64%
more efficient cost per unique household
GLOBAL
68%
more efficient cost per unique household
67%
more efficient cost per unique household
62%
more efficient cost per unique household
Global advertisers are using retail data to drive more efficient reach
Source: The Trade Desk platform data, 2024
Using retail data drives
Using retail data drives
NAMER
Using retail data drives
EMEA
Using retail data drives
APAC