What worked yesterday, won’t work today. So join us in raising a glass to embracing a contemporary golden age of marketing.
Join Wunderkind CRO, Richard Jones, in exploring what’s really moving the needle and how marketers can build high-performing growth channels that generate revenue like never before.
CMO State of the Union Webinar
Are you ready for the challenge?
The world has transformed beyond recognition over the past two years, and with it, unique challenges have compelled marketers to ditch the status quo and go back to the proverbial drawing board.
Original Wunderkind research, based on qualitative and quantitative data from over 100 leading B2C brands, suggests we are on the cusp of a contemporary golden age of marketing. This report will help you gain a deep understanding of the current marketing landscape and how it is evolving, giving you a valuable edge that will inform your future marketing, product and communication strategies.
We’re on the cusp of a new golden age of marketing, where anything is possible. Read the report for more insights.
The CMO State
of The Union
Resources
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Exclusive insights from 100 leading B2C brands. Learn more about these findings.
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The CMO State of The Union Infographic
Deep dive into the findings of the CMO State of the Union with Wunderkind CMO, Richard Jones, and industry experts.
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CMO State of the Union Webinar
Tune into Wunderkind’s original podcast, “Individuality Unleashed,” to learn more about the findings from the CMO State of the Union.
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CMO State of the Union Podcast
Wunderkind drove a 1,048% increase in eCommerce revenue for a global retail retailer. Learn how.
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Forrester Consulting Study “The Total Economic Impact”
CMO State of the Union Whitepaper
Explore original Wunderkind research, based on 100+ leading B2C brands, and find out what’s really moving the needle and how marketers can build high-performing growth channels that generate revenue like never before.
Download Now
Only 5% of company leaders believe their marketing organization utilizes their technology extremely well.
KEY FINDING
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78% of CMO’s believe they have a good customer experience strategy - but consumers aren’t so sure.
KEY FINDING
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60% of CMO’s are preparing for cookie deprecation, but aren’t fully confident on how to turn it into a competitive advantage.
KEY FINDING
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94% of CMO’s last 2 years as a turning point for marketers, but 70% predict their marketing budgets will begin to shrink in the next year.
KEY FINDING
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In this report we found:
