibility needed to perform complex computations and manage large datasets.
Enterprise optimization: Provides companies a more efficient way to allocate and fully utilize its GPU resources, reducing the reliance on costly cloud instances and increasing productivity.
Enabling Companies to Build AI
HP OmniBook Ultra Next Gen AI PCs
Desktop workstation PCs for technical and creative professionals who demand high performance for the world’s heaviest workloads.
HP OmniBook Ultra Next Gen AI PCs deliver supercharged performance for creativity and entertainment, wherever inspiration leads you.
Unleash the Power of Artificial Intelligence with AI Workstations
Unleash your productivity with the most versatile HP OmniBook Ultra. Work in laptop mode, play in reverse or tent mode, and create in tablet mode and take it with you anywhere with all-day battery life
Flexibility anywhere
Bring your creations to life with the Intel® CoreTM Ultra processors1 with a dedicated AI engine, up to 48 TOPS3. Pair it with a stylus for faster and precise AI-enabled video and photo editing capabilities and limitless content generation.
AI Accelerated
Experience stunning details and lifelike colors with a 3K OLED display4,5. Bringing deeper blacks for richer contrast and enhanced color depth for all your entertainment needs, while Corning® Gorilla® Glass ensures scratch-resistance and worry-free protection.
Light up your visuals
Enjoy vibrant and tear-free visuals with AMD FreeSyncTM display4,6 technology for smooth console-like gaming performance.
Immersive visual experience
Excel through your day with up to 22 hours of battery life.7
Seamless productivity, all day long
Spend more time on your creative passions with the AMD RyzenTM AI 300 series processor2 with a dedicated AI engine, up to 55 TOPS3, that runs demanding AI creative tools faster than ever while maintaining excellent battery life.
Where power meets passion
Industry-leading protection and capabilities of Wolf Security9 found on HP’s commercial devices are now available on the HP OmniBook Ultra for consumers. Its unique security chip allows the PC’s core to self-heal from the latest cyberattacks while keeping data private and users productive.
Work and explore with confidence
ZBook Mobile Workstations
Mobile workstation laptops for technical and creative professionals who need ultimate performance on-the-go.
Z by HP delivers high-performance compute solutions designed to power the most demanding workflows. The newest generation of AI HP ZBook mobile workstations tackle the challenges of mobile work yet maintain the necessary collaboration tools for executing large, complex projects from anywhere. Offering a broad range of CPUs including Intel® Core™ Ultra 5, 7 and 9 processors10 11 or next-generation AMD Ryzen™ PRO processors10 11 with dedicated NPUs11, ZBook helps unlock new levels of productivity and creativity through AI. Z by HP's comprehensive hardware and software solutions ensure reliability, security, and mobility for creative professionals.
Why Choose a Z by HP Workstation Laptop?
HP ZBook Power G11: A high-performance computing solution with the ability to power the most demanding workflows, boosting productivity in a new premium 16” design with pro-grade components for running AI development and conceptual design applications. Featuring up to an NVIDIA® RTX™ 3000 Ada Laptop GPU, 26 the HP ZBook Power G11 is designed to handle 3D modeling, AI-powered content creation, and heavy multitasking with ease. It’s also configurable with the new NVIDIA RTX 500 and 1000 Ada Generation Laptop GPUs that provide the benefits of NVIDIA’s latest GPU architecture.
HP ZBook Fury G11: Designed to deliver the power of desktop performance from anywhere, the ZBook Fury enables powerful AI acceleration for editing 8K videos, advanced 3D rendering, VFX, or tuning and running local AI models. Advanced thermal technology ensures optimal efficiency during demanding tasks offering up to a desktop-class Intel® Core™ HX processor for pro performance27 and up to an NVIDIA® RTX™ 5000 Ada Laptop GPU.28
HP ZBook Studio G11: Enhance focus and productivity in a sleek, portable form factor; the ZBook Studio allows users to build complex assemblies, bring AI capabilities to content creation tools, render in real-time, and visualize data on the go.
HP ZBook Firefly G11: The perfect fusion of pro-level performance and true mobility. The ZBook Firefly enables seamless project management from anywhere and is equipped with AI-accelerated performance with the NVIDIA RTX A500 Laptop GPU and offers dynamic power efficiency and exceptional battery life.
An Unconstrained AI Playground: The HP OmniBook Ultra
As new possibilities are unlocked daily with AI, consumers on the bleeding edge of AI revolution have a new tool in the toolbox to run workloads faster, customize models, and maintain privacy – all locally on the device. Meet the first HP OmniBook Ultra 14-inch Next Gen AI PC. This device:
Inspires without compromise: Unleash endless creativity with the device’s AMD Ryzen™ AI 300 series processor with integrated AMD Radeon™ 800M graphics.7 Its powerful NPU8 offers unparalleled performance and up to 21 hours of battery life.9
Supercharges productivity: The OmniBook Ultra is co-engineered with AMD to enable up to 55 TOPS of NPU performance. HP AI Companion optimizes the device for greater productivity and brings AI tools and solutions onto the device.10 It will soon offer expanded functionality for managing PC settings and troubleshooting HP products.
Enables immersive and seamless collaboration: Experience life uninterrupted with collaboration tools like an AI-enabled, high-resolution 9 MP camera using the Poly Camera Pro app and Windows Studio Effects.11
Protects from threats: Industry-leading protection and capabilities of Wolf Security found on HP’s commercial devices are now available on the HP OmniBook Ultra. The unique security chip allows the PC’s core to self-heal from AI-assisted cyberattacks while keeping data private and users productive.
Future-proofed technology that’s sustainable: The OmniBook Ultra will have a free update to Copilot+ PC experiences when available from Microsoft. And the device is designed using up to 90% recycled metals and 5% ocean-bound plastics to help reduce environmental impact.13
AI That Adapts: The OmniStudio X AIO
For consumers who need a performant all-in-one device for both creation and entertainment, the first HP OmniStudio X 27- and 31.5-inch All-In-One Desktop PCs deliver a sleek modern design with built-in AI features:
Productivity powerhouse: Experience the raw power of the device’s three engines (CPU, GPU, and NPU) to accelerate AI applications. Create and collaborate like never before with up to Intel® Core™ Ultra 7 processors and optional NVIDIA® GeForce RTX™ 4050 GPU (6 GB GDDR6 dedicated) to best optimize intensive workflows like photo and video editing.
Adaptable design: Productivity and entertainment have never been more customizable on the world’s most adaptive AI All-in-One14 with its height-adjustable stand and new USB Type-C with DP-in/out. The USB-C connection supports video, audio, data, keyboard, and mouse control, and it can be used as a laptop docking station to take advantage of the large display. Its AI-powered wellness features like screen time and distance reminders help reduce fatigue. Presence sensing adds additional privacy and peace of mind whether working at home or in open spaces.
Entertain and collaborate: With its massive 4K screen, 5 MP camera, Poly Studio audio, and Adaptive audio, the HP OmniStudio X 31.5 is the world’s most immersive experience AI All-in-One15 and the first All-in-One to receive an IMAX Enhanced certification16 for the ultimate visual and sound experience.
Sustainability in any size: Little things make a big difference with the OmniStudio X AIO, which uses 25% recycled metals and 35% post-consumer recycled plastics. It also has EPEAT Gold with Climate+ and ENERGY STAR® certifications.17
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Lenovo AI PCs: Your Trusted AI Partner
To create the most comprehensive AI portfolio in the industry, Lenovo has invested $1.7 billion dollars since 2017 to put revolutionary AI innovations at your fingertips. We understand the importance of personalization and IT controls to protect your employees, your IP, and your business. Elevate your enterprise’s transformation today with Lenovo AI PCs.
Smarter AI for All
Personalized, protected and easy to scale, Smarter AI delivers the outcomes that matter most to you and your business.
It's about putting AI to work quickly, cost effectively, and responsibly. With full stack AI hardware, software and service solutions, we're bringing the transformative power of AI to industries, organizations and people of all kinds.
Enhance How Work Gets Done With Digital Workplace Solutions
New and emerging threats demand a comprehensive, multi-layered security approach. Intel vPro® provides advanced protections at the hardware level and across the entire stack, ensuring your business is safeguarded from evolving risks. With out-of-the-box security features, Intel vPro® includes AI-powered threat detection that operates at the core of your devices, helping to identify and neutralize threats before they escalate.
These unique capabilities protect not only your users but also your data and critical business operations, offering peace of mind and enhanced security for your IT environment.
Powerful AI PCs for Every Application
Find Everything You Need in the Lenovo AI PC Portfolio
Unlock the power of AI with the broadest portfolio of AI PCs and solutions in the market. From high-performance workstations for AI training, machine learning, and deep learning workflows, to PCs that povides users with a personalized AI experience, igniting greater creativity and productivity, unlocking your unlimited potential.
Whether your proof of concepts are simply taking too long, you’re ready to scale but lack capacity, or simply don’t know where to begin, Lenovo AI Services and Solutions is where business advisors, data scientists, and AI-optimized infrastructure as-a-service come together to streamline and fast track your AI transformation.
The Most Used Windows Apps Are Available
Commercial workforces must have the apps they depend on with laptops powered by Snapdragon X Series processors. To date, hundreds of the most popular Windows apps are available for the modern workforce—and they perform beyond expectation.
Productivity apps, like the entire Office 365 Suite, Copilot+, and Zoom.
A robust assortment of IT and security applications.
Creativity apps, like the entire Adobe Suite, Copilot+, and OBS Studio.
More Apps Coming
Developers, OEMs, and anyone else who wants to work with AI can build apps quickly and cost-efficiently through Qualcomm AI Stack. Snapdragon X Elite is also available in the cloud with Qualcomm AI Hub for developers to begin profiling and testing their apps on an AI PC powered by Snapdragon.
With tools like these, paired to custom-built chipsets, Snapdragon enables the evolving Windows app ecosystem to grow rapidly.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
From the network edge to your computer, mobile workstations are at the core of our AI PCs between data gathering and data analysis. Whether you’re creating original video content, crunching complex data, or developing a large language model for generative AI, ThinkPad P Series are the workhorses you can count on.
Kickstart your Windows 11 experience with an AI-powered intelligent assistant that helps you stay focused while it performs the tasks you need to get done. Copilot in Windows equips your PC with the latest AI-powered features designed to help you be more efficient, productive, and creative.
Expertise for Every Step of Your AI Journey
Discover the Power of AI With Copilot in Windows
Powerful Performance That Can Handle Any Job
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HP Intel Lenovo Microsoft Snapdragon
Silver Tier Sponsors AMD Dell Technologies
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Featured Devices
Power-packed mobile workstation & mobile desktop in one
Intel® Core™ HX Series processors with Intel vPro® options
Supports NVIDIA® RTX™ discrete graphics
Super-fast memory & storage, plus superb WiFi options
Choice of stunning displays, including OLED touchscreen
Legendary MIL-SPEC reliability, ISV-certified, ThinkShield security
Made with recycled component content, plastic-free packaging
ThinkPad P16 Gen 2
Mobile Workstation
The compute muscle of a workstation for the price of a desktop
Powered by Intel® Core™ processors with Intel vPro®
Choice of professional NVIDIA discrete graphics cards
Advanced thermal design for extra power and performance
Reliable, easy-to-deploy, & versatile, supports up to 12 displays
ISV-certified, perfect for designers, engineers, & students
ThinkStation P3 Tower Workstation
14″ industry-leading, ultraportable coworker for on-the-go professionals
World’s first laptop powered by Intel® Core™ Ultra processors, with integrated AI
All-day battery life, instant wake, & Intel® Unison™ with Intel® Evo™ Edition
Sublime sound: Dolby Voice®, Dolby Atmos®, & Zoom-certified
Recycled post-industrial & post-consumer content used throughout
ThinkPad X1 Carbon Gen 12 Laptop
CONTACT LENOVO
14″ laptop, tablet, sketchpad & more, with the optional magnetic stylus
Handles demanding workloads even unplugged with AI-powered Intel® Core™ Ultra processors
All-day battery life, instant wake, & Intel® Unison™ on the Intel® Evo™ Edition
Sublime sound with Dolby Voice®, Dolby Atmos®, & Zoom-certification
Ideal for tech enthusiasts seeking one device to do it all
ThinkPad X1 2-in-1 Gen 9 Laptop
Industry-leading next-gen AI PC for high performance & productivity experiences
Enhanced privacy & enterprise-grade security — even in sleep mode
Ideal for heavy workloads like video-transcoding, large data set analysis & coding
ThinkPad T14s Gen 6 Laptop
Optimal performance & AI-driven productivity with Intel® Core™ Ultra processor
Unique hybrid design with unlimited usability features & all-day battery life
Full-fledged ecosystem flexibility with Windows 11 & Android 13 interfaces
Seamless mode switch, collaborations, & connectivity on the go
Lenovo Tab Pen Plus & Lenovo Universal Easel Stand included
ThinkBook Plus Gen 5 Hybrid Station & Tablet
14″ business laptop
Responsive and fast, with all-day battery life
Zero-touch login with optional infrared (IR) camera & Windows Hello
Military-grade durability testing & checks
Redesigned ergonomic keyboard & large display options
Ideal for data collection, creative work, & team collaboration
ThinkBook 14 Gen 6 Laptop
Superior user experience with Intel® Evo™ platform
Powerful performance of Intel® Core™ Ultra processors
Stunning display with more viewing space
All-day battery life
Sleek, portable, lightweight chassis
Thinkbook 13x Gen 4 Laptop
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Transform the Way You Work with Surface AI PCs
Microsoft Surface AI PCs bring the power of artificial intelligence directly into your hands, transforming how you work, collaborate, and secure your business. Featuring the latest in AI technology, Surface devices are designed to seamlessly integrate AI-driven experiences for professionals across industries.
With Neural Processing Units (NPUs) built into devices like the Surface Pro 10 and Surface Laptop 6, Surface AI PCs are engineered for high-performance computing. These devices go beyond the ordinary, enabling real-time AI insights, enhanced collaboration, and powerful productivity tools that streamline even the most complex workflows.
AI-Powered Performance
Surface AI PCs are powered by advanced processors, such as the Snapdragon X Elite and Intel Core™ Ultra, delivering AI-optimized performance that accelerates work across multiple applications. Whether you're creating, collaborating, or analyzing, Surface AI PCs keep pace with your needs.
With Windows 11 Pro as the foundation, Surface AI devices utilize the power of Windows Studio Effects, providing smarter, AI-enhanced tools for clearer video calls, improved audio, and real-time visual adjustments. These features help teams communicate and collaborate with unprecedented ease, making every meeting or presentation more engaging and effective.
Enhanced Security
Security is at the heart of Surface AI PCs. Every device is equipped with TPM 2.0, BitLocker, and the Microsoft Pluton security architecture to protect your data from threats. AI-driven security features further safeguard your business, providing proactive threat detection and ensuring compliance with enterprise-grade standards.
Build the future faster with Windows 11 + Copilot
Discover AI-Driven Productivity with Windows 11 and Copilot
Windows 11, with Copilot, redefines how teams work by integrating AI-powered assistance into everyday tasks. Copilot enhances productivity across apps like Word, Excel, and Teams, offering real-time suggestions, automating repetitive tasks, and generating data-driven insights.
From summarizing documents to streamlining meetings, Copilot works across your Microsoft 365 apps to help your team stay organized and efficient. Paired with Windows 11, Copilot ensures secure, intuitive workflows, allowing teams to collaborate seamlessly and make smarter decisions faster.
Windows 11 empowers teams to collaborate like never before. Copilot for Teams improves communication by offering real-time insights during meetings, summarizing discussions, and providing action items for follow-up. This keeps everyone aligned, making teamwork smoother and more productive.
The Most Used Windows Apps Are Available
Commercial workforces must have the apps they depend on with laptops powered by Snapdragon X Series processors. To date, hundreds of the most popular Windows apps are available for the modern workforce—and they perform beyond expectation.
Productivity apps, like the entire Office 365 Suite, Copilot+, and Zoom.
A robust assortment of IT and security applications.
Creativity apps, like the entire Adobe Suite, Copilot+, and OBS Studio.
More Apps Coming
Developers, OEMs, and anyone else who wants to work with AI can build apps quickly and cost-efficiently through Qualcomm AI Stack. Snapdragon X Elite is also available in the cloud with Qualcomm AI Hub for developers to begin profiling and testing their apps on an AI PC powered by Snapdragon.
With tools like these, paired to custom-built chipsets, Snapdragon enables the evolving Windows app ecosystem to grow rapidly.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
With Copilot embedded in Windows 11, users can automate tasks like content generation, data analysis, and meeting scheduling. Whether drafting reports in Word or forecasting trends in Excel, Copilot’s AI-powered tools simplify complex workflows and boost efficiency.
Built on the secure foundation of Windows 11, Copilot ensures that your devices remain protected while enhancing productivity. Paired with tools like Windows Autopilot and Microsoft Intune, it simplifies remote management, allowing IT teams to securely manage devices at scale.
Real-Time Collaboration
Secure and Managed
AI-Powered Assistance
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Seamless Microsoft 365 Integration
Windows 11 and Copilot seamlessly integrate with the entire Microsoft 365 suite, enhancing day-to-day tasks and collaboration. With intelligent suggestions and real-time assistance across Word, Excel, and PowerPoint, Copilot turns ideas into reality faster, making work easier and more efficient.
Sustainability & Sustainability
Surface AI PCs are also built with sustainability in mind. Each device incorporates recycled materials in its design, reducing environmental impact without compromising on performance. With adaptive accessories and assistive technologies, Surface ensures that workspaces are more inclusive, empowering every individual to perform at their best.
Seamless Collaboration
Surface AI PCs are designed for the modern workforce, offering AI-enhanced tools that enable seamless collaboration across teams. Whether you're working remotely or in the office, Surface devices support efficient workflows with AI-powered automation and real-time insights that streamline productivity. Tools like Copilot for Windows 11 integrate effortlessly into your daily routine, automating tasks, improving decision-making, and driving team collaboration.
Gold Tier Sponsors Apple
HP Intel Lenovo Microsoft Snapdragon
Silver Tier Sponsors AMD Dell Technologies
Samsung
Destination AI
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Snapdragon X Elite: Performance Reborn
Your laptop performance is reborn with the Snapdragon X Elite Platform. Built for AI, Snapdragon X Elite is the most powerful, intelligent, and power efficient processor ever created for Windows in its class2. With cutting-edge responsiveness, navigate demanding multitasking workloads across productivity, creativity, immersive entertainment, and more.
Game-Changing Performance & Efficiency
Snapdragon® X Elite generates game-changing performance and efficiency. With a 4nm System-on-a-Chip architecture, the best-in-class 12-core Qualcomm OryonTM CPU optimizes demanding workloads and features up to Dual-Core Boost for incredibly fast responsiveness. The premium integrated Qualcomm® AdrenoTM GPU delivers stunning graphics for immersive entertainment. Snapdragon X Elite supports this supercharged performance with low-power consumption for up to multi-day battery life on a single charge1
Built for AI
Snapdragon X Elite features the industry-leading Qualcomm® AI Engine with an integrated Qualcomm® HexagonTM NPU, delivering transformative experiences for creativity, video conferencing, security, and productivity assistants. Snapdragon X Elite is capable of running Generative AI LLM models over 13B parameters on-device with blazing-fast speeds. It also includes the updated Micro NPU inside the ultra-low power Qualcomm® Sensing Hub for enhanced security, login experience, and privacy, including the ability to wake the device when in sleep mode.
Sensitive data can stay on your laptop for increased security with intelligence at the edge. The Qualcomm AI Engine supports Windows Studio Effects and many other AI-accelerated applications and experiences, to make possibilities endless.
Gold Tier Sponsors Apple
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Smarter User Experiences
Bring mobile experiences directly to your PC. Stream, download, and sync from virtually anywhere with lightning-fast 5G and Wi-Fi 7 with HBS Multi-Link for seamless, jitter-free cloud connectivity. Snapdragon SeamlessTM experience allows you to easily switch between your favorite devices for smooth and dynamic experiences.
Immerse yourself in lossless audio for high-fidelity music and entertainment with your wireless headphones with the Snapdragon SoundTM Technology Suite. Snapdragon X Elite is also backed by intelligent security features that help protect your PC from chip to cloud, including the Qualcomm® Secure Processing Unit running Microsoft Pluton TPM, total memory encryption, and Microsoft Secured-Core PC support.
Built to unlock AI potential: Snapdragon X Elite and Copilot+
Unleash Your Team's Potential
Snapdragon processors are designed to take businesses to the next level, transforming industries with next-generation connected devices that provide extraordinary experiences.
Teams must be equipped with laptops able to power their daily tasks; they need to use laptops for heavy workloads, like professional content generation, coding, large data set analysis, heavy browsing, and video conferencing — all with incredible battery life. Now, exciting AI-powered experiences are offering new tools for creativity and productivity-exacerbating the need for PC power and efficiency. In this environment, workers need to run optimized, AI-powered applications concurrently, without comromising on battery life. Power-efficient PCs that support the highest possible TOPS are more critical than ever.
Snapdragon X Series processors are powering the launch of a new class of devices able to deliver Copilot+ PC experiences. They enable the fastest, most intelligent Windows PCs ever built, so employees can stay in their flow, save time, and tap into endless possibilities with on-device generative AI.
Copilot+ PCs powered by Snapdragon are ultra-responsive with revolutionary performance per watt, allowing employees to achieve more across workloads on a single charge*.
All-new Qualcomm Oryon CPU:
Snapdragon X Elite: 12 cores, up to 3.8 GHz with Dual-Core Boost up to 4.2 GHz.
Snapdragon X Plus: 10 cores, up to 3.4 GHz.
Snapdragon X Elite matches competitor single-threaded CPU performance at 70% less power, while Snapdragon X Plus matches competitor multi-threaded CPU performance at 54% less power¹.
The Qualcomm® Adreno® GPU delivers stunning graphics up to 80% faster than competitors at ISO power, with Snapdragon X Plus close behind at 50% faster².
The Most Used Windows Apps Are Available
Commercial workforces must have the apps they depend on with laptops powered by Snapdragon X Series processors. To date, hundreds of the most popular Windows apps are available for the modern workforce—and they perform beyond expectation.
Productivity apps, like the entire Office 365 Suite, Copilot+, and Zoom.
A robust assortment of IT and security applications.
Creativity apps, like the entire Adobe Suite, Copilot+, and OBS Studio.
More Apps Coming
Developers, OEMs, and anyone else who wants to work with AI can build apps quickly and cost-efficiently through Qualcomm AI Stack. Snapdragon X Elite is also available in the cloud with Qualcomm AI Hub for developers to begin profiling and testing their apps on an AI PC powered by Snapdragon.
With tools like these, paired to custom-built chipsets, Snapdragon enables the evolving Windows app ecosystem to grow rapidly.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
App Performance Is Astounding
With the world's fastest NPU for laptops at 45 TOPS, Snapdragon X Elite and Snapdragon X Plus deliver extremely reliable and impressively low latency app performance, able to keep up with the AI demands of today—with headroom.
20% faster web browsing in Google Chrome.*
3x faster Magic Mask in DaVinci Resolve.*
89% longer battery life for YouTube streaming.*
A day's worth of coding in seconds with Visual Studio Code on Codegen.
Over 2x longer battery life for Teams calls.*
*Source: Snapdragon X Elite was tested using a Qualcomm reference design on Windows 11 OS. The Intel Core Ultra 7155H (16 core) was tested using an Asus Zenbook 14 OLED (UX3405) laptop on Windows 11. Power and performance comparison reflects results based on measurements and hardware instrumentation of given devices.
It is essential that PCs power AI experiences quickly and accurately, with new applications enabling workers to create professional images, draft emails, generate hundreds of ideas, or write a day's worth of code in seconds.
Integrated Qualcomm® Hexagon® NPU delivers an unprecedented 45 TOPS AI performance, with 2.5x faster tensor accelerator², double the shared memory, and a new power delivery system that adapts performance to workload.
Be protected by smart security features and multi-level threat protection from chip to cloud—the minute workers power on their laptop.
The most secure Windows devices out-of-the-box, with the ability to store sensitive data on-device.
Upgraded Qualcomm® Sensing Hub heightens security with the first Always-Sensing ISP in a PC, enabling new privacy features like presence detection.
With highly optimized CPU, GPU, and NPU engines working together, power is designated where and when needed. The result is an extension of battery life up to multiple days on a single charge*.
Over 2x longer battery for Teams calls*.
43% longer battery life for local video playback².
89% longer battery life for YouTube streaming²
40% longer battery life for Office365 apps².
58% longer battery life for web browsing³.
Up to 3x longer battery life than x86 laptops⁴.
Performance & Efficiency is Everything
Enterprise-Grade Security
Generative AI is the New Frontier
Multi-Day Battery Life
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In today’s rapidly evolving business landscape, staying ahead with cutting-edge AI-powered PC solutions is essential. Offered through TD SYNNEX, these AI-optimized systems are designed to enhance productivity, optimize performance, and provide advanced security. With AI-driven processors, these solutions intelligently adapt to user needs, ensuring efficiency across both hybrid and traditional work environments.
Whether for demanding business tasks, seamless collaboration, or secure data handling, these PCs deliver superior experiences powered by the latest AI technologies. TD SYNNEX partners are equipped with innovative tools to help their customers refresh their hardware and stay competitive in the modern workplace.
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Why AI PCs? Redefining Innovation and Productivity
Additional AI-Optimized PC Solutions Offered Through TD SYNNEX
AI capabilities allow for faster and more accurate data processing, giving businesses deeper insights to make informed decisions in real-time.
Enhanced Data Analysis
AI capabilities allow for faster and more accurate data processing, giving businesses deeper insights to make informed decisions in real-time.
Personalized Assistance
Integration with AI-driven collaboration tools allows for seamless, real-time communication and collaboration between teams, whether in-office or remote.
Real-time Collaboration
AI-driven security measures, such as advanced threat detection and automated response, provide enhanced protection for sensitive data and systems.
Improved Security
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Featured Vendors
Empower your customers with AI-driven performance by featuring AMD Ryzen™ PRO 8040 Series processors, integrated into the HP EliteBook G11 and Lenovo ThinkPad T14 Gen 5 laptops. These systems harness the power of AMD Ryzen AI, providing advanced AI-driven capabilities that optimize power efficiency, enhance security, and accelerate productivity.
AMD Ryzen processors are designed to lead in business performance, offering your customers unparalleled efficiency, battery life, and responsiveness for modern business tasks. These laptops are perfect for professionals who require cutting-edge technology in both hybrid and office environments.
AMD AI-Optimized PCs:
Featuring AMD Ryzen AI Pro Processors
Key features and benefits of AMD Ryzen AI Pro Processors:
AI-Driven Performance
AMD Ryzen AI delivers real-time system optimization, enhancing app responsiveness, managing multitasking, and increasing battery efficiency.
Powered by AMD's Zen 4 architecture, these processors deliver top-tier performance, ideal for demanding workloads.
Next-Gen Architecture
Optimized for AI-enhanced video conferencing and productivity tasks, ensuring smooth performance during business calls and remote work.
Efficient Collaboration
Featuring AMD PRO Security, Microsoft Pluton, and Memory Guard, AMD processors provide multi-layered data protection from hardware to the cloud.
Enhanced Security
Featured Devices
HP EliteBook G11
HP EliteBook G11 models are equipped with AMD Ryzen™ PRO 8040 Series processors, combining power efficiency with robust security features. Designed for the hybrid workforce, these laptops offer seamless performance for professionals on the go.
The AI-powered Ryzen processors optimize battery life and system resources, allowing for uninterrupted workflows and enhanced video conferencing capabilities. With advanced security solutions from both AMD and HP Wolf Security, your customers can work confidently from anywhere.
The Lenovo ThinkPad T14 Gen 5 is powered by the AMD Ryzen™ PRO 8040U Series processors, providing top-tier AI performance in a portable and durable design. Built for demanding business environments, the ThinkPad T14 Gen 5 excels in multitasking, with Ryzen AI optimizing system performance to handle productivity software and video conferencing with ease.
AMD’s integrated security features ensure data protection at every level, making this laptop an excellent choice for businesses that prioritize both performance and security.
Lenovo ThinkPad T14 Gen 5
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Achieve Productivity Levels with Dell’s AI-Enhanced Technology
Upgrade your customers' PC experience with Dell's AI-powered solutions, featuring the Latitude 5450, OptiPlex 7420, and Precision 5690. Equipped with Dell Optimizer, these systems are designed to boost productivity, performance, and security through intelligent, adaptive technology.
Dell Optimizer learns from users’ behavior, optimizing battery life, app performance, and security features to create a seamless experience that works smarter, not harder. Whether it's fast battery charging, instant logins, or superior privacy protection, Dell's AI-enabled PCs offer advanced, future-proofed systems that reduce downtime and IT management.
Key features and benefits of Dell Optimizer:
Featured Devices
The Latitude 5450 is built for mobility, offering a sleek, lightweight design. With AI-enhanced Dell Optimizer, it adjusts performance and battery life based on usage.
Perfect for remote workers and executives, it ensures reliability and efficiency when needed.
Latitude 5450
Dell Optimizer learns how you use your PC and automatically adjusts system settings to improve application responsiveness, ensuring an optimized workflow tailored to each user.
Personalized Workflows
With ExpressResponse, Dell Optimizer prioritizes frequently used apps, ensuring smooth multitasking even during demanding tasks.
AI-Powered Multitasking
Enhanced with AI, Dell Optimizer’s Intelligent Audio removes background noise and adjusts speaker volume in real-time, delivering a superior virtual meeting experience.
Seamless Collaboration
The AI-driven battery management system adapts to your usage patterns, extending battery life and reducing downtime, so you stay productive longer.
Adaptive Battery Life
The OptiPlex 7420 is a powerful desktop built to boost productivity in office settings. Its robust configuration supports complex workflows and seamless multitasking.
With Dell Optimizer managing resources, it’s ideal for businesses aiming to streamline operations and reduce IT costs.
OptiPlex 7420
The Precision 5690 is a high-performance workstation designed for demanding workloads in industries like engineering, design, and data science.
With Dell Optimizer, it manages performance and power to keep applications running smoothly, even during heavy data tasks, ensuring efficiency for intensive projects.
Precision 5690
Elevate Your Workday with Samsung’s AI-Driven Galaxy Book 4 Series
Samsung’s Galaxy Book 4 Series leverages AI to boost productivity, performance, and connectivity. With intelligent performance optimization and enhanced battery management, these laptops adapt to user habits for a seamless experience.
The Galaxy Book 4 Ultra, Pro 360, Pro, and standard models combine cutting-edge AI with the latest Intel® Core™ processors. From managing multitasking to conserving battery life and enhancing security, AI plays a central role, ensuring efficiency and security. This series is perfect for customers seeking AI-powered optimization and portability.
Key features and benefits of the Samsung Galaxy Book 4 Series:
Featured Devices
The Galaxy Book 4 Ultra is Samsung’s most powerful AI-driven laptop, built for professionals with heavy processing needs. AI optimizes performance for tasks like 3D modeling and data-heavy workflows, ensuring smooth operation.
With a 16" Dynamic AMOLED 2X display, Intel® Core™ Ultra processors, and NVIDIA® GeForce® RTX graphics, it delivers stunning visuals and top-tier performance.
Galaxy Book 4 Ultra
Seamlessly sync your Galaxy Book 4 Series with other Galaxy devices for a connected ecosystem that lets you easily share files, use Second Screen, or manage tasks across devices.
AI-Enhanced Connectivity
With AI-optimized performance, Galaxy Book 4 Series effortlessly powers creative tools and productivity apps, providing fluid multitasking in both laptop and tablet modes (360 models).
Creative Flexibility
Samsung’s AI intelligently adjusts display brightness and color settings for optimal viewing experiences, whether you’re working indoors or enjoying content outdoors.
Dynamic Display Optimization
The AI-powered battery learns your usage habits and automatically adjusts power settings to extend battery life and performance for uninterrupted productivity.
Smart Power Management:
The Galaxy Book 4 Pro 360 combines AI-driven performance with a versatile 2-in-1 design, making it perfect for multitaskers and creators. AI optimizes both workflows and battery life to enhance productivity throughout the day.
Featuring a 16" Dynamic AMOLED 2X touchscreen and S Pen support, the device allows professionals to smoothly transition between work tasks and creative projects.
Galaxy Book 4 Pro 360
The Galaxy Book 4 Pro combines powerful AI-driven system optimization with an ultrathin and lightweight design.
Available in both 14" and 16" models, this laptop ensures that users experience peak performance, whether they are tackling professional projects or everyday tasks. AI enhances the user experience by adapting to workloads and conserving energy during extended use.
Galaxy Book 4 Pro
Designed for everyday efficiency, the Galaxy Book 4 is equipped with AI features to optimize battery life and performance for daily use.
Its 15.6" full-HD display, Intel® Core™ processors, and AI-powered connectivity make it an excellent choice for users who need reliable performance and seamless integration with other Galaxy devices.
Galaxy Book 4
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