Share your hot take!
At Terminus, we love a hot take. In fact, we have a whole series dedicated to that. But, why stop there? We want to highlight your industry-leading takes on ABM. Fill out the form below for your chance to be featured in our new blog series, Rock Star open mic!
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Celebrating Elevated Third
Nothing is more fun for us than grabbing a front row seat to all of your success. It’s always incredible to showcase customers as part of Terminus Rock Stars!
This month, Elevated Third topped the charts! Elevated Third drove a 684% increase in pipeline, 325% increase in deal size, and a 76% increase in target account engagement by implementing a multi-channel ABM strategy.
At Terminus, we do our best work when we hear directly from you! As part of our ongoing efforts to create more data-driven experiences, we’d love your feedback on future data integrations. For us, integrations mean the ability to connect to your applications (like CRM!), send relevant data to Terminus, and leverage that data in your segments and channels. Integrations also mean being able to send Terminus data to your systems of choice.
Let us know what you think!
We need your feedback:
Terminus Acquires Zylotech to Improve Data Accuracy
Amplify Concert Series
Let’s be honest for a second...we all know that B2B CRM data is often painfully inaccurate and incomplete, and manual efforts to clean, deduplicate and activate are slow and expensive. Terminus CDP solves all these problems with a complete suite of solutions including audit, cleanse, enrich, and data management backed by the industry’s largest network of global decision makers and buying teams.
“Bad data in equals bad data out. Period,” said Tim Kopp, Terminus CEO. “We’re entering a marketing revolution – data really is the new oil, and Terminus is sitting on a gold mine. Under Matt’s leadership, Terminus CDP is poised to change the game for our customers. This level of data accuracy is critical for B2B GTM teams looking for a unified view into their customers. I’ve never been more excited about the future of marketing.”
Read more about the acquisition and Terminus CDP
Throughout the rest of the year, we’re bringing the best and brightest ABM minds together for a weekly webinar series that promises to be actionable, interactive, and focused on solving the challenges you and other Terminus customers are facing.
To kick things off, the first two sessions will be centered on data and the current state of ABM!
Join us to talk data management
Join us to talk the state of ABM
Terminus execs and co-authors Sangram Vajre and Bryan Brown just launched “MOVE: The 4-Question Go-To-Market Framework”, which is a comprehensive blueprint for companies looking to transform go-to-market strategies.
“MOVE” seeks to highlight common mistakes companies make when creating go-to-market strategies and to provide solutions that transform these weaknesses into an organization’s greatest strength. The modern framework is based on in-depth interviews with more than 50 top go-to-market executives and leaders.
“MOVE shares a new way of thinking. It’s literally a blueprint to achieve true business transformation,” said co-author Sangram Vajre. “MOVE is built on what we call ‘the three P’s (problem market fit, product market fit, platform market fit), and it will force leaders to think differently about scaling their business.”
To learn more about “MOVE” and to order a copy, visit terminus.com/the-move/ or read more on the company blog.
If you buy a copy on Amazon and leave a review, let us know and we’ll send you a $15 Amazon gift card!
How are today’s best marketers making their multi-channel ad campaigns stand out? Bold designs. Strong themes. Thoughtful placement.
That’s what the Terminus September Issue is all about. This resource serves as a source of inspiration for marketers looking for bold ideas for their multi-channel digital campaigns. But most importantly, it also celebrates the creativity of our amazing customers. In fact, Terminus customers have launched so many noteworthy campaigns that this year’s issue features triple digit examples (which means even more inspiration for you)!
See the September Issue
Watch the webinar
State of ABM in Europe
Hot on the heels of expanding into EMEA to support our growing global customer base, we dug into a hunch that across Europe, ABM was quite different - different goals, different laws, and different GTM strategies. This past summer, we surveyed over 500 go-to-market professionals in the UK, France, Germany, and the US to compare and contrast ABM across the different markets.
Check out our State of ABM in Europe for insights on the differences across European marketers, how countries are aligning their go-to-market teams, and how third parties are spurring ABM success.
Dive into the data
Two Big Chat webinars
Let’s chat about chat! The Terminus team and our customer Rock Stars covered the power of chat in a recent webinar series. No matter where you are in your chat journey, we’ve got you covered.
For those looking to define the value of account-based chat, best practices, and real customer stories, this is for you.
Account-Based Chat: What’s All the Hype About?
If you need plays for target accounts and anonymous website visitors, a way to delight existing customers, or if you want to super power your marketing content with a chatbot, don’t miss this webinar.
Your Playbook to Account-Based Chat
Archiving Global and Retargeting Tactics
As part of a new product update to Terminus Ad Experiences, you can now archive your global and retargeting tactics.
Archiving Retargeting Tactics
Archiving Global Tactics
Meet the maestro’s and learn how they did it!
Want to share your ABM story and get access to cool, exclusive stuff?
Become a Terminus Rock Star
It’s time to amp up your marketing strategies!
We’re jazzed to welcome Zylotech to the Terminus family and to launch Terminus CDP (customer data platform). Zylotech is the leading B2B customer data platform, serving enterprise brands including Google, Palo Alto Networks, Cisco, Rimini Street, and more.
Read more about the acquisition and Terminus CDP
Give us your hot take