Find out your business technology purchasing process
List decision makers
Seek advice from seasoned colleagues on key issues for the business and how to talk about them
Build a timeline of key activities – be as realistic as you can
Conduct internal research and find some key statistics to base the initial case on
Identify a suitable sponsor to help you influence key decision makers
Have your ‘elevator pitch’ well rehearsed ahead of engaging your sponsor
Engage sponsor and verify your timeline and where you need help. Identify next actions
Repeat the exercise with other important internal influencers - Customer Service, IT, Marketing and Sales
Check you have internal buy-in before moving on
Internal Buy-in Checklist