2022 MEDIA KIT
Data-Driven Targeting
13
Giveaways Distribution
12
Giveaways Unique Opportunities
11
Display Mobile
09
Display Desktop
08
Video
07
Branded Content Video
06
Branded Content Written
05
Capabilities
04
WOM Partners
03
By the Numbers
02
WOM Network
01
Contact Us
14
WOM Studio
15
Get In Touch
10
Email
Overview
9 Sites -- Focused on Heartland Consumers and their Passions 22M -- Monthly Visitors 32M -- FB Fans 14M -- Emails Sent Monthly 96% -- Domestic
www.wideopenmediagroup.com
Wide Open Media Network
Wide Open Media Group is a modern media company embracing and amplifying the collective American identity. Our house of brands connects engaged audiences with educational and entertaining content deeply rooted in their passions and curiosities.
Access our thorough audience insights across our multiple communities to determine the best option for you. Is it an activation or event? A giveaway or contest? A video series? Paired with our editorial data, we can craft the distribution campaign right for your needs.
Partners
BY THE NUMBERS
9.4M
Monthly Uniques
65M
Monthly Content Views On and Off Platform
99%
US Audience
70%
Mobile Users
7
Media Brands
13M
Social Followers
78M
Social Reach
1K+
Content Posts Per Day
Wide Open Media PARTNERS
Trust Deliverability Unaligned Acquisition Channels Cost is Spiraling Up
Digital Marketing Broken
Branded Content
Display
Sponsorship
Giveaway
UGC
Social
Performance
Written
100% SOV on all display ads Distributed via social, email, and recommended content All content has option to be created by WOM with final agency approval
BRANDED CONTENT
SCROLL DOWN
Who knows our audiences better than we do? One of our most turn-key options, let us tell your story by creating product integrations, unforgettable multimedia call-outs, and custom copy that align your brand with values you care about.
Rise above the canopy of chatter. Let us create integrated custom video content to tell your story with hands-on ideation and execution from our in-house creative studio.
Video Elements
Pre-roll (:15 or :30sec) Mid-Roll (:15 or :30Sec) Outstream Distribution
VIDEO
Captivate our engaged audiences by delivering video that makes an impact, including pre-roll, mid-roll, and out- stream opportunities. Drive additional opportunities through our strategic social distribution.
Desktop
Take Over (100% SOV) Custom Rich Media Standard IAB Banners 1.0
Reach a targeted audience with High Impact campaigns that are 100% share of voice. Have a great video? Let’s drive user interaction via custom rich media ad units.
Captivate our engaged audiences by delivering video that makes an impact, including pre-roll, mid-roll, and outstream opportunities. Drive additional opportunities through our strategic social distribution.
Mobile
Take Over Push Down Interscroller Standard IAB Banners
Engage with users on the go with our suite of eight interactive mobile ad units, including Take Overs, Interscrollers, Push Downs and more.
500K Subs Dedicated and Daily Newsletters GEO & Interest Targeting
Targeting with Intention
Solution
EMAIL
We think carefully about the emails we send our readers and it shows; our subscribers are deeply loyal by industry standard. Access our deep analytical insights to create a custom campaign guaranteed to resonate.
Engage with users on the go with our suite of eight interactive mobile ad units, including Take Overs, Interscrollers, Push - Downs and more.
Custom Opportunity Cross Platform & Social Distribution 5 Turnkey Programs Unique One - Off Programs
Unique Opportunities
SPONSORSHIP
Build a sponsorship program with us that leverages our distribution platforms to deliver on your marketing KPIs. We offer five turnkey options to drive brand awareness, user engagement, and earned media. Want to run something unique? Work with our Content Studio to build a unique sponsorship aligned to your brand’s most important goals.
Distribution - 35M Followers UGC - Earned Media Targeted Content Promotion
Distribution
GIVEAWAYS
Leverage our 35M+ social followers to engage with your brand through grassroots, promoted, and earned media opportunities.
Insights
10M+ Digital Impressions (100% SOV on Pets) 36 Native Articles 24 Native Videos 600 Social Shares (10 per Native) 20 Category Link Terms 1 Community Page
Data-Driven targeting
Deliverables:
Custom Campaign Creations
WOM STUDIO
Rise above the canopy of chatter. Let us create integrated custom content to tell your story with hands-on ideation and execution from our in-house creative studio. Leveraging the crossover between our varying communities, we serve the expert as well as the newcomer. Take advantage of our spectrum of readers.
If you want to start using Ceros to create your next presentation... Get in touch.
sylvia@wideopenmediagroup.com
Sylvia Kaplan
917-570-0979
