Uniqueness

Proprietary versus publicly available
Is the data unique to the company, or is it readily available to competitors? Proprietary data, such as clinical trial data or patient-reported outcomes, generally carries a higher differentiation potential.

 

Exclusivity of access
Does the company have exclusive access to the data, or is it shared with partners or competitors? Exclusive access enhances data differentiation.

Uniqueness

Novelty and rarity
Is the data capturing new and unique insights, or is it replicating existing information? Novel and rare data sets hold a greater potential for differentiation. This could be, for example, omics data used in discovery and development.

 

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