September Partner Newsletter

Grab Your Backpacks, September is here!

Even though it seems Summer just got started, it’s time to Fall into a new season! We have some exciting updates and opportunities to expand your knowledge this issue, as well as some really cool people to introduce you to!

Introducing Peter Engleman:

And we have, like, a bunch of ways to learn more about

Account-Based Chat.

Connect with Peter Engleman

Hear how other Terminus customers are leveling up their ABM with Terminus Chat

Create red carpet chat experiences for all your website visitors

See some chat use cases for every stage of your funnel

September Partner Newsletter

Corrina Owens @ Profisee, winner of the “ABM Innovator of the Year”:

Corrina leads with an entrepreneurial mindset to marketing and she has an endless passion for customer centricity. She is constantly iterating and improving her strategies to bring in huge wins for Profisee. She is a total ABM rock star!

Jessica Fernandez @ Rapid7, winner of the “One Team” award:

Jessica has been a key pillar at Rapid7 in implementing and optimizing their ABM strategy. By aligning her sales, customer success, and marketing team into a true “one team” ABM approach, their success is soaring!

Muhammad Yasin @ Perq, winner of the “Best Acquisition Program”:

Muhammad and his team believe in leading with authenticity in marketing. By approaching prospects as humans, instead of businesses, Perq has driven incredible engagement with their target audiences.

Customer Rock Stars

Join us in celebrating our 5th annual ABMie awards, showcasing 3 incredible Terminus Rock Stars. Congrats to our winners!

WEBINAR

Click here to check it out

Terminus Multi-Channel ABM Delivers for Profisee

Big Updates in our August Product Release

While we’re on the topics of hyper-growth and success, take a look at how we at Terminus drove $8.8M in pipeline growth through one of our multi-channel campaigns. Not only is this a great example of a successful ABM play, but it also shows how we love to “drink our own champagne” at Terminus. Learn more from Tav, Account-Based Marketing Manager at Terminus, on how he orchestrated a multi-channel campaign approach that delivered stellar results.

Updates to Data Studio

New API Capabilities

Updates to Measurement Dashboards

Why Ads + Chat?

As with all great leading questions, there are multiple answers.

Running an ABM strategy that includes ads and chat gives you better first-party data and targeting, drives more web traffic that converts at a higher rate, and brings potentially complex multi-channel measurement into a single pane of glass.

A Tour of

Want more tactical examples of how Terminus runs ABM? Let’s take a deep dive on one of our recent programs, Tour de Terminus, where we guided target accounts through a multi-channel journey of our multi-channel product offerings. We’re getting pretty meta.

Take the tour

Latest News and Updates:

Terminus Tops G2 Report for 14 Consecutive Quarters

Read the blog post

Please join me in welcoming our new Vice President of Partner Success, Peter Engleman. Peter recently joined Terminus after working in the world of Venture Capital leading Global Strategic Partnership initiatives for B Capital Group in New York. As Peter takes the reins on leading our partner enablement team, his focus is to ensure that our partners are set up for success by providing the right content and the right tools to go to market. Additionally, Peter will be overseeing our data/technical partnership ecosystem. Working with both new and existing partners, Peter is here to ensure that we are providing our customers with a world class experience and helping them to harness their data. When Peter isn’t busy strategizing all things to do with partner success, you can find him spending time with his wife and daughter.

Terminus is also pleased to welcome it’s other newest member to the partner team, Ricky Spiese. Ricky joins Terminus as the new Partner Marketing Manager, focusing on assisting partners with planning and implementation of various demand generation and sales enablement activities. Ricky joins us from Sage Intacct where he helped lead partner marketing in the United States, in addition to channel expansion in Australia, South Africa, UK, and Canada. Partner Marketing is here to support you, our partners, in various co-marketing efforts to help drive engagement and opportunity creation for your practice. When he’s not working with partners on their marketing strategies and initiatives, you can find Ricky lounging on the beach or hiking one of the nearby trails in San Diego. Be sure to add Ricky on LinkedIn here and give him a shout!

Another new addition, Ricky Spiese:

Meet Corrina Owens, Director of Marketing, ABM, and Demand Generation with Profisee, and learn more about how she’s leading the ABM charge across all channels. Corrina and the Profisee team partnered with Terminus to fully unify their ABM strategy across each stage of the buyer's journey. The result? A full-fledged ABM engine that has launched Profisee into a new realm of marketing where they continue to see increased engagement and conversions across their channels.

Take a moment to learn more about how this Terminus Rock Star uses the full platform, and all the individual capabilities integrated together to deliver hyper-growth and success across their teams.

Connect with Ricky Spiese

How an ABM Company Does ABM

Terminology

Your Playbook to Account-Based Chat

ICYMI, catch this webinar on-demand to learn more about chat and how to implement real chat strategies into your plan, featuring Terminus experts Justin, Tav, and Kristen.

Webinar Replay

You’ll see Terminus Chat Experiences in action, in addition to some helpful acquisition plays for your target accounts and anonymous website visitors.

Also, please catch the replay of Account-Based Chat: What's All the Hype About? which is a great precursor to Your Playbook to Account-Based Chat.

We are very pleased to announce that Terminus has been named a leader in 7 categories in G2’s quarterly grid report. These aggregated reviews all come from a very crucial critic: our customers! The foundation of Terminus has been built off of being completely customer-centric and our recent placing on G2’s reports shows how successful we’ve been in listening to our customers and taking their feedback. This continued upward trajectory is something that we can all be proud of, and we look forward to making it a rounded out 15 in this upcoming quarter!

Terminus Announces Opening of London Office As a Part of International Expansion:

Terminus announced the opening of its European office as part of its international expansion strategy. Located in Paddington, the West London office will serve as the company’s international headquarters.

Read the press release

Learn More

Terminus Ranks No. 1584 on the 2021 Inc. 5000:

When we’re not busy opening offices on the other side of the pond, we’re landing on the 2021 Inc 5000 list for fastest growing private companies. Learn more about this awesome news and how Terminus grew 296% over the past few years.

Partner Marketing Manager

With so much going on, we won’t have to wake you up when September ends. See you next time!

Ricky Spiese