Group Insurance coverage is issued by The Prudential Insurance Company of America, a Prudential Financial company, Newark, NJ © 2024 Prudential Financial, Inc. and its related entities. Prudential, the Prudential logo, and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, registered in many jurisdictions worldwide. 1078354-00001-00 NOT11_DG_GI1410_01
2 2021 Prudential Environmental, Social and Governance Summary Report.
1 Prudential Corporate Social Responsibility Report, February 2022.
Accessibility
Contact your Enrollment Consultant for more information.
Our inclusivity experts and multicultural subject matter experts inform and validate strategies to ensure they’re culturally relevant.
1
to remove barriers to Black economic empowerment, including public policy advocacy and more.
We support this national nonprofit and are committed to financial education for those with disabilities.
2
that’s well-positioned to reach the customers of the diverse communities we serve
in grants and corporate contributions actively invested in organizations that are tackling racial justice issues
in our headquarters city of Newark, N.J., one of America’s oldest and most diverse cities
For nearly 150 years, Prudential Financial has been helping individuals, families, and institutions achieve financial wellness. When you partner with Prudential, you have the expertise, technology, and strength of an industry leader by your side.
Find ways to better engage with your female population.
Use our program to engage with your Hispanic community.
Explore our engagement resources that will help.
See how our group insurance benefits help deliver inclusive enrollment and engagement experiences to meet the needs of your diverse workforce.
Reduce motion
Resources
We’re your Rock
Solutions
Millennial Women
Hispanics
Black Americans
Explore deepening connections.
Asian Americans
5 2021 Prudential Environmental, Social and Governance Summary Report.
4 Prudential Corporate Social Responsibility Report, February 2022.
3 Prudential, 2017 Financial Wellness Study. Based on a survey of full-time employees who have medical insurance; therefore, the results may appear higher than comparisons to national averages.
2 Source: NCPSSM Black Americans and Social Security 2021.
1 Source: Plan Sponsor Black Americans Report Changing Financial Habits Due to COVID-19, 2021.
4
5
Diversity + Equity + Inclusion = Engagement and Connection
Reach your workforce wherever they are, via their preferred channel of communication
Connect with Black employees to address their financial challenges.
Your Prudential Account team can help you to set up time with one of our Enrollment Consultants, so we can develop a campaign designed specifically to address the unique needs your Black employees face.
Let’s bring inclusive experiences to life
3
Americans with health insurance will accumulate medical bills they can’t pay off this year.
10 million
“My health insurance will handle it if anything happens.”
Black Americans have higher rates of disability and consequently are more likely to receive benefits from the Social Security Disability Insurance (DI) program.
“I’m young and healthy. Nothing’s going to happen to me.”
Black consumers are considering whether they have the right insurance
61%
“I have enough insurance through my job.”
Many Black employees look to their employers to provide them with a comprehensive benefits platform with an emphasis on financial literacy to help them bridge the gap.
Building and protecting generational wealth is important for Black employees. However, many are underinsured and feel they lack access to financial resources to help them thrive.
2 Courtney-Long, E.A., Romano, S.D., Carroll, D.D. et al. Socioeconomic Factors at the Intersection of Rce and Ethnicity Influencing Health Risks for People with Disabilities. J. Racial and Ethnic Health Disparities (2017) 4: 213. DOI: 10.1007/s40615-016-0220-5
1 LIMRA, “Life Insurers Have Significant Opportunity with the Hispanic Community”, September 2021.
Connect with Hispanic employees to address their financial challenges
Your Prudential Account team can help you to set up time with one of our Enrollment Consultants, so we can develop a campaign designed to reach and engage your Hispanic employees.
Hispanic adults have a disability.
1 in 6
Hispanics feel they don’t have enough coverage and 41% wish their spouse had more coverage.
33%
Now more than ever, the Hispanic community is focused on protecting their families from the unexpected. But many Hispanic consumers aren’t sure just how much protection they need. That’s why many Hispanic workers look to their employer to provide them with group insurance benefits to help protect their savings, their families, and their financial future.
3 Source: CIGNA Fact Sheet(s) sources.
2 Source: Centers for Disease Control and Prevention, https://www.cdc.gov/media/releases/2018/p0816-disability.html, accessed July 5, 2022.
1 Source: Prudential’s 2020 Financial Wellness Census.
that’s well positioned to reach the customers of the diverse communities we serve
Connect with millennial women consumers to address their financial challenges
Your Prudential Account team can help you to set up time with one of our Enrollment Consultants, so we can develop a campaign designed specifically to address the unique needs your younger, female employees face.
Together, we can help your workforce thrive by addressing the unique challenges and financial gaps many millennial women face.
of millennials worry how they would pay for costs due to injury or illness.
1/3
“My health insurance will cover all my medical costs.”
women in the United States have a disability.
1 in 4
“I’m healthy and don’t need to worry about disability insurance.”
of millennials are worried about their financial future.
52%
“I’m optimistic about my financial situation.”
Our comprehensive group benefits platform empowers women to make smart decisions for their future. It also provides enrollment education and decision support tools to help women stay in control of their health and wealth.
Young women have many priorities. Between building a career, staying healthy, and taking care of their families and friends, financial health can often take a back seat.
Group Insurance coverage is issued by The Prudential Insurance Company of America, a Prudential Financial company, Newark, NJ © 2024 Prudential Financial, Inc. and its related entities. Prudential, the Prudential logo, and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities, registered in many jurisdictions worldwide. 1078354-00001-00 NOT11_DG_GI616_01
Contact your Engagement Strategy Manager for more information.
Your Prudential Account team can help you to set up time with one of our Engagement Strategy Managers, so we can develop a campaign designed specifically to address the unique needs your younger, female employees face.
Your own progress and confidence in achieving goals mirrors Prudential's unshakeable optimism in a thriving future for you and future generations.
Critical Illness FAQ flyer
Disability Needs flyer
Life Needs flyer
Hospital Indemnity FAQ flyer
Disability flyer
Life flyer
Hospital Indemnity flyer
Critical Illness flyer
Accident Flyer
Life Flyer
Reminder Email
Awareness Email
Enrollment postcard
See how our financial wellness solutions can help individuals reach their financial goals.
Help protect your paycheck from the unexpected with Disability Insurance.
Help employees identify their life insurance needs and how much coverage they should have.
Help reach your inner peace with Hospital Indemnity Insurance.
Help prepare for the unexpected with Critical Illness Insurance and just chill.
Stay zen and help prepare for the unexpected with Accident Insurance.
Tips to get employees from where they are to where they want to be financially.
Identify how much disability insurance is needed if an individual is unable to work.
Estimate how much life insurance is needed in case of an unexpected death.
Explore these sample resources which were designed to help you engage with your diverse workforce