How much did consumers underestimate their monthly subscription costs?
Compare to 2018
2021 Results only
89% underestimated what they spend each month and of the 89% who underestimated were off by:
Less than 25%
$25-99
$100-199
$200-$299
$300-$399
More than $400
6%
19%
23.5%
21%
12%
13%
6%
19%
23.5%
21%
12%
13%
10%
23%
14%
6%
4%
27%
2021
2018
In 2021, 89% underestimated what they spend each month, and in 2018, 84% underestimated what the spent each month. Those who underestimated were off by:
LEGEND