hat sets Walstead and Rhapsody apart from the competition is our passion
for creative projects. We have won awards and surpassed client expectations,
going above and beyond on key deliverables.
From campaign content to execution, we deliver dynamic, multi-channel creative.
It’s all about the journey and, with Rhapsody and Walstead, your creative campaign journey is in safe hands. From inception to completion, we deliver engaging campaigns that drive conversion, increase engagement and captivate audiences.
We specialise in work that stands out and makes consumers take notice. Every brief is carefully considered and we pride ourselves on thinking outside the box, using our flair for originality to tackle any challenges that arise along the way. Utilising design, creative strategy and copywriting, we create impactful and memorable work that connects with audiences.
These days, your business has to reach its customers across multiple touchpoints to compete with top industry names. Whether you’re looking to expand your reach across print, digital or video, our agile creative team has expertise across all channels. We will ensure your creative output is on brand and tailored to your target audience, be they bluechip B2B or switched-on Gen Z.
Video is a huge part of the product experience nowadays. So much so that 60% of consumers expect video to come as part of a brand’s offering - especially on social media. Rhapsody and Walstead have extensive experience of conducting photo and video shoots, both on location and in our global studios, for some of the biggest brands in the world. Developing a visual language to reflect the values of a business, whether it be a luxury hotel or a high street restaurant, comes as second nature.
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We also have remote photo and video capabilities which allow clients to feed comments and creative direction to a shoot from anywhere in the world. Our creative director in London also joins the shoots remotely, providing feedback to get the best out of the models and crew. Photo and video content is streamed directly to the client via a live feed for their comments and our project managers are able to move between photo, video and behind-the-scenes content, thanks to a three-camera set up that even allows hair and makeup to be viewed while in progress.
Our content aficionados have their finger on the pulse in order to remain on top of the latest design trends and our end-to-end offering means we can take care of everything, from shoot planning and storyboarding, to retouching and repro.
When it comes to telling a brand story in a captivating way, consider illustration and animation. If you need to convey complex information simply and clearly, animation and illustration can be your secret weapon, especially when you bear in mind that visual content is proven to be 40 times more likely to be shared than any other content type.
Rhapsody and Walstead work with a wide pool of illustration agencies and artists, from established names to cutting-edge talent, to ensure that every client’s tastes are catered for. Based on our decades-long experience in the commercial world, we instinctively know what type of illustration will work best for your target audience.
It’s reported that 94% of a website user’s first impressions are design related and, as the human attention span is now shorter than that of a goldfish, your brand now has less than eight seconds in which to grab your audience’s attention. Rhapsody and Walstead work with our clients to create designs which surprise and delight, keeping visitors returning time and time again.
We work with an incredible platform to produce everything from quick-to-market interactive microsites to company websites that are built to stand the test of time. If your website requires it, we can also build solid back-end offices with high functioning ecommerce that can handle sales and workflows.
To suit today’s mobile-focused world, we also build apps for clients, helping them to amplify their brand story and deliver content in an engaging way.
We have used augmented reality to help clients provide an additional edge to their content. For more information on how your brand can utilise this ahead-of-the-curve technology, check out our blog post here.
The e-learning industry is set to become worth $325 billion by 2025 and Rhapsody and Walstead have worked with clients including Brewin Dolphin and Alert:24 to create e-learning platforms that streamline staff training programmes and allow employees to upskill in their spare time. Our e-learning specialists create websites, apps and guides that offer seamless UX design to make online education more enjoyable and effective.
The marriage of amazing visuals with the perfect tagline is something that’s truly memorable - therein lies the magic that keeps consumers returning to a brand time and time again. Our copywriters are passionate wordsmiths who create content that’s striking and relevant. From snappy social posts to long form articles that deliver on SEO, we have the skills to deliver content that inspires. We also offer copy workshops for those looking to rethink and refresh their messaging. Using creative strategy, audience research and tone of voice expertise we will collaboratively create a suite of assets for you to use across all brand touchpoints.
Walstead and Rhapsody partnered with music subscription service Spotify on an events-focused campaign to encourage students to sign up to Premium at a special discounted rate.
Our team came up with key campaign messaging, including the strapline ‘Party Like It’s £4.99’ and created a microsite complete with data capture, digital banners, social and print
collateral for the campaign - including branded stickers, coffee cups and a coffee van. Once students had subscribed to the tariff, they were encouraged to create playlists and compete to get the most followers, with VIP festival passes and secret gig tickets up for grabs.
We also produced an 8-page newspaper, the Spotify Downlow, made up of statistics on people’s musical tastes at 60 destination-specific universities and colleges. Walstead and Rhapsody’s involvement in these national campaigns saw Spotify become students’ first choice for music streaming in the UK.
Walstead and Rhapsody also masterminded the branding for new recruitment company Tale, starting with its logo, brand guidelines and secondary design assets. With a name rooted in storytelling, Tale’s mission is to tell its clients’ career stories and help them start a new chapter. We took this inspiration and brought the Tale brand to life by creating a logo that incorporated a page-turning, folded effect, choosing a bold, digital-friendly colour palette and clear, engaging typography to envision the logo and assets, including templates for business cards, social media posts, website blogs and email signatures.
We also assisted in providing straplines that linked to Tale’s name, mission and newly designed logo, as well as designing its clean, contemporary website. By creating sections which made use of the brand name (e.g. Our Tale, Your Tale), we proved our ability to create a cohesive brand identity, with a clear thread that is visible at every touchpoint in the customer journey. The website made the most of UX design to lead the user down the brand funnel, encouraging them to get in touch with Tale and start writing the next chapter in their career. Tale were overwhelmingly positive about the final product, a sign of a job well done.
Rhapsody and Walstead also built end-to-end campaigns for Arsenal, including the design of match day collateral and the creative and branding on five annual Emirates Cup events and two Legends matches.
Walstead and Rhapsody were responsible for producing the full marketing campaigns and all associated collateral, from digital banner ads to video content, radio, TV, print advertising and billboards. Our efforts in these campaigns, one of our most immersive communications projects, have seen the Emirates Cup become a sell-out tournament year-on-year.
Is your brand in need of a creative overhaul? Get in touch with Walstead CE today to find out how our varied solutions can revolutionise your business.
