Beauty Solutions
Based on Your
Beauty Personality
Welcome to the new world of beauty, where shampooing your hair counts as much of a win as executing a DIY manicure. Where washing your face sparks as much joy as putting on your signature flushed lip. Where escaping for five minutes to do a face mask is just as satisfying as feeling put together for a (brief) appearance in public. The common denominator? Getting back to
It’s time to reset to the state that makes you feel like yourself, no matter your age—and that starts with your beauty personality. The rest flows (gorgeously, genuinely, and most of all, easily) from there.
You can’t be bothered with the overly complicated skin-care routines and multi-step daily makeup regimens of yore. You’re all about getting it done as quickly as possible—because you’ve got [kids, meetings, dishes] to deal with.
The Time Saver
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You love to budget—and beauty is not in your splurge column. Finding wallet-friendly gems is all part of the thrill of the experience, from moisturizing foot treatments that let you skip the professional pedicure to nourishing hair oil to recreate a salon-level look.
The Deal Seeker
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Only the buzziest trending items make their way onto your beauty shelf. You want the cult-favorite toner. You want the raved-about face mask. You want the fool-proof leave-in conditioner. You want it all, so long as it’s top-rated.
The Trend Spotter
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More than anything else, prioritizing natural ingredients that benefit your skin and the planet is your non-negotiable. You’re all about that clean lipstick and that plant-based body wash. Conscious beauty is a big conversation, and you want in on it.
The Conscious Beautifier
you.